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Boost Customer Traffic this Summer with these June 2023 Events

5/15/2023

 

Boost Customer Traffic this Summer
with these June 2023 Events

3-minute read ---
​

This June, restaurants are preparing to attract customers with Father’s Day specials, attracting customers with limited-time discounts, drawings and pools, free menu items, and loyalty/rewards campaigns. The National Basketball Association will be hosting the 2023 NBA Finals bracket competition, providing the ideal setting for watch parties and basketball themed promotions.

By encouraging customers to celebrate these simple and creative holidays at their restaurant, operators encourage new and existing customers to purchase food and drinks, sign up for a restaurant loyalty program, and buy gift cards that result in future visits.

​​Here are other ways to boost customer traffic this June 2023:
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Complete Modern Food Truck POS​

5/8/2023

 

Complete Modern Food Truck POS​
Top 5 Reasons Food Trucks Need Aldelo Express POS

2-minute read ---
​

Operating a food truck is an exciting but challenging adventure. Unlike brick-and-mortar operations, owning a food truck means going to where your customers are and building a customer base across multiple physical locations.

Here are the top 5 reasons why food trucks need Aldelo Express POS:

5. Mobility

The best thing about food trucks is their mobility. But mobility is also one of the most challenging aspects of running a food truck. Running a mobile food truck operation means serving customers with limited space, limited power, and potentially unstable internet connection. Aldelo Express POS offers an all-in-one mobile POS software solution to support fast order entry and digital payments from anywhere with a Wi-Fi or Cellular Data connection, allowing the POS system to roam with the truck.
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Increase May Sales with Fun Marketing Initiatives

4/24/2023

 

Increase May Sales with Fun Marketing Initiatives
Kentucky Derby, Mother’s Day, National Wine Day, and More

​3-minute read ---
May is just around the corner, bringing along several opportunities restaurant owners use to boost sales and increase customer engagement. By encouraging customers to celebrate these simple and creative holidays at their restaurant, operators encourage new and existing customers to purchase food and drinks, sign up for a restaurant loyalty program, and buy gift cards that result in future visits.
Read More...

Grow Your Customer Base this Spring Using Masa+ QR Codes

4/12/2023

 

Grow Your Customer Base this Spring Using Masa+ QR Codes
Masa+ QR Codes are Available at Zero Additional Cost with Aldelo Express

2-minute read ---

Whether in person or online, QR codes are one of the easiest touch-free payment methods restaurants can offer customers today. Masa+, a native online ordering solution from Aldelo Express POS, supports QR code-based ordering, payments, gift cards, and more that business owners use to grow their customer base. As a native Aldelo Express solution offered to every Aldelo Express merchant at ZERO additional cost, Masa+ allows businesses to expand their restaurant services without paying third-party integration software fees or purchasing separate hardware.

Whether placed on table tent cards, counter stickers, window decals, floor stickers, or other signage throughout the restaurant premises, Masa+ QR Codes help businesses to streamline operations, reduce customer wait times, and increase customer satisfaction for customers dining indoors or enjoying an outdoor dining environment.

​Here are 3 ways to grow your customer base this spring using Masa+ QR codes:
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Masa+ is Essential for​ Long-Term Restaurant Success

4/10/2023

 

Masa+ is Essential for ​Long-Term Restaurant Success
Reach New Customers and Ignite Repeat Business with a Native POS Solution

2-minute read ---

In today’s restaurant market, digital online ordering and payment services are essential to reaching new customers and igniting repeat business. Like it or not, the growing number of customers prefer to drive their own ordering and payment experiences, making solutions like Masa+ digital solutions essential for long-term restaurant success.
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But in addition to providing modern customer services, Masa+ can greatly improve restaurant sales and bottom line profits with its many features and capabilities. In this blog post, we will explore some of the ways that Masa+ can help restaurants boost their long-term success and bottom-line profits.
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Worth Every Penny: Top ROI Features of Aldelo Express

4/5/2023

 

Worth Every Penny: Top ROI Features ​of Aldelo Express

Powerful Cloud POS Solutions Included with Aldelo Pay Merchant Services
at ZERO Additional Cost

​3-minute read ---
​

There are hundreds of reasons why Aldelo Express POS is a valuable point of sale solution for modern restaurants. When combined with Aldelo Pay merchant services, every native Aldelo Express feature, module, and software solution is included:
  • iPad and Android-based POS software
  • Order / Pay / Print at the Table
  • Self-Service Kiosks
  • Digital Kitchen Display System (KDS)
  • Interactive Rear Displays
  • Masa+ Online Ordering and Payments
  • Labor Scheduling and Time Card Modules
  • Inventory and Recipe Module
  • Delivery Module
  • Hostess Reservation Module
  • Unlimited Software Licenses
  • Unlimited Software Releases
  • Unlimited Software Upgrades
  • 24/7 Live Technical Support
  • and More!

Here are some of the top ways Aldelo Express POS is a great return on your investment:
Read More...

Engaging Marketing ​Opportunities for April 2023

3/23/2023

 

Engaging Marketing ​Opportunities for April 2023
March Madness Climax, Masters Golf Tournament, National Beer Day, and More

3-minute read ---
​

Restaurant owners may struggle to generate customer traffic during the rainy month of April. However, customers always enjoy having something to celebrate. By engaging your customers with clever marketing opportunities this April you can effectively promote your restaurant and encourage repeat visits.

Here are 5 engaging marketing opportunities for April 2023:
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Save Money on Restaurant Labor Without Sacrificing Customer Service

3/17/2023

 

Save Money on Restaurant Labor
Without Sacrificing Customer Service
5 Ways to Make Your Business More Efficient

3-minute read ---
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Labor savings is a critical component of running a successful restaurant, and it can make all the difference between profitability and failure. The restaurant industry is notoriously competitive, and with rising food costs and overheads, operators need to find ways to cut costs wherever possible. Labor is a significant expense for restaurants, and finding ways to reduce labor costs without compromising the quality of food or customer service can be vital to a restaurant’s long-term success.

Here are 5 ways restaurants can save money on restaurant labor costs without sacrificing customer service:
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5 Reasons to Use Masa+ Gift Cards

3/13/2023

 

5 Reasons to Use Masa+ Gift Cards
Boost Sales and Customer Loyalty with an Integrated POS Solution

3-minute read ---
​

Aldelo Express is a point-of-sale (POS) software designed specifically for restaurants. It provides restaurant owners with an array of features to manage their business, such as menu management, table service, order management, and inventory management. One of the features offered by Aldelo Express is a complete gift card program available through the Masa+ Digital Payments solution. In addition to being available to Aldelo merchants at zero additional cost, in this blog post we will discuss what a Masa+ Gift Card program offers a restaurant.
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If a customer is satisfied with their experience at the restaurant, they may purchase additional gift cards to give to others

​Read More...

Tired of Paying for Your POS Solution A’ La Cart? Aldelo Express Customers Enjoy a Buffet of POS Features

3/8/2023

 

Tired of Paying for Your POS Solution A’ La Cart?
Aldelo Express Customers Enjoy a Buffet of POS Features

​Switch Today and Gain Access to the Entire POS Platform and Immediately Save Money!

3-minute read ---
​

As a restaurant owner, you know that the point of sale (POS) system is the backbone of your business. It handles everything from taking orders and payments to inventory management, and from customer data collection to financial reporting. That’s why it’s so important to choose a POS system that is proven, efficient, and effective.

Aldelo Express is one such POS system that has gained popularity among restaurant owners due to its comprehensive features and user-friendly interface. Plus, unlike its competition, Aldelo Express includes POS features, modules, and access to valuable third-party integrations at zero additional cost.

​Here are some of the reasons why Aldelo Express is a superior POS solution for restaurants:
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Why You Need Aldelo Express POS to Increase Restaurant Sales

3/6/2023

 

Why You Need Aldelo Express POS to Increase Restaurant Sales
Secure and Grow Your Business Today!

​3-minute read ---

​There are many reasons why restaurants should purchase a point of sale system (POS). One is that a reliable point of sale solution will actually help a restaurant increase their sales and bottom line profits by effectively controlling the three “P’s” of a business: People, Payments, and Products. Systems like Aldelo Express POS help restaurant owners increase sales by stopping theft, enforcing proper pricing for each menu item, and encouraging customers to return to the business with integrated Masa+ Gift Card and Loyalty programs.

