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This year, the chilly month of March hosts a multitude of food-based festivals and events that provide business owners several opportunities to market their restaurant. Let’s take a look at how to market your restaurant in March 2024.
March Madness - Tournament Begins March 19
To close the men’s college basketball season, top teams in the NCAA Division I league participate in a nation-wide tournament known as “March Madness.” For local small businesses, customers excited to watch March Madness means another opportunity to engage new and existing guests to drive customer traffic and provide increased revenue in otherwise slower periods. Here are a few campaign ideas to get your restaurant involved in this year’s March Madness:
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National Oreo Cookie Day - March 6
National Oreo Cookie Day celebrates the best-selling cookie in the United States. Loved by kids and adults alike, the chocolate and creme cookies are found in hundreds of food and drink items, and are easy to add to your restaurant menu (while being mindful of the Oreo cookie trademark):
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Daylight Savings Time Begins - March 10, 2024
When Daylight Savings Time Begins, our clocks “spring forward” so we can enjoy more daylight. Help customers remember this important day of the year with Daylight Savings Time themed breakfast menu items such as:
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National Tamale Day - March 23
Tamales are a renowned Latin American dish and have been around for thousands of years. They consist of sweet and/or savory fillings in a corn-based dough (called “masa”) that is steamed in a banana leaf wrapping. Today, variations of the delicious corn-based package are found in nearly every region of Latin America and the Caribbean. Here are some popular tamale variations to add to your restaurant on National Tamale Day. Pro tip! Try presenting these ingredients in a tamale casserole, pie, or even soup!
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National Chip and Dip Day - March 23
Ideal for sports bars, cocktail bars, and sit-down restaurants, National Chip and Dip Day is the perfect day to market your restaurant menu. Here are some chip and dip ideas to get the party started:
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National Cocktail Day - March 24
Cocktails have been around for thousands of years, but grew in popularity in the 18th century when public houses or “pubs” combined dark liquors with spices and juices, making hard liquors enjoyable for every palate. Through the American Prohibition era, adding sugar and spices to “black market” alcohols established cocktails in American drinking culture. Celebrate National Cocktail Day by promoting your restaurant’s cocktail menu, including non-alcoholic “mocktails” to attract the growing number of customers moving away from consuming alcohol. |
Additional Days of March to Celebrate in Your Restaurant
Maha Shivaratri - March 8
Ramadan Begins - March 10 - April 8
St. Patrick’s Day - March 17
Purim - March 23-24
Easter Sunday - March 31
Maha Shivaratri - March 8
Ramadan Begins - March 10 - April 8
St. Patrick’s Day - March 17
Purim - March 23-24
Easter Sunday - March 31
Grow Your Business with Aldelo Express and Masa+
Aldelo Express supports restaurants with automated menus and pricing solutions, supporting managers and staff as they offer unique menus for specific meal periods and special events.
All Aldelo Express restaurant owners also have access to the platform’s native Masa+ multi-store digital Loyalty, Rewards, and eGift Card programs available on the Aldelo Marketplace. Restaurants customize Masa+ Gift, Loyalty, and Rewards programs to meet their business needs, whether it is providing a free item based on a qualifying number of purchases, discounts based on dollars spent, an earned reward on a subsequent visit within a specified period, or immediately earned rewards based on a particular purchase.
Learn more about Aldelo Express and Masa+ by contacting an Aldelo representative today at [email protected] or 925-621-2410
Aldelo Express supports restaurants with automated menus and pricing solutions, supporting managers and staff as they offer unique menus for specific meal periods and special events.
All Aldelo Express restaurant owners also have access to the platform’s native Masa+ multi-store digital Loyalty, Rewards, and eGift Card programs available on the Aldelo Marketplace. Restaurants customize Masa+ Gift, Loyalty, and Rewards programs to meet their business needs, whether it is providing a free item based on a qualifying number of purchases, discounts based on dollars spent, an earned reward on a subsequent visit within a specified period, or immediately earned rewards based on a particular purchase.
Learn more about Aldelo Express and Masa+ by contacting an Aldelo representative today at [email protected] or 925-621-2410
Restaurants that use ultra-competitive Aldelo Pay or Aldelo Partner Merchant Services obtain access to a Centralized Multi-Store Restaurant Technology Platform that includes Masa+ Online Ordering, Unlimited Software Releases, Unlimited Software Upgrades, and 24/7 Technical Support! *** Please contact an Aldelo representative today for more details, including a free Aldelo Express POS demo trial [email protected] | 877-639-8767 | [email protected] |
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