Event-Based Restaurant Marketing Ideas for May 2024 |
1. Reduce Labor Costs Effective labor scheduling means optimizing staffing levels according to projected customer traffic. The result is high productivity and minimized labor costs. By scheduling the right number of employees and roles for each shift, restaurants also avoid unnecessary labor costs caused by overstaffing, and reduce the likelihood of poor customer service and low-quality meals that are often the result of understaffing. |
Build a Bar Menu in 30 Minutes or Less
with Aldelo Express Menu-Building Services
AI Automation Services, Voice-to-Text, and More
3-minute read ---
Managing a bar menu can be a complex task, often requiring frequent updates, additions, and modifications. Aldelo Express simplifies this process with its user-friendly interface, providing bar owners and staff with an intuitive platform for easy menu management. From adding new items to adjusting prices or showcasing seasonal specials, the system ensures that the menu remains current and dynamic. This seamless menu management feature allows bars to adapt swiftly to changing trends and customer preferences, fostering a dynamic and attractive offering.
Bars are constantly seeking ways to enhance efficiency and provide unparalleled experiences for their patrons. But with so many drink varieties offered by a single establishment, building, managing, and updating a bar point-of-sale can take hours and, in some instances, even days! But not so with Aldelo Express Bar Point-of-Sale!
Easy Menu Management
Aldelo Express merchants spend less time setting up their bar point-of-sale system and more time serving their customer base. With Aldelo Express Bar Point-of-Sale, operators can create a new store, build a comprehensive bar point-of-sale menu, and even add food items 30 minutes or less using:
Let’s take a deeper look at these valuable features…
Managing a bar menu can be a complex task, often requiring frequent updates, additions, and modifications. Aldelo Express simplifies this process with its user-friendly interface, providing bar owners and staff with an intuitive platform for easy menu management. From adding new items to adjusting prices or showcasing seasonal specials, the system ensures that the menu remains current and dynamic. This seamless menu management feature allows bars to adapt swiftly to changing trends and customer preferences, fostering a dynamic and attractive offering.
Bars are constantly seeking ways to enhance efficiency and provide unparalleled experiences for their patrons. But with so many drink varieties offered by a single establishment, building, managing, and updating a bar point-of-sale can take hours and, in some instances, even days! But not so with Aldelo Express Bar Point-of-Sale!
Easy Menu Management
Aldelo Express merchants spend less time setting up their bar point-of-sale system and more time serving their customer base. With Aldelo Express Bar Point-of-Sale, operators can create a new store, build a comprehensive bar point-of-sale menu, and even add food items 30 minutes or less using:
- AI Menu Builder – for scan-and-go menu builds and updates
- Matrix Items – for fast creation of multiple items under a single menu item
- Voice-to-Text menu building – for speedy back-office menu changes
- AI Menu Item Prediction – for faster back-office menu item naming
Let’s take a deeper look at these valuable features…
Spring Cleaning Your Restaurant Operation with
Aldelo Express Cloud Point-of-Sale
Simplify and Streamline Operations with Modern Restaurant Technology
3-minute read ---
Spring cleaning isn't just for homes – it's equally important for businesses, and especially for restaurant operations! As many partake in “Spring Cleaning” to embrace the freshness of spring, it's also a perfect time to declutter and streamline operations in your restaurant. In the digital market, leveraging the power of technology is key. Aldelo Express offers a comprehensive suite of native cloud point-of-sale solutions, including a variety of third-party integrator solutions, that can significantly simplify your restaurant operations and help your business grow.
Here's how to spring clean your restaurant operation with Aldelo Express Cloud Point-of-Sale:
Spring cleaning isn't just for homes – it's equally important for businesses, and especially for restaurant operations! As many partake in “Spring Cleaning” to embrace the freshness of spring, it's also a perfect time to declutter and streamline operations in your restaurant. In the digital market, leveraging the power of technology is key. Aldelo Express offers a comprehensive suite of native cloud point-of-sale solutions, including a variety of third-party integrator solutions, that can significantly simplify your restaurant operations and help your business grow.