​Here are the top 5 ways Aldelo Express POS can increase sales for your restaurant:
Read More...

3 Reasons to Immediately Implement​ Masa+ Multi-Store Gift Cards

1/26/2023

 

3 Reasons to Immediately Implement
​​Masa+ Multi-Store Gift Cards

​Increase Customer Loyalty with Seamlessly Integrated Physical and/or Digital Gift Cards

2-minute read ---
​

Restaurants that enable physical and/or digital Masa+ Gift Card programs instantly offer flexible, easy-to-purchase, and easy-to-use gift card solutions that can be used at multiple store locations, increasing customer satisfaction and guaranteeing additional revenue for the business. As a native integration to the Aldelo Express POS platform, restaurants that use Masa+ enjoy a seamlessly integrated gift card solution available at ZERO additional cost with Aldelo Pay or approved third-party merchant services.

​Here are 3 reasons to immediately implement Masa+ Multi-Store Gift Cards:
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Restaurants that use Masa+ enjoy a seamlessly integrated gift card solution available at ZERO additional cost with Aldelo Pay or approved third-party merchant services
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Aldelo Merchants Eliminate Third-Party Fees with Masa+ Online Ordering

12/22/2022

 

Aldelo Merchants Eliminate Third-Party Fees
with Masa+ Online Ordering

​Users Save Hundreds of Dollars a Month with a Natively Developed Solution

1-minute read ---
​

Online Ordering is now commonplace in the restaurant industry, yet it typically comes at an additional cost to restaurant owners. Aldelo merchants, on the other hand, receive Masa+ Online Ordering and Payments at ZERO additional cost.

Users activate Masa+ through a single mouse click, as well as build their Masa+ Online Storefront with a single click. This is made possible through a shared cloud database. New digital menu items and price changes are automatically synchronized across both platforms, ensuring that the restaurant's menu and related POS data are always up-to-date.

​With seamless integrations to the in-house point of sale system, Masa+ offers restaurants an easy-to-use and easy-to-setup online storefront to display menus that feature vibrant images, event details, and store info.
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Prepare for Success with Aldelo Express POS

12/8/2022

 

Prepare for Success with Aldelo Express POS
5 Considerations to Prepare Your Business for 2023

4-minute read ---
​

​The end of the year brings increased business and excitement as restaurant owners and staff work hard to serve an influx of customers and prepare for the coming year. For business owners, reflecting on the past year and writing down specific and measurable goals for their business makes them more likely to succeed in the coming year.

Aldelo is committed to helping merchants succeed. Unlike some point-of-sale software vendors whose direct contact ends after the system is installed, Aldelo supports restaurant owners throughout their initial year of use and beyond. Aldelo does this to ensure that merchants utilize the Aldelo Express native POS solutions, modules, and features that help their business thrive and grow. Plus, Aldelo merchants receive unlimited software updates and feature releases year-round, ensuring they are always operating with the latest-version POS software.

​Here are 5 considerations for restaurant owners as they prepare for the coming year:
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Customer-Driven Ordering and Payments ​On-Demand

12/7/2022

 

Customer-Driven Ordering
and Payments ​On-Demand​
Masa+ is Available with Aldelo Express POS at No Additional Charge

Contact Us Today

sales@aldelo.com  |  877-639-8767   |   www.aldelo.com/masa-online-orders
Download as PDF
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Increase Online Orders by Promoting Your Restaurant's Online Storefront on Masa+

12/1/2022

 

Increase Online Orders by Promoting
Your Restaurant's Online Storefront on Masa+

2-minute read ---
​

Masa+ provides restaurants with several secure digital solutions that help restaurants generate additional sales revenue. As a browser-based extension of the Aldelo Express POS platform, Masa+ supports multiple customer-driven ordering and payment solutions, including:
  • QR code-based digital menus
  • A Masa+ Online Storefront unique to their restaurant
  • Secure digital wallets that store personal credit cards, egift cards, loyalty, rewards, and coupons
  • QR code-based digital transactions, including Scan & Pay via customer receipt
  • And more

