Restaurants are Increasing Revenue with Go-To Summer Activities Expand Your Customer Base via Family-Friendly Engagements and Loyalty Promotions
3-minute read --- The summer season often brings groups of young customers to diners, smoothie shops, and other local restaurants. These types of customers are looking to get out of their house and go to a fun environment where they can eat and spend time with their friends – and get away from the summer heat. Restaurants are making the most of the summer season by incorporating loyalty promotions and creative events that attract hungry customers with great deals, great food, and family-friendly fun.
5 Ways to Enhance Poolside and Resort Point of Sale Operations Using Aldelo Express Cloud POS and Masa+ Solutions
4-minute read --- As customers step into the summer season through weekend getaways, family vacations, and exotic adventures, resort and hotel managers can offer enhanced VIP-level guest experiences using flexible, innovative and customer-centric cloud point of sale solutions. With Aldelo Express Cloud POS device interoperability, remote device management, and full-feature usage via Wi-Fi or Cellular Data, owners and operators integrate new poolside and mobile POS services alongside traditional orders and payments.
Here are five ways Aldelo Express Cloud POS benefits poolside and resort point of sale operations.
Servers No Longer Hunt for Open Guest Checks with the Aldelo Express Recall/Reorder Feature
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For restaurant staff, busy summer periods mean managing multiple guests and open orders. While restaurant owners try to make the best of summertime rushes and events with promotions and discounts that draw customers into their store, businesses operating with fewer employees are also determining ways to work efficiently during busy periods.
Imagine dozens of diners eating at their favorite local restaurant on a warm Saturday night. When the dinner rush hits, servers are constantly moving between tables as they struggle to manage multiple customers, process payments, order additional items, and periodically check on guests.
Aldelo Express Improves Service Speed and Accuracy for Bars, Pubs, and Taverns Native and Third-Party Integrations Give Owners Complete Control
3-minute read --- As customers return to sit-down dining and bar environments, Aldelo Express helps business owners improve overall guest experiences with innovative POS solutions ideal for loud and crowded environments.
Aldelo Express offers affordable POS solutions that result in greater service flexibility and expandable operations. Bar owners implement merchant- and customer-facing ordering/payment solutions that include self-ordering kiosks and interactive rear customer displays that streamline transactions with visual-based order confirmations and payments.
Aldelo Express for Android Tablets Now Available on Google Play Store New Offering Seamlessly Compatible with iPad POS and Android Mobile Solutions
PLEASANTON, CA – June 9, 2022 - Aldelo, L.P., developer of the Aldelo Express Cloud POS restaurant technology platform recently announced the availability of Aldelo Express for Android tablets on the Google Play Store. Aldelo Express merchants can now download the leading POS solution and select from a range of affordable Android tablet offerings that operate seamlessly with iPad and Android mobile solutions in single and multi-store restaurant environments.
Aldelo Express merchants gain added flexibility by selecting from a wide variety of “available and affordable” POS devices capable of supporting a complete restaurant operation with the full-featured capabilities of Aldelo Express POS. Merchants can elect to use any combination of iPad and Android tablets, or all-in-one Android mobile devices that are ideally suited for restaurants, food trucks, food courts, pop-ups, stadiums, and other remote operations.
Food Trucks Drive Sales with Aldelo Express Merchant- and Customer-Facing POS Solutions Scale with the Business
3-minute read --- Unlike brick-and-mortar stores that are limited to a certain vicinity and customer market, food trucks have the freedom to roam local communities and garner a loyal customer following. While some food trucks may focus solely on one or a few communities, other businesses meet customers at events and gatherings miles away, and others do a bit of both to solidify their brand’s success and establish relationships with seasonal customers.
But a food truck’s mobility also brings great operational and technological challenges, especially when business owners want to provide customer-facing ordering, payment, gift card, or loyalty program solutions to grow their business and reward customers for their loyalty.