Here's how to spring clean your restaurant operation with Aldelo Express Cloud Point-of-Sale:
1. Evaluate and Optimize Your Menu Use Aldelo Express’s reporting features to identify your best-selling items and those that are underperforming. Optimize your menu by removing items that aren't popular or profitable. This not only reduces kitchen complexity but also inventory needs. Then use Aldelo Express’s AI Menu Builder to quickly update your digital menu to accurately reflect changes on your printed menus. |
Swinging Success: 2024 PGA Masters Tournament Offers the Perfect Tee Time to Kick Off Loyalty Campaigns
Boost Customer Traffic this April with Creative Marketing Ideas
3-minute read ---
In the dynamic world of restaurant marketing, staying proactive is key to attracting and retaining customers. One excellent opportunity to capitalize on the excitement is by aligning your strategies with major sporting events. The 2024 PGA Masters Tournament occurring April 11-14 offers a prime chance to engage golf enthusiasts and food lovers alike. Let's explore some creative restaurant marketing ideas that will help you score a hole-in-one during this prestigious event.
In the dynamic world of restaurant marketing, staying proactive is key to attracting and retaining customers. One excellent opportunity to capitalize on the excitement is by aligning your strategies with major sporting events. The 2024 PGA Masters Tournament occurring April 11-14 offers a prime chance to engage golf enthusiasts and food lovers alike. Let's explore some creative restaurant marketing ideas that will help you score a hole-in-one during this prestigious event.
1. Masters Specials and Discounts Offer promotions or discounts for customers wearing golf attire or bringing in a golf-related item (e.g., a golf ball, glove, or hat). This not only encourages customer engagement but also adds to the tournament spirit, making your restaurant a go-to spot for golf enthusiasts. 2. Collaborate with Local Golf Courses and Leagues Partner with local golf courses, clubs, or leagues to cross-promote your restaurant during the Masters tournament. Offer discounts or special promotions to golfers who bring in their scorecard or receipt from the course, creating a symbiotic relationship between your establishment and the surrounding golf community, including golf teams at local schools! |
Tackling Understaffing Woes in Restaurants
How Aldelo Express Supports Busy Restaurant Employees
3-minute read ---
The restaurant industry has always been known for its fast-paced environment, dynamic atmosphere, exemplary service, and delicious culinary offerings. However, behind the scenes, many establishments struggle with a common challenge: understaffing. Whether it's due to high turnover rates, seasonal fluctuations, or economic factors, being short-staffed can take a toll on a restaurant's operations and profitability. In this blog post, we'll delve into the reasons behind understaffing and explore effective strategies for coping with this issue while also attracting new restaurant employees to join your team.
Understanding the Understaffing Epidemic
Several factors contribute to the prevalence of understaffing in restaurants:
The restaurant industry has always been known for its fast-paced environment, dynamic atmosphere, exemplary service, and delicious culinary offerings. However, behind the scenes, many establishments struggle with a common challenge: understaffing. Whether it's due to high turnover rates, seasonal fluctuations, or economic factors, being short-staffed can take a toll on a restaurant's operations and profitability. In this blog post, we'll delve into the reasons behind understaffing and explore effective strategies for coping with this issue while also attracting new restaurant employees to join your team.
Understanding the Understaffing Epidemic
Several factors contribute to the prevalence of understaffing in restaurants:
- High Turnover Rates: The restaurant industry often experiences high turnover rates due to the demanding nature of the work, irregular schedules, and relatively low wages.
- Seasonal Fluctuations: Restaurants may experience fluctuations in customer demand based on seasons, holidays, or local events, leading to staffing shortages during peak periods.
- Economic Challenges: Economic downturns, rising operating costs, and competition for talent from other industries can make it difficult for restaurants to attract and retain employees.
Revolutionizing Restaurants: The Advantages of Roaming Orders and Payments from Aldelo Express Mobile Point-of-Sale Solutions
3-minute read ---
The ability to process orders and payments from a mobile point-of-sale device enables restaurants to extend their unique dining experience to anywhere with a Wi-Fi or Cellular Data connection, including:
The ability to process orders and payments from a mobile point-of-sale device enables restaurants to extend their unique dining experience to anywhere with a Wi-Fi or Cellular Data connection, including:
- outdoor dining areas
- drive-in style dining or curbside pickup
- patio bars
- and more
Tips for Mastering the Restaurant Space with
Aldelo Express Cloud Point-of-Sale
Contactless, Cloud-Based Solutions Help Position Restaurants for Success
3-minute read ---
Restaurant operators often look to point-of-sale technology to manage operations, enhance productivity, and stay ahead of their competition, responding to their customers and an ever-evolving restaurant landscape. One such technological solution that is gaining popularity among restaurant owners is the Aldelo Express Cloud Point-of-Sale platform.
In this blog post, we'll explore how restaurants can use Aldelo Express to elevate their restaurant business and leverage their sales strategies.
Offer Consistent Customer Services: Contactless Ordering & Payments
From ordering takeout on the way home from work, dining out with friends, or ordering delivery for a fun night in, customers are drawn to contactless ordering and payments that are convenient and fast. With Aldelo Express, restaurant owners offer consistent and speedy dining services from the comfort of their smartphone, computer, or tablet device. The Aldelo Express Masa+ Online Ordering platform supports QR code digital menus, online ordering, and digital payment options, allowing restaurants to cater to tech-savvy consumers inside the restaurant or off-premises. When used inside the dining environment, Masa+ helps restaurants serve a high number of customers, even when operating with fewer staff. The result is increased service efficiency, consistency, and satisfaction for customers ordering in-store and remotely.
Restaurant operators often look to point-of-sale technology to manage operations, enhance productivity, and stay ahead of their competition, responding to their customers and an ever-evolving restaurant landscape. One such technological solution that is gaining popularity among restaurant owners is the Aldelo Express Cloud Point-of-Sale platform.
In this blog post, we'll explore how restaurants can use Aldelo Express to elevate their restaurant business and leverage their sales strategies.
Offer Consistent Customer Services: Contactless Ordering & Payments
From ordering takeout on the way home from work, dining out with friends, or ordering delivery for a fun night in, customers are drawn to contactless ordering and payments that are convenient and fast. With Aldelo Express, restaurant owners offer consistent and speedy dining services from the comfort of their smartphone, computer, or tablet device. The Aldelo Express Masa+ Online Ordering platform supports QR code digital menus, online ordering, and digital payment options, allowing restaurants to cater to tech-savvy consumers inside the restaurant or off-premises. When used inside the dining environment, Masa+ helps restaurants serve a high number of customers, even when operating with fewer staff. The result is increased service efficiency, consistency, and satisfaction for customers ordering in-store and remotely.
Spring Clean Your Restaurant Menu with
the Aldelo Express AI Menu Builder
Easily Update and Add New Menu Items with a “Scan-and-Go” AI Automation Service
3-minute read ---
The Aldelo Express AI Menu Builder is revolutionizing the way restaurants update and manage their menus, providing an efficient, accurate, and user-friendly experience through a “scan-and-go” method. Traditional methods of menu updates involve manual entry, which is not only time-consuming but also prone to errors. The Aldelo Express AI Menu Builder significantly reduces the chances of inconsistencies between printed physical menus and digital menus, ensuring that the Aldelo Express menu database is a true reflection of the restaurant's offerings.
Here's a look at how this innovative tool helps both independent and multi-unit restaurant operators quickly create and maintain consistent menus – including menu item prices – so they can “spring clean” their restaurant menu to provide fresh menu offerings.
How the Aldelo Express AI Menu Builder Works
Whether updating existing menu items or adding new menu offerings, the AI Menu Builder process begins with a simple scan of the restaurant’s physical printed menu. The Aldelo Express AI Menu Builder then utilizes sophisticated algorithms and artificial intelligence technology to analyze the scanned image. It's not just about recognizing text; the Aldelo Express AI Menu Builder identifies and learns menu layouts, item categorizations, and pricing structures to determine menu item names, descriptions, and prices. This level of comprehension is pivotal in accurately translating a physical menu into the point-of-sale system.
The Aldelo Express AI Menu Builder is revolutionizing the way restaurants update and manage their menus, providing an efficient, accurate, and user-friendly experience through a “scan-and-go” method. Traditional methods of menu updates involve manual entry, which is not only time-consuming but also prone to errors. The Aldelo Express AI Menu Builder significantly reduces the chances of inconsistencies between printed physical menus and digital menus, ensuring that the Aldelo Express menu database is a true reflection of the restaurant's offerings.
Here's a look at how this innovative tool helps both independent and multi-unit restaurant operators quickly create and maintain consistent menus – including menu item prices – so they can “spring clean” their restaurant menu to provide fresh menu offerings.
How the Aldelo Express AI Menu Builder Works
Whether updating existing menu items or adding new menu offerings, the AI Menu Builder process begins with a simple scan of the restaurant’s physical printed menu. The Aldelo Express AI Menu Builder then utilizes sophisticated algorithms and artificial intelligence technology to analyze the scanned image. It's not just about recognizing text; the Aldelo Express AI Menu Builder identifies and learns menu layouts, item categorizations, and pricing structures to determine menu item names, descriptions, and prices. This level of comprehension is pivotal in accurately translating a physical menu into the point-of-sale system.
How to Use Aldelo Express for
Bar Point-of-Sale Management
Bar Tab Pre-Auth and Split/Combine Item and Check Options for Enhanced Flexibility
3-minute read --- Aldelo Express Point-of-Sale software offers a streamlined solution for managing bar tabs efficiently. With Aldelo Express Bar Point-of-Sale solutions, users can easily open, monitor, and close bar tabs, ensuring a smooth transaction process for both bar staff and customers. The software allows bartenders to quickly open a tab by securing a customer's credit card information via swipe, dip, or tap. Throughout the night, bartenders can add to the tab with just a few taps on the Aldelo Express system. When it's time to close the tab, Aldelo Express facilitates a swift checkout process, offering options for splitting entire checks among multiple customers, splitting the cost of individual items across multiple checks, combining checks, or adding gratuity, thus enhancing customer satisfaction and operational efficiency. |
Top Table Management Benefits from Aldelo Express
Increase Table Turns and Profits with Table Layout and Digital Reservation and Wait List Modules from Aldelo Express
3-minute read ---
Aldelo Express is a cloud point-of-sale platform that includes modern Table Layout and Digital Reservation and Wait List Modules at zero additional cost to everyday restaurant owners. By replacing pen and paper table management systems in restaurant settings with digital solutions, Aldelo Express can significantly improve a restaurant’s table turn rate and increase profits.
Restaurant operators that use Aldelo Express Table Layout and Digital Reservation and Wait List Modules benefit from:
Here’s why the Aldelo Express Table Layout and Digital Reservation and Wait List Modules matter to restaurant owners:
Aldelo Express is a cloud point-of-sale platform that includes modern Table Layout and Digital Reservation and Wait List Modules at zero additional cost to everyday restaurant owners. By replacing pen and paper table management systems in restaurant settings with digital solutions, Aldelo Express can significantly improve a restaurant’s table turn rate and increase profits.
Restaurant operators that use Aldelo Express Table Layout and Digital Reservation and Wait List Modules benefit from:
- enhanced table management
- improved customer experiences
- data-driven decisions
- increased front-of-house efficiency
- monthly savings with “zero-additional-cost” solutions
Here’s why the Aldelo Express Table Layout and Digital Reservation and Wait List Modules matter to restaurant owners:
Enhancing Restaurant Security:
Preventing Theft with Aldelo Express Cloud Point-of-Sale
and Masa+ Digital Payments
3-minute read ---
Theft in restaurants can occur in various forms, from cash skimming to misuse of inventory or assets. Not only does it result in financial loss, but it can also damage the establishment's reputation and employee morale. Therefore, integrating a robust point-of-sale system and secure digital payment solutions is essential for any modern restaurant. In this comprehensive guide, we'll explore how these cutting-edge systems can enhance your restaurant's security and prevent theft.
Aldelo Express Cloud Point-of-Sale: A New Era of Security
Aldelo Express Cloud Point-of-Sale is a revolutionary system designed for the unique needs of the restaurant industry. Here's how it helps prevent theft:
Theft in restaurants can occur in various forms, from cash skimming to misuse of inventory or assets. Not only does it result in financial loss, but it can also damage the establishment's reputation and employee morale. Therefore, integrating a robust point-of-sale system and secure digital payment solutions is essential for any modern restaurant. In this comprehensive guide, we'll explore how these cutting-edge systems can enhance your restaurant's security and prevent theft.