Advertising In-Store via QR Codes

QR codes are a great way to promote your restaurant’s Masa+ Online Storefront. Merchants can either download a unique QR code that links to their restaurant through their Masa+ cloud back-office environment (pictured below), or generate and link their own QR codes to Masa+ online solutions via the following instructions: www.aldelo.com/marketing-qr-setup.html
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Marketing Opportunities for ​the Month of December

11/29/2022

 

Marketing Opportunities for
​the Month of December
Engage Customers with Unique Holiday-Themed Campaigns

2-minute read ---

The holiday season is upon us, providing restaurant owners several opportunities to engage customers with holiday themed promotions and campaigns. In addition to Hannukah, Christmas, Kwanzaa, and New Year’s Eve, December is host to several festive ways to promote your restaurant’s products and services.

December 9 - National Pastry Day

Pastries are a category of baked desserts that feature fluffy or flaky dough, fruits, and custards. Popular especially in European cuisine, pastries are a perfect addition to a morning coffee or as an after-meal sweet.

​This National Pastry Day, enhance your holiday campaigns by providing customers special offers for pastries bundled with qualifying food, drink, or gift card purchases, or as a “thank you” to customers who spend over a specified amount in-store or through your restaurant’s Masa+ Online Storefront.
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Provide Customers Convenient and Reliable Holiday Gift Solutions

11/28/2022

 

Provide Customers Convenient and Reliable Holiday Gift Solutions
with Masa+ eGift Cards​

Contact Us Today

merchants@aldelo.com  |  877-639-8767   ​|  www.aldelo.com
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Aldelo Express and Masa+ Native Online Ordering, Takeout,​and Delivery Operations

11/10/2022

 

Aldelo Express and Masa+
Native Online Ordering, Takeout, ​and Delivery Operations

​Promote Your Restaurant’s Off-Premises Services this Thanksgiving Day

2-minute read ---
​

Thanksgiving Day is one of the most popular U.S. holidays. Each year on the fourth Thursday of November, millions of Americans travel to share a meal with their family and friends. In the days surrounding Thanksgiving Day, many customers turn to their favorite local restaurants for convenient and complimentary food and drink items that save them time – and spare them additional kitchen clean-up. As a result, restaurants can gain additional customers by promoting their restaurant’s online ordering, takeout, and delivery services this November.

Aldelo Express POS is a E2E cloud-based restaurant technology platform that supports both in-store and off-premises restaurant services. Using iPad and Android-based point-of-sale hardware, merchants choose from a variety of merchant-facing and customer-facing ordering and digital payment solutions that work together to run a complete restaurant operation. This includes several native cloud POS modules and features such as:
  • Delivery Module, including Order Dispatching, Driver Tracking, and Digital Mapping
  • QR Code-Based Masa+ Online Ordering and Digital Payments
  • Native Inventory and Recipe Module
  • “Matrix” Menu Module for Creating Hundreds if Menu Items in Minutes
  • Advanced Pricing Module for Easy Digital Menu Management
  • Third-Party Integration Solutions
  • And More
Read More...

Marketing Opportunities for November 2022

10/28/2022

 

Marketing Opportunities for November 2022
Thanksgiving, Día de Los Muertos, and National Donut Day

2-minute read ---
​

November is most commonly associated with Thanksgiving. More Americans travel to be with friends and family on Thanksgiving Day than they do for Christmas, New Year’s Eve, or any other popular holiday. As a result, many restaurants promote their business through Thanksgiving-themed dinner specials, food and drink bundles, desserts, and gift card campaigns.

Here are 3 additional ways to market your restaurant this November:

Día de Los Muertos (or Day of the Dead) - November 1-2

From ofrenda (offering) altars and sugar skulls to bright marigolds and colorful papel picado (perforated paper), Dí​a de Los Muertos is a great way for local restaurant owners to engage their communities this November with festive promotions. Restaurants can add some limited-time menu items and even put their own twist on easy-to-make items, such as tostadas, margaritas, and quesadillas, to commemorate this widely-celebrated holiday.
Read More...

Physical and Digital Masa+ Gift Cards Enhance Holiday Promotions

10/26/2022

 

Physical and Digital Masa+ Gift Cards
Enhance Holiday Promotions
Add Masa+ eGift Cards to Your Restaurant Today and Help Your Business Grow

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Top 5 Benefits of Aldelo Express POS ​for Pizza Places

10/19/2022

 

Top 5 Benefits of Aldelo Express POS
​​for Pizza Places
Merchants Save Money with Flexible, Fast, and Easy-to-Use Restaurant Solutions

3-minute read ---
In the cool months of winter and fall, customers looking for a quick and easy meal often turn to local pizza places to order their favorite food and drinks. Whether selecting items for takeout, delivery, or curbside pickup, pizza restaurants are famous for providing flexible menu options, “build-your-own” pizza choices, and several ways to order, including in-store, online, and over-the-phone.

Here are the top 5 ways users benefit from the Aldelo Express native Pizza POS module:
Read more...

How Masa+ Revolutionized the Gift Card Industry

10/13/2022

 

How Masa+ Revolutionized the Gift Card Industry
Digital Masa+ eGift Cards Seamlessly Integrate with Aldelo Express POS

3-minute read ---
​

When first introduced, gift cards were distributed and owned by major credit card companies. Eventually, developers in the point-of-sale industry began offering gift cards as an integrated POS solution to enable business owners greater control maintaining gift card programs, campaigns, and protecting gift card cash infusions exclusively for their store(s). Today, gift cards are a billion-dollar industry that generate a massive amount of revenue for restaurant owners each year.

Aldelo was one of the first point-of-sale developers in the industry to introduce an integrated digital gift card solution into its cloud-based Aldelo Express POS platform. For restaurant owners, this meant eliminating costly per-swipe and related fees owed to their credit card processor.

​There are many third-party open-loop (open market) gift card solutions available in the market with varying business models and associated consumer rewards. Participating in these gift card programs provide restaurants with some additional exposure but carry added costs and offer limited control. Restaurant owners have learned that by having a native POS closed-loop (specific to a restaurant or restaurant group) gift card solution they gain complete control over an important revenue stream for the business.
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Top 5 Items Restaurants Should Assess ​in a New POS Solution

10/12/2022

 

Top 5 Items Restaurants Should Assess ​in a New POS Solution
Modern Restaurants Need Scalable Cloud-Based POS Solutions

3-minute read ---
​

Whether you’re opening up a food service business for the first time or are a seasoned restaurant owner, selecting the right point-of-sale system for your restaurant can be a time-consuming and confusing task. With so many solutions available on the market, it seems like the options are endless, especially when considering how companies charge for services, processing providers, and POS hardware. Some features are only made available through additional monthly fees or increased credit card rates.

Restaurant owners choose Aldelo Express POS for their restaurant, bar, pizza place, or food truck because of the company’s simplistic and transparent offering of its complete restaurant cloud technology platform. With a full-featured suite of natively integrated POS solutions, including customer-facing online ordering and digital payments, Aldelo Express provides merchants an easy-to-use, all-inclusive restaurant technology platform for only the cost of Aldelo Pay or approved Aldelo Partner merchant services, or via a monthly SaaS rate, that simplifies their decision-making process. Aldelo merchants also receive unlimited software licenses, unlimited software updates, 24/7 technical support, and more at zero additional cost to their business.

​Here are the top 5 things to consider when purchasing a new point-of-sale solution:
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Top 5 Benefits of the Masa+ eGift Card Program

10/11/2022

 

Top 5 Benefits of the Masa+ eGift Card Program
Merchants Increase Store Sales with Masa+ Solution Included with Aldelo Express POS

3-minute read ---
​

Restaurants not utilizing gift card programs are missing out on additional revenue. Gift cards have the ability to generate hundreds if not thousands of dollars of additional sales each year that acts as another revenue stream that helps restaurants sustain the business during slower periods.

Masa+ is a full-featured online ordering and digital payments platform that includes:
  • Multi-Store QR Code-Based eGift Cards
  • Text-Based eGift Card Sharing
  • QR Code-Based Digital Menus
  • Secure Personal Digital Wallets
  • Loyalty, Rewards, and Coupon Programs
  • And more

Here are the top 5 benefits of the Masa+ eGift Card Program:
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