3-minute read ---
​
As the vibrant summer days give way to the crisp, cool air of autumn, restaurants have a unique opportunity to attract customers by embracing the rich, warm themes of the harvest season. Inviting summer guests to return and experience the cozy, flavorful delights of fall can create a memorable dining experience that keeps them coming back.

​Combined with easy-to-update QR code digital menus and integrated Loyalty/Rewards programs, restaurants can garner significant attention and stand out from local competitors with harvest season restaurant marketing campaigns.

Here’s how you can create an inviting atmosphere and capitalize on the season’s offerings…

3-minute read ---

​September is coming fast, and customers are gearing up for the fall festivities that, for many, have already begun with the start of the school year. Here are multiple September marketing tips for restaurants.

(When combined with QR code access to digital menus, loyalty/rewards, and gift card purchases, restaurants can quickly increase customer engagements during the busy month!)
​
National Burnt Ends Day - September 1
National Burnt Ends Day closes out the summer season and rings in fall with the flavor and aroma of barbeque burnt ends. This National Burnt Ends Day, help customers plan and prepare for Labor Day picnics and poolside parties by promoting burnt ends and/or your restaurant’s best barbeque dishes as convenient takeout solutions.

Labor Day - September 2
Labor Day is a Federal Holiday recognizing all workers, especially those responsible for the physical infrastructure, in the United States. Since all U.S. schools and most businesses observe this day with time off, and as the last federal holiday of the summer, Labor Day is a high-traffic day for small businesses, particularly restaurants. Incentivize and reward Labor Day guests with discounted and/or themed menu items accessible with a quick QR code scan.

3-minute read ---
​
Summer is winding down, which means the school year is on the horizon. For restaurants, the start of the school year offers a plethora of opportunities to collaborate with customers and other businesses in their communities in back-to-school marketing campaigns.

​Restaurants that engage their community with back-to-school marketing campaigns not only support students’ success, but grow the business with targeted loyalty programs, encouraging new and existing customers to return the support by patronizing the local business. In the short term, restaurants successfully increase customer traffic during the spirited fall months. With powerful and strategic loyalty programs and campaigns, restaurants encourage students and families to continue to support the business throughout the school year.

Here are three ways to engage your local customer base with back-to-school marketing campaigns, services, and events:

3-minute read ---
​
Marketing a restaurant during the start of the school year can be an exciting and profitable venture, as students and families are looking for social hubs to gather with friends, study, and celebrate after homecoming games and events.

​As the start of the school year quickly approaches, here are a few strategies to effectively market your restaurant:

3-minute read ---
​
Running a food truck demands an efficient, reliable, and versatile point-of-sale (POS) system. Aldelo Express Food Truck POS stands out in the market by offering a suite of features designed to meet the unique needs of modern food truck operators.

​Here are the top features and solutions that make Aldelo Express an exceptional choice for any modern food truck:

3-minute read ---
​
Restaurant owners know that the point-of-sale system is the backbone of a business. It handles everything from taking orders and payments to inventory management, and from customer data collection to financial reporting. That’s why it’s so important to choose a point-of-sale system that is proven, efficient, and effective.

​Aldelo Express is a cloud point-of-sale system that has gained popularity among restaurant owners due to its comprehensive features and user-friendly interface. Plus, Aldelo Express supports dozens of natively developed point-of-sale features and modules, and provides access to valuable third-party integrations.

Here are some of the reasons why Aldelo Express is a superior point-of-sale solution for restaurants:

3-minute read ---
​
Every August, International Beer Day, National Whiskey Sour Day, and National Red Wine Day provide restaurants and bars a unique opportunity to promote their bar menu with limited-time discounts, item promotions, and rewards. Combined with Masa+ QR Code Ordering from Aldelo Express Point-of-Sale, restaurants and bars make it easy for guests to quickly order another round from the comfort of their smartphone.

​Here are several summertime marketing opportunities for restaurants and bars:

3-minute read ---
​
Operating a food truck is an exciting but challenging adventure. Unlike brick-and-mortar operations, owning a food truck means going to where your customers are and building a customer base across multiple physical locations.

​Fortunately, Aldelo Express Food Truck Point-of-Sale is designed to support mobile food truck operations with as few as one device on an internet or cellular data connection. But users can also expand their food truck point-of-sale to include non-proprietary tablets, customer-facing Masa+ QR code online ordering, and even tablet-supported Aldelo Express Kiosk stations.

Here are the top 5 benefits of Aldelo Express Food Truck Point-of-Sale (POS):

3-minute read ---
​
In the current state of the restaurant industry, closely monitoring and managing profit margins is essential to running an essential business, and using thorough, powerful, and flexible restaurant technology can truly make or break a business’s success. With Aldelo Express and Masa+, restaurant owners have access to dozens of powerful tools to increase revenue streams, streamline operations, and elevate their overall profitability.

Let’s dive deeper into how Aldelo Express and Masa+ make profit growth simple:

3-minute read ---
​
​With the rise of online ordering and delivery services, restaurants are constantly seeking innovative ways to streamline their operations and enhance customer experiences. One such innovation that has been gaining momentum is the utilization of Masa+ QR Code Online Ordering. This highly-adopted technology not only simplifies the ordering process for customers but also offers a myriad of benefits for restaurant owners. Let's delve into the advantages of integrating Masa+ QR Code Online Ordering in your restaurant.

1. Seamless Ordering Process
Masa+ QR Code Online Ordering digitizes traditional menus and paper order forms. Customers can simply scan the QR code placed on their table using their smartphones to access an image-based menu and place their orders effortlessly. This streamlined process reduces wait times and enhances overall efficiency, leading to a more satisfying dining experience for patrons.

3-minute read ---
​
Masa+ is a comprehensive platform that acts as a native extension of the Aldelo Express Cloud Point-of-Sale platform. With multiple web-based services such as QR code-enabled online ordering and QR Code Fast Pay feature for easy credit card payments, Masa+ offers a plethora of benefits for restaurant owners looking to streamline operations, enhance customer experience, and drive growth.

​Here are eight compelling reasons why restaurants should consider integrating Masa+ into their business model:

3-minute read ---
​
​As temperatures rise and the sun graces us with its warmth, the restaurant industry prepares for one of its busiest times of the year: the summer season. With tourists flocking in and locals seeking respite from the heat, eateries often find themselves inundated with diners seeking a delightful culinary experience. However, amidst the hustle and bustle, it's crucial for restaurants to not only attract new customers but also retain their loyal clientele. Here are some strategies to ensure your restaurant maintains its charm and keeps customers coming back for more during the busy summer months.

3-minute read ---
​
​The last few years have clearly demonstrated that innovative technology is essential to restaurants adapting to ever-evolving customer preferences and dining trends. As consumers consistently rely on convenient, fast, and efficient ordering services, using a powerful, flexible, and scalable restaurant point-of-sale system is crucial for operations that need to quickly adapt, sustain, and grow in their market. One such solution that has helped many restaurants, bars, food trucks, and other food service operations is Aldelo Express tablet-based point-of-sale solutions with customer-driven Masa+ QR Code Online Ordering. This powerful combination offers a myriad of benefits for businesses and customers alike, enhancing traditional food service experiences with customer-driven ordering, reliance, and convenience.

3-minute read ---
​
As the summer season rolls in, restaurants brace themselves for an influx of patrons eager to savor delicious meals and refreshing drinks. Amidst this bustling atmosphere, it's essential for restaurant owners to tap into every opportunity to maximize revenue and entice summer customers to return to their restaurant. One clear solution is promoting restaurant gift cards. Not only do restaurant gift cards serve as convenient presents for special occasions, they also provide a steady stream of revenue and can help encourage new customers to return to the restaurant for a future visit.

​Here are five effective strategies to boost restaurant gift card sales this busy summer season.

3-minute read ---
​
QR code online ordering technology not only simplifies the ordering process but also enhances efficiency and improves customer service. Let's explore how restaurants can leverage QR codes to optimize their operations.

Using QR Code Online Ordering
To begin with, let's unpack what QR code online ordering entails. Essentially, it involves generating QR code to post around your dining environment. For sit-down QR code services, restaurants create unique QR codes to place on each table. When scanned using a smartphone or tablet, the QR code directs them to an online menu where they can peruse colorful images of available food and drinks, then make selections and place orders. This eliminates the need for physical menus and minimizes wait times, thereby enhancing overall efficiency.

3-minute read ---
​
​In the time surrounding the coronavirus pandemic, restaurants survived by adapting to their new circumstances with outdoor dining, takeout, and off-premises “alcohol-to-go” services. For many restaurants, these services remain an integral part of their restaurant operations. Today, modern establishments can efficiently navigate outdoor dining, takeout, and alcohol-to-go services with Aldelo Express, a leading restaurant point-of-sale solution.

3-minute read ---
​
Spring cleaning isn't just for homes – it's equally important for businesses, and especially for restaurant operations! As many partake in “Spring Cleaning” to embrace the freshness of spring, it's also a perfect time to declutter and streamline operations in your restaurant. In the digital market, leveraging the power of technology is key. Aldelo Express offers a comprehensive suite of native cloud point-of-sale solutions, as well as a variety of third-party integrator solutions, that can significantly simplify your restaurant operations and help your business grow.

​Here's how to spring clean your restaurant operation with Aldelo Express Cloud Point-of-Sale:

3-minute read ---
​
Restaurant operators often look to point-of-sale technology to manage operations, enhance productivity, and stay ahead of their competition, responding to their customers and an ever-evolving restaurant landscape. One such technological solution that is gaining popularity among restaurant owners is the Aldelo Express Cloud Point-of-Sale platform.

In this blog post, we'll explore how restaurants can use Aldelo Express to elevate their restaurant business and leverage their sales strategies.

Offer Consistent Customer Services: Contactless Ordering & Payments
From ordering takeout on the way home from work, dining out with friends, or ordering delivery for a fun night in, customers are drawn to contactless ordering and payments that are convenient and fast. With Aldelo Express, restaurant owners offer consistent and speedy dining services from the comfort of their smartphone, computer, or tablet device. The Aldelo Express Masa+ Online Ordering platform supports QR code digital menus, online ordering, and digital payment options, allowing restaurants to cater to tech-savvy consumers inside the restaurant or off-premises. When used inside the dining environment, Masa+ helps restaurants serve a high number of customers, even when operating with fewer staff. The result is increased service efficiency, consistency, and satisfaction for customers ordering in-store and remotely.

3-minute read ---
​
​Theft in restaurants can occur in various forms, from cash skimming to misuse of inventory or assets. Not only does it result in financial loss, but it can also damage the establishment's reputation and employee morale. Therefore, integrating a robust point-of-sale system and secure digital payment solutions is essential for any modern restaurant. In this comprehensive guide, we'll explore how these cutting-edge systems can enhance your restaurant's security and prevent theft.

Aldelo Express Cloud Point-of-Sale: A New Era of Security
Aldelo Express Cloud Point-of-Sale is a revolutionary system designed for the unique needs of the restaurant industry. Here's how it helps prevent theft:

2-minute read ---
​
Promo Cards are a powerful alternative to traditional gift cards and coupons. Unlike gift cards that must be purchased in advance, Masa+ Promo Cards are store credit given to customers to encourage first-time or future visits. Like a flexible digital coupon, restaurant owners can set unique activation/expiration dates, limit redemption to specific customers, specific days of the week, and inform users when non-qualified items are selected, making Masa+ Promo Cards an effective tool for growing your business.

Merchants simply provide a unique QR code or URL link to direct guests to their Promo Card. The free store credit is then directly added to their Masa+ Digital Wallet, where guests can view and redeem Promo Card values in-store or in the Masa+ Online Ordering solution.

3-minute read ---

​In today's fast-paced world, time is of the essence, especially for cafe restaurants that serve as popular gathering spots for both locals and tourists alike. To meet the demands of their ever-busy clientele, cafe restaurants must embrace technological advancements that optimize efficiency and accelerate service. One such vital tool is a digital point-of-sale system, which far surpasses the limitations of hand-written tickets and simple cash registers.

​Here are several reasons why cafe restaurants use digital point-of-sale systems to enhance speed of service and operational efficiency…

2-minute read ---

​Delivery services have become indispensable for restaurants to meet the needs of customers navigating their fast-paced daily schedules. The key to enhancing a restaurant’s services lies in leveraging the right technology – and this is where Aldelo Express and Masa+ come into play. Many restaurant owners use Aldelo Express and Masa+ to enhance their takeout services with seamless and convenient ordering and payment solutions. Here’s how…
​
Aldelo Express: Streamlining Operations
Aldelo Express is a comprehensive point-of-sale system designed specifically for today’s full-service restaurant industry. Its user-friendly interface and robust features make it an ideal solution for managing takeout orders efficiently.

• Simplified Order Management: Aldelo Express allows staff to manage takeout orders with ease. The system’s intuitive layout lets operators view and track orders in real-time, ensuring accuracy and speed.
• Integrated Payment Solutions: The platform supports various payment methods, including contactless digital payments, which are crucial for a seamless takeout experience. This flexibility not only enhances customer convenience but also secures and speeds up the transaction process.
• Customizable Menus and Pricing: With Aldelo Express, operators can automatically update their menus and pricing based on the time of day, a feature particularly useful for restaurants that frequently change their offerings or host special promotions.

3-minute read ---

​In today's fast-paced world, the demand for efficient and convenient dining options is higher than ever. Restaurants and food businesses have adapted to this trend by offering services like curbside pickup, which allow customers to enjoy their favorite meals without the need to dine in or wait for delivery. Curbside pickup is particularly attractive to customers looking for a quick and convenient meal stop on their way home from work, travel, or running errands.

​Two powerful tools that can help streamline this process are Aldelo Express and Masa+.