Aldelo Express Cloud Point-of-Sale: A New Era of Security
Aldelo Express Cloud Point-of-Sale is a revolutionary system designed for the unique needs of the restaurant industry. Here's how it helps prevent theft:
1. Enhanced Transaction Tracking Aldelo Express offers real-time tracking of all transactions, with data uploads to the cloud back-office and data synchronizations across all devices after every transaction. Every sale, refund, or exchange is recorded, leaving no room for unauthorized transactions. 2. Token-Based Digital Payment Security Through Aldelo’s native merchant processing services, as well as Aldelo Partner merchant services, Aldelo Express PCI DSS compliance supports token-based digital payment security for every type of restaurant operation, including ghost kitchens, multi-store locations, mobile food truck vendors, and more. |
Aldelo Express Secures the Point-of-Sale
“Void Process” with User Image Capture
Built-In Cameras on Aldelo Express Tablets Protect Your Bottom Line
2-minute read ---
In the fast-paced world of restaurants, efficiency is key to delivering exceptional customer service and maintaining profitability. One crucial aspect of restaurant operations is the ability to securely handle order voids seamlessly. Aldelo Express, a leading point-of-sale system, offers a game-changing Order Void feature that not only empowers users but also adds transparency and accountability. Let's dive into how this feature works and how it can benefit your restaurant.
Streamlining Order Voids:
Aldelo Express simplifies the process of voiding orders, ensuring that it's a quick and hassle-free task for restaurant staff. With a few taps on the touchscreen interface, servers can void items or entire orders without the need for complex steps. This streamlined process saves valuable time, allowing staff to focus on providing exceptional service to diners.
Transparency and Accountability:
What sets Aldelo Express apart is its innovative approach to order voids. It uses the front-facing camera to take a picture of the restaurant staff conducting the void, providing undeniable proof of the transaction. This image is then included in back-office Order Void reports, making it easy to track and monitor void activities.
The inclusion of pictures not only ensures transparency but also enhances accountability among your staff. When employees know that their actions are being recorded and can be reviewed, they are more likely to follow proper procedures and handle order voids responsibly.
In the fast-paced world of restaurants, efficiency is key to delivering exceptional customer service and maintaining profitability. One crucial aspect of restaurant operations is the ability to securely handle order voids seamlessly. Aldelo Express, a leading point-of-sale system, offers a game-changing Order Void feature that not only empowers users but also adds transparency and accountability. Let's dive into how this feature works and how it can benefit your restaurant.
Streamlining Order Voids:
Aldelo Express simplifies the process of voiding orders, ensuring that it's a quick and hassle-free task for restaurant staff. With a few taps on the touchscreen interface, servers can void items or entire orders without the need for complex steps. This streamlined process saves valuable time, allowing staff to focus on providing exceptional service to diners.
Transparency and Accountability:
What sets Aldelo Express apart is its innovative approach to order voids. It uses the front-facing camera to take a picture of the restaurant staff conducting the void, providing undeniable proof of the transaction. This image is then included in back-office Order Void reports, making it easy to track and monitor void activities.
The inclusion of pictures not only ensures transparency but also enhances accountability among your staff. When employees know that their actions are being recorded and can be reviewed, they are more likely to follow proper procedures and handle order voids responsibly.
Aldelo Express Helps Increase Restaurant and Bar Sales
Top Ways to Secure and Grow Your Business Today!
3-minute read ---
A complete point-of-sale system is essential to running a successful restaurant or bar operation. Not only do merchant-facing and customer-facing ordering and payment services enable these businesses to effectively meet the demands of their customers, but a modern point-of-sale solution will actually help you increase your sales and bottom-line profits by effectively controlling the three “P’s” of a business: People, Payments, and Products. Aldelo Express Cloud Point-of-Sale helps restaurant owners increase sales by stopping theft, enforcing proper pricing for each menu item, enhancing inventory visibility and management, and encouraging customers to return to the business with integrated Masa+ Gift Card and Loyalty programs.
Here are the top ways Aldelo Express Cloud Point-of-Sale can increase sales for your restaurant or bar:
A complete point-of-sale system is essential to running a successful restaurant or bar operation. Not only do merchant-facing and customer-facing ordering and payment services enable these businesses to effectively meet the demands of their customers, but a modern point-of-sale solution will actually help you increase your sales and bottom-line profits by effectively controlling the three “P’s” of a business: People, Payments, and Products. Aldelo Express Cloud Point-of-Sale helps restaurant owners increase sales by stopping theft, enforcing proper pricing for each menu item, enhancing inventory visibility and management, and encouraging customers to return to the business with integrated Masa+ Gift Card and Loyalty programs.
Here are the top ways Aldelo Express Cloud Point-of-Sale can increase sales for your restaurant or bar:
Takeout and Delivery “Score Big” During March Madness
Marketing Your Restaurant’s Takeout & Delivery Services During March Madness 2024
3-minute read ---
March Madness isn't just about basketball—it's also a prime opportunity for restaurants to score big with creative marketing strategies. With anticipation of the tournament in full swing, hungry fans are looking for convenient dining options to enjoy while cheering on their favorite teams. For restaurants offering takeout and delivery services, this presents a golden opportunity to engage with customers and boost sales.
Here are some winning marketing ideas to help your restaurant takeout and delivery services stand out during March Madness 2024.
March Madness isn't just about basketball—it's also a prime opportunity for restaurants to score big with creative marketing strategies. With anticipation of the tournament in full swing, hungry fans are looking for convenient dining options to enjoy while cheering on their favorite teams. For restaurants offering takeout and delivery services, this presents a golden opportunity to engage with customers and boost sales.
Here are some winning marketing ideas to help your restaurant takeout and delivery services stand out during March Madness 2024.
Bracket-themed Specials: Get your customers into the competitive spirit by offering bracket-themed specials. While minding March Madness-related copyrights and trademarks, create a unique takeout and delivery menu featuring dishes named using general basketball terms. For example, "Slam Dunk Sliders," "Three-Point Pizza,” or “Victory Wings.” You can even run a promotion where customers vote for their favorite dish, with the winning item earning a spot as a permanent menu offering. |
Want Restaurant Success?
Harness the Power of Loyalty and Rewards
It's Often More Cost-Effective to Keep Current Customers than to Acquire New Ones
3-minute read ---
In the fiercely competitive world of the restaurant industry, attracting and retaining customers is a constant challenge. With diners eager for choice, it's essential to implement innovative marketing strategies that set your restaurant apart. One effective method is using loyalty and rewards programs to not only encourage repeat business but also create a sense of belonging among your customers.
Here are the basics of how merchants can leverage a loyalty and rewards program to market their restaurant successfully.
In the fiercely competitive world of the restaurant industry, attracting and retaining customers is a constant challenge. With diners eager for choice, it's essential to implement innovative marketing strategies that set your restaurant apart. One effective method is using loyalty and rewards programs to not only encourage repeat business but also create a sense of belonging among your customers.
Here are the basics of how merchants can leverage a loyalty and rewards program to market their restaurant successfully.
Baseball is Back!
Hit a “Home Run” with these Restaurant Marketing Campaigns
MLB 2024 Season Opens on March 28
3-minute read ---
Spring training has begun, and the return of America's favorite pastime is not just a signal for sports fans to rejoice; it's also an excellent opportunity for restaurants to grow their customer base. Here are some strategies to capitalize on the MLB 2024 season (officially opening on March 28) and hit a home run with your business growth with baseball themed marketing campaigns.
1. Leverage Social Media with Baseball-Themed Promotions
The start of the baseball season is a fantastic time to engage with your customers on social media, since the season spans seven months and provides many opportunities to promote baseball-themed incentives and perks. Sharing promotions, local and national baseball television schedules, and advertising free Wi-Fi access across your social media platforms will reach both casual and rabid fantasy baseball players looking for venues to watch games and track stats. For instance, you can offer discounts or special offers whenever the local team wins. Use creative baseball-related hashtags to increase the visibility of your posts (think #homerun, #MLB2024, and #takemeouttotheballgame). This not only shows your support for the sport but also keeps your business relevant and engaging.
Spring training has begun, and the return of America's favorite pastime is not just a signal for sports fans to rejoice; it's also an excellent opportunity for restaurants to grow their customer base. Here are some strategies to capitalize on the MLB 2024 season (officially opening on March 28) and hit a home run with your business growth with baseball themed marketing campaigns.
1. Leverage Social Media with Baseball-Themed Promotions
The start of the baseball season is a fantastic time to engage with your customers on social media, since the season spans seven months and provides many opportunities to promote baseball-themed incentives and perks. Sharing promotions, local and national baseball television schedules, and advertising free Wi-Fi access across your social media platforms will reach both casual and rabid fantasy baseball players looking for venues to watch games and track stats. For instance, you can offer discounts or special offers whenever the local team wins. Use creative baseball-related hashtags to increase the visibility of your posts (think #homerun, #MLB2024, and #takemeouttotheballgame). This not only shows your support for the sport but also keeps your business relevant and engaging.
How to Market Your Restaurant in March 2024
March Madness, Daylight Savings Time Begins, National Cocktail Day, and More
3-minute read ---
This year, the chilly month of March hosts a multitude of food-based festivals and events that provide business owners several opportunities to market their restaurant. Let’s take a look at how to market your restaurant in March 2024.
This year, the chilly month of March hosts a multitude of food-based festivals and events that provide business owners several opportunities to market their restaurant. Let’s take a look at how to market your restaurant in March 2024.
March Madness - Tournament Begins March 19 To close the men’s college basketball season, top teams in the NCAA Division I league participate in a nation-wide tournament known as “March Madness.” For local small businesses, customers excited to watch March Madness means another opportunity to engage new and existing guests to drive customer traffic and provide increased revenue in otherwise slower periods. Here are a few campaign ideas to get your restaurant involved in this year’s March Madness:
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Feasting in the Digital Age: Effective Strategies to Boost Your Restaurant's Online Ordering Services
Aldelo Express Supports Native and Third-Party Online Ordering Services
3-minute read ---
In the last few years restaurants are increasingly relying on online ordering systems to cater to the convenience-seeking customer. For businesses implementing native and third-party online ordering services for the first time, the transition requires not just a change in operations but also a strategic approach to promotion.
Here are some innovative and effective strategies that use online ordering services to help promote a restaurant and tantalize the taste buds of online clientele.
Optimize Your Website for Easy Ordering
Your website should be the primary gateway for online orders. Optimize your website to ensure that it is user-friendly, mobile-responsive (functions well on stationary and mobile devices), and easy to navigate. Highlight the online ordering system on the homepage and use attractive calls to action (CTA) buttons like “Order Now” or “Get Your Meal Delivered” with active links to your digital ordering and payment solution. Plus, you can integrate SEO strategies to improve your website’s visibility on search engines. Online bloggers can offer great tips to improve your website effectiveness and SEO ranking. Alternatively, contracting a local student or freelance SEO writer is an easy way to optimize your website for easy online ordering.
In the last few years restaurants are increasingly relying on online ordering systems to cater to the convenience-seeking customer. For businesses implementing native and third-party online ordering services for the first time, the transition requires not just a change in operations but also a strategic approach to promotion.
Here are some innovative and effective strategies that use online ordering services to help promote a restaurant and tantalize the taste buds of online clientele.
Optimize Your Website for Easy Ordering
Your website should be the primary gateway for online orders. Optimize your website to ensure that it is user-friendly, mobile-responsive (functions well on stationary and mobile devices), and easy to navigate. Highlight the online ordering system on the homepage and use attractive calls to action (CTA) buttons like “Order Now” or “Get Your Meal Delivered” with active links to your digital ordering and payment solution. Plus, you can integrate SEO strategies to improve your website’s visibility on search engines. Online bloggers can offer great tips to improve your website effectiveness and SEO ranking. Alternatively, contracting a local student or freelance SEO writer is an easy way to optimize your website for easy online ordering.
Promote Your Menu and Attract New Customers During March Madness 2024 with Masa+ Promo Cards
2/16/2024
Promote Your Menu and Attract New Customers During March Madness 2024 with Masa+ Promo Cards
Promo Cards Help Initiate First-Time Purchases
3-minute read ---
The NCAA men’s college basketball season will end this year with the nation-wide NCAA Division I tournament known as “March Madness.” After 3 weeks of competitions, only 2 of the original top 68 teams will compete for the championship title. March Madness 2024 begins March 17, with the final championship game scheduled for Monday, April 8 in Glendale, Arizona. Millions will gather to watch the final game on television, via online live streams, or in person.
For small businesses, local customers from other parts of the country or those who went away to college are excited to watch March Madness 2024. This means another opportunity to engage new and existing local customers with specialty menus, themed menu items, and loyalty campaigns to drive customer traffic and provide increased revenue in otherwise slower periods.
Here are a few campaign ideas to get your restaurant involved in this year’s March Madness:
The NCAA men’s college basketball season will end this year with the nation-wide NCAA Division I tournament known as “March Madness.” After 3 weeks of competitions, only 2 of the original top 68 teams will compete for the championship title. March Madness 2024 begins March 17, with the final championship game scheduled for Monday, April 8 in Glendale, Arizona. Millions will gather to watch the final game on television, via online live streams, or in person.
For small businesses, local customers from other parts of the country or those who went away to college are excited to watch March Madness 2024. This means another opportunity to engage new and existing local customers with specialty menus, themed menu items, and loyalty campaigns to drive customer traffic and provide increased revenue in otherwise slower periods.
Here are a few campaign ideas to get your restaurant involved in this year’s March Madness:
- Host “game-time” happy hour watch parties with special food and drink menu/pricing
- Highlight popular or high-profit menu items with a specialty menu
- Limited-time specials for takeout and delivery services that support at-home festivities
- Use Promo Cards to help initiate first-time purchases and enrollment in Loyalty programs
The Indispensable Role of a Point-of-Sale System
in Cafe Restaurants
Enhancing Efficiency and Speed of Service
3-minute read ---
In today's fast-paced world, time is of the essence, especially for cafe restaurants that serve as popular gathering spots for both locals and tourists alike. To meet the demands of their ever-busy clientele, cafe restaurants must embrace technological advancements that optimize efficiency and accelerate service. One such vital tool is a digital point-of-sale system, which far surpasses the limitations of hand-written tickets and simple cash registers.
Here are several reasons why cafe restaurants use digital point-of-sale systems to enhance speed of service and operational efficiency…
In today's fast-paced world, time is of the essence, especially for cafe restaurants that serve as popular gathering spots for both locals and tourists alike. To meet the demands of their ever-busy clientele, cafe restaurants must embrace technological advancements that optimize efficiency and accelerate service. One such vital tool is a digital point-of-sale system, which far surpasses the limitations of hand-written tickets and simple cash registers.
Here are several reasons why cafe restaurants use digital point-of-sale systems to enhance speed of service and operational efficiency…
Elevating Takeout Experiences:
A Guide to Using Aldelo Express and Masa+
Enhance Guest Services with Native Aldelo Express Solutions
2-minute read ---
Delivery services have become indispensable for restaurants to meet the needs of customers navigating their fast-paced daily schedules. The key to enhancing a restaurant’s services lies in leveraging the right technology – and this is where Aldelo Express and Masa+ come into play. Many restaurant owners use Aldelo Express and Masa+ to enhance their takeout services with seamless and convenient ordering and payment solutions. Here’s how…
Aldelo Express: Streamlining Operations
Aldelo Express is a comprehensive point-of-sale system designed specifically for today’s full-service restaurant industry. Its user-friendly interface and robust features make it an ideal solution for managing takeout orders efficiently.
Delivery services have become indispensable for restaurants to meet the needs of customers navigating their fast-paced daily schedules. The key to enhancing a restaurant’s services lies in leveraging the right technology – and this is where Aldelo Express and Masa+ come into play. Many restaurant owners use Aldelo Express and Masa+ to enhance their takeout services with seamless and convenient ordering and payment solutions. Here’s how…
Aldelo Express: Streamlining Operations
Aldelo Express is a comprehensive point-of-sale system designed specifically for today’s full-service restaurant industry. Its user-friendly interface and robust features make it an ideal solution for managing takeout orders efficiently.
- Simplified Order Management: Aldelo Express allows staff to manage takeout orders with ease. The system’s intuitive layout lets operators view and track orders in real-time, ensuring accuracy and speed.
- Integrated Payment Solutions: The platform supports various payment methods, including contactless digital payments, which are crucial for a seamless takeout experience. This flexibility not only enhances customer convenience but also secures and speeds up the transaction process.
- Customizable Menus and Pricing: With Aldelo Express, operators can automatically update their menus and pricing based on the time of day, a feature particularly useful for restaurants that frequently change their offerings or host special promotions.
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