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In today's fast-paced and technologically advanced world, the success of a restaurant often hinges on the power of its point-of-sale system. For many restaurants, as they navigate an ever-growing industry, the value of their point-of-sale system goes beyond its built-in solutions and features. Having the ability to integrate seamlessly with various third-party applications can be the difference between maintaining a good operation, and scaling into a great one.
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For Aldelo resellers, offering Aldelo Express Cloud Point-of-Sale means providing merchants an exceptional opportunity to grow their business through an extensive range of third-party integrations. From inventory management and accounting solutions to customer relationship management (CRM) and liquor control software, the Aldelo Express marketplace of third-party integrations provides numerous solutions that can enhance a restaurant’s day-to-day customer services, streamline back-of-house operations, and ultimately drive sales.

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​Compared to the market twenty years ago, digitally-driven communication and sales have rapidly changed the point of sale sales industry. Having an appealing, easy-to-use, and well-publicized POS reseller website helps Aldelo partners build new and existing customer relationships in their local markets, and expand their business into new sales territories.

​Here are the top three benefits of maintaining your POS reseller website:

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​​Why is Aldelo Express the best cloud point of sale platform on the market?

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For over twenty years, Aldelo has dedicated itself to merchant success by developing innovative point of sale solutions that enable restaurant owners to optimally operate their business. ​Today, restaurant owners who choose ultra-competitive Aldelo Pay or approved Aldelo Partner merchant services obtain access to the Aldelo Express Cloud POS restaurant technology platform and solution suite that supports:

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In 2023, trade shows across all industries are climbing back to pