3-minute read ---
In the restaurant industry today, many popular food trends are based on consumer health or environmental impacts from the raising and production of certain ingredients. These include growing demand for milk alternatives, meat alternatives, and organic, sustainably-grown ingredients. In the last few years, customers have also begun moving away from alcoholic beverages in an effort to improve their overall health. Restaurants and bars can meet growing demand for non-alcoholic drinks by offering alcohol-free cocktails, sprucing up their menus with flavorful, colorful, and seasonal beverages.
In the past, non-alcoholic drinks primarily consisted of Shirley Temples, Roy Rogers, and a limited number of virgin cocktails such as daiquiris, margaritas, and piña coladas. But the growing non-alcoholic drink trend presents an opportunity to meet an underserved and growing community with creative, fun, and delicious drinks commonly called “mocktails.”
Mocktails are typically composed of juices, carbonated water, simple syrups, fresh fruits, and herbs such as ginger, lavender, and mint. Some even call for spices to give the drink a festive touch. Mocktails are an enjoyable beverage option with no creative limits, providing restaurants and bars an easy lucrative way for businesses to reach a broader local audience.
When offered at bars, mocktails help prevent customers from feeling left out if they do not drink alcohol. They also support customers transitioning from alcoholic drinks to limited- and non-alcoholic lifestyles, pregnant mothers, and those looking for a lively night out without having to call a designated driver.
In the past, non-alcoholic drinks primarily consisted of Shirley Temples, Roy Rogers, and a limited number of virgin cocktails such as daiquiris, margaritas, and piña coladas. But the growing non-alcoholic drink trend presents an opportunity to meet an underserved and growing community with creative, fun, and delicious drinks commonly called “mocktails.”
Mocktails are typically composed of juices, carbonated water, simple syrups, fresh fruits, and herbs such as ginger, lavender, and mint. Some even call for spices to give the drink a festive touch. Mocktails are an enjoyable beverage option with no creative limits, providing restaurants and bars an easy lucrative way for businesses to reach a broader local audience.
When offered at bars, mocktails help prevent customers from feeling left out if they do not drink alcohol. They also support customers transitioning from alcoholic drinks to limited- and non-alcoholic lifestyles, pregnant mothers, and those looking for a lively night out without having to call a designated driver.
Many times, bartenders can easily create mocktails by eliminating alcohol from an existing beverage. But mocktails can also be crafted with new ingredients, complimenting traditional bar offerings with new beverage solutions that can put a business on the map. Conversely, adding alcohol to select mocktails creates an opportunity to grow the bar menu and differentiate from the competition.
Mocktails can also enhance takeout and delivery services to customers, or catering for local organizations. With mocktails to-go and do-it-yourself mocktail kits, restaurants and bars enhance digital menus and meet demands from all types of customers.
As the trend continues, non-alcoholic drinks will likely become a new standard in the bar and restaurant industries. Restaurants, bars, pizza places, and food trucks that use Aldelo Express Cloud POS and Masa+ can easily adjust their in-store and online menus to include non-alcoholic drinks and rotate specialty beverages, enhancing their restaurant with limited-time online menus or fully digitizing their operation with digital ordering and payment solutions.
Aldelo Express and Masa+ users can request QR code-based stickers to promote their digital menu, online storefront, and loyalty programs as advertised on their Masa+ online storefront. QR code resources are available at zero additional cost at the links below.
Restaurants that use “ultra-competitive” Aldelo Pay or
Aldelo Partner Merchant services receive a
Centralized Multi-Store Restaurant Technology Platform at
ZERO ADDITIONAL COST
including Aldelo Express Cloud POS, Masa+ Online Ordering,
Unlimited Licenses, Software Releases,
Software Upgrades and 24/7 Technical Support
To request a free demo trial or learn more about the Aldelo Express POS solution suite,
contact a representative today at merchants@aldelo.com and 877-639-8767
Do not forget to ask us about the Aldelo Express Cloud POS free demo trial offer!
Customers that use Aldelo Express Masa+ Online Ordering and digital services can receive free QR code-based marketing items specific to their restaurant and menu by completing request forms found at the links below:
Free Window Decals and Table/Counter Stickers: www.aldelo.com/marketing-qr-setup
Aldelo Partner Merchant services receive a
Centralized Multi-Store Restaurant Technology Platform at
ZERO ADDITIONAL COST
including Aldelo Express Cloud POS, Masa+ Online Ordering,
Unlimited Licenses, Software Releases,
Software Upgrades and 24/7 Technical Support
To request a free demo trial or learn more about the Aldelo Express POS solution suite,
contact a representative today at merchants@aldelo.com and 877-639-8767
Do not forget to ask us about the Aldelo Express Cloud POS free demo trial offer!
Customers that use Aldelo Express Masa+ Online Ordering and digital services can receive free QR code-based marketing items specific to their restaurant and menu by completing request forms found at the links below:
Free Window Decals and Table/Counter Stickers: www.aldelo.com/marketing-qr-setup
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