Top 5 Reasons Your Food Truck Needs Aldelo Express
2-minute read --- The best thing about food trucks is their mobility. Many food trucks are a brand in and of themselves, and like their favorite music groups, customers will follow food trucks from one location to the next. Some restaurants are closing brick-and-mortar spaces and moving solely to food trucks for promoting and selling their food and drinks. Conversely, other brick-and-mortar restaurants are purchasing food trucks as an extension of their business into local and neighboring communities. Perfect for farmers markets, fairs, parades, fundraisers, and other outdoor events, food trucks contribute to a vibrant and festive atmosphere that customers easily recognize and gravitate towards.
Unlike brick-and-mortar businesses who must market to the masses in order to gain new customers, food truck marketing often means going to where customers are. Some food trucks may focus solely on one community, others follow customers to events and gatherings, and still others do a bit of both to solidify their brand’s success.
Top 5 Reasons Bars, Pubs, and Clubs Need Aldelo Express
3-minute read --- Bar services have changed dramatically over the last few years. Like restaurants, bars have also adopted contactless options for purchasing food, drinks, do-it-yourself food/drink kits, and branded merchandise. For owners of bars, pubs, and clubs, this often requires adding third-party solutions to their existing POS, or implementing a new point of sale system that supports native digital solutions for supporting online orders, delivery services, and remote payment services.
Maximize Productivity while Eliminating Errors Using Smart Kitchen Display Systems (KDS) from Aldelo Express
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By selecting a point-of-sale system that improves workflows with simplicity, clear communication, and affordable modules and features, restaurant owners maximize their business operation from every angle. This becomes especially significant as restaurants continue to navigate an unpredictable economy and labor market.
Aldelo Express Cloud POS provides easy-to-use “native” customer-facing POS modules supporting ordering and payments from tableside Kiosks and personal smartphones, available at zero additional cost. Not only do these solutions relieve existing restaurant staff by putting ordering and payments in the hands of the customer, but they also meet customer expectations for on-demand ordering and payments from anywhere. As a result, restaurants increase their daily order intake and expand their brand with off-premises services and customer-facing solutions, while not overpaying for must-have services and features.
Multi-Touch Interfaces Increase Ease of Use and Order Speed Merchants Save Time and Money with Smart POS Gestures
3-minute read --- From personal smartphones and computers to self-service kiosks and customer-facing displays, millions of Americans interact with multi-touch interfaces on a daily basis. Restaurant owners are realizing that POS hardware with multi-touch capabilities make it easy for employees to simplify certain functions. By working with familiar multi-touch user-interfaces, employees spend less time learning how to use POS devices and more time adjusting to business workflows and providing personalized guest experiences.
With “smart” POS gestures, POS terminals become user-friendly tools that can instantaneously launch specific features and functions with one touch rather than through multiple steps. As a result, restaurants improve overall operational efficiency and simultaneously increase staff morale with easy-to-use devices.
Provide VIP Guest Experiences with Aldelo Express Digital Reservation and Waitlist Modules
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For restaurants, digital reservation books and waitlists mean increased visibility of customer volume and the opportunity to proficiently manage table turn rates on any given night. Serving multiple parties per table increases a restaurant’s profit and can add up to hundreds of dollars a month. For customers, they mean shorter wait times and VIP-style dining experiences, since customers can inform a restaurant of any special requests, party information, or needs before they arrive and expect high-quality treatment as they are served. Today, table reservations and waitlists are not limited to high-end restaurants, but enable customers to easily dine with large parties and enjoy dining experiences on their schedule in nearly any kind of restaurant or bar environment.
As summer approaches and tourists return to travel, restaurants offering table reservations and waitlists provide enhanced dining experiences to more customers and easily accommodate increased crowds.
Father’s Day Campaigns for Local Restaurants Family-Friendly Specials Boost Customer Traffic and Increase Revenue
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This year, Father’s Day is on June 19th. Each year, businesses compete to be the go-to restaurant for a Father’s Day meal or dessert. For new or independent businesses, this often makes it difficult for their promotions to stand out from the crowd. But with extended or week-long Father’s Day campaigns, local restaurants improve customer traffic and earn additional revenue while increasing brand exposure to the community.
By promoting Father’s Day reservations, buffets, and specials one to two weeks in advance, restaurants provide a convenient way for customers to plan ahead or find them for last-minute gift decisions.
Aldelo Express Users Benefit from Integrated Gift Card Solutions Multi-Store Purchase and Redemption Makes it Easy to Influence Repeat Visits
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An essential to any modern restaurant, gift cards are responsible for thousands of dollars of the average restaurant’s annual revenue and generate new customers every year when bought and shared with family and friends.
To help restaurants retain loyal customers and share their brand with more members of their community, Aldelo Express Cloud POS supports physical and digital gift cards seamlessly integrated into its cloud-based point of sale terminals and back-office solutions.
But through Masa+ online ordering and digital payments, Aldelo enables restaurant owners to provide enhanced gift card services through their restaurant’s online webstore. As a natively developed Aldelo Express integration, Masa+ empowers customers to purchase and reload their gift card values online and share gift cards with family and friends via SMS text message.
Improve and Speed Up Guest Checkouts with POS Rear Display Software Included with Aldelo Express
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The Aldelo Express Interactive Multimedia Customer Display provides restaurant owners with endless possibilities for improved customer engagements. From order details to video-based marketing displays, this free native software integration from Aldelo Express helps restaurant owners improve checkout processes and order accuracy, especially in noisy environments.
Customer-facing displays at countertop POS terminals provide colorful displays of transaction details and marketing media, complete with text, audio, images, animations, and video.
Why Your Restaurant Needs a Cloud Back-Office Environment
4-minute read --- In the modern restaurant era, there are many things a restaurant needs to be successful. They need both indoor and outdoor dining, on- and off-premises services, and digital payments that expand customer reach and convenience. As a result, many restaurant owners are turning to point of sale solution providers to implement these services and stay relevant in their local market.
Restaurant owners that use Aldelo Express Cloud POS not only benefit from a full-featured cloud POS solution suite, but also enjoy the freedom of managing their business from anywhere through a cloud back-office environment.
As many restaurant owners take on additional responsibilities, many are leaning on POS technology for relief and maintaining a fluid schedule that takes them in and out of the restaurant. With cloud back-office management, restaurant owners embrace the ability to efficiently and effectively manage their operation regardless of where they are, enabling them to be successful in today’s demanding market.
Celebratory Days for the Month of June Attract Customers with Themed Campaigns this Summer
4-minute read ---
Customers are always looking to celebrate. As a result, restaurants commonly turn to fun and engaging celebratory days that increase customer engagement and orders for their restaurant or bar.
This June, restaurants are preparing to attract customers with Father’s Day specials, attracting customers with limited-time discounts, free menu items, and loyalty/rewards credits. In addition, the National Basketball Association will be hosting the 2022 NBA Finals bracket competition, providing the ideal setting for watch parties and basketball themed promotions.
Here are other celebratory days for the month of June to use in themed campaigns and promote new menu items.
As POS technologies continue to rapidly develop, today’s “modern” POS capabilities are continually outgrowing today’s hardware. In Q3 of 2021, Microsoft released their latest operating system, Windows 11. For many restaurant owners, this brought on the time-consuming task of determining if their Windows-based POS hardware could support the new upgrades, or if they had to make the expensive investment into new POS hardware.
However, many restaurant owners discovered an even better solution: moving to the cloud and utilizing point of sale hardware with less stringent specifications versus that of Windows-based hardware requirements, saving them thousands of dollars on costly new hardware and upgrades over the life of the system.
Aldelo Express Users Receive Unparalleled POS Value Including Complete Access to Masa+ Digital Services
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For many business owners, switching to a new point of sale system is an expensive, but necessary, investment. Learning a new restaurant technology and management system brings a learning curve for both managers and employees. Generally the losses and delays associated with implementing a new POS system are justified with enhanced operational efficiency and overall system cost-effectiveness.
Owners/operators that make the switch to Aldelo Express Cloud POS, on the other hand, deploy a complete restaurant technology solution in minutes, and receive unparalleled POS value over the life of the system. Plus, with familiar user interfaces (UIs) across all devices, restaurant staff transition to using the iPad- and Android-based system in just days, not weeks, saving the business time and money.
Attract New Customers by Hosting Fundraiser Events Charity Dinners and Auctions Introduce Unlikely Guests to Restaurant Menus
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Themed charity events are a very successful method of fundraising for community and non-profit organizations. In-person fundraisers allow organizations to promote their cause in-person, directly engage with benefactors, and increase donations with entertainment, great food, and drinks. This provides the perfect opportunity for local restaurants and caterers to “put their best food forward” and expose their menus to the broader community.
Amidst spring and summer weather, restaurants taking the opportunity to host and/or cater outdoor charity events immediately increase the number of guests experiencing and enjoying their services, inspiring them to visit the business for more.
Digital Labor Modules Improve Visibility Nimble Staffing Decisions Reduces Average Hourly Labor Cost
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Labor is easily the most controllable expense a restaurant has towards achieving daily profitability. By utilizing digital solutions for managing and communicating employee labor schedules, timecards, and reports through Aldelo Express Cloud POS, restaurant owners monitor and properly manage staff hours based on the needs of the business. The benefits of implementing a simple labor control system are immediate by reducing average hourly wage costs and increasing profitability.
Summer Sandwich Trends Easy Ways to Improve Traditional Sandwich Menus
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In the world of western cuisine, sandwiches are almost as old as sliced bread … almost. Though an ancient Jewish rabbi called Hillel the Elder ate fruit, nuts, and wine between two pieces of flatbread in the 1st century B.C, the sandwich as we know it today was not popularized until the 18th century when the Earl of Sandwich John Mategeau opted for his lunch to-go between two slices of thick, leavened bread. Today, sandwiches are an easy, packable solution for picnics, sporting events, beach trips, and the office. Served hot or cold, sandwiches remain an irreplaceable part of restaurant menus and homemade meals alike. As summer approaches, the peak season for outdoor events and packed lunches, here are some non-traditional ways restaurants can engage customers with improved sandwich menus, using seasonal ingredients, topping combinations, and flavor profiles that customers may not think to make at home.
Top 5 Reasons You Need an Aldelo Express Cloud POS System
For many business owners, switching to a new point of sale system is an expensive investment that takes time and commitment. Owners/operators that make the switch to Aldelo Express Cloud POS receive unparalleled value and deploy a complete restaurant technology solution in minutes.
The cloud-based POS system is the result of over 20 years of point of sale software development for restaurants of all types and sizes. With secure data encryptions and automatic data syncs on both iPad and Android devices, owners confidently manage single- and multi-store operations from a single back-office environment. This includes settings for kitchen display systems, remote handheld devices, online ordering, and digital payments.
Customers Opt for Text and Email-Based Communications Aldelo Express Drives Operational Efficiency and Improves Satisfaction
3-minute read --- Today’s era of restaurant dining is hallmarked by digital self-services. Businesses of all sizes are using online ordering, digital payments, and digital communications to interact with customers both in-store and online. Each one of these solutions provide customers with greater convenience, and restaurant staff with improved front-of-house communications that contribute to increased productivity.
But alongside mainstream demand for customer-facing ordering and payments is a growing expectation for real-time communications sent from the restaurant to customer smartphones.
Activate Digital Ordering and Payments to Combat Labor Shortages and Rising Hourly Rates
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Labor is one of the most controllable costs business owners have. With the right visibility, managers know when to prepare for an influx of orders, and conversely, when to reduce purchases and related inventory levels. Having proper insights into the operation allows managers to properly staff and control labor costs.
In addition to these reporting features, modern restaurant point of sale technology provides a means to nimbly manage expenses based on the current needs of the business. By implementing digital services that include ordering, payments, and digital receipts, businesses become less reliant on physical labor. Additionally, these businesses reduce costs related to managing guest services such as printable receipts, legacy gift card, loyalty, and coupon programs. By going digital, restaurant information becomes readily available to operators in order to make important business decisions that protect the bottom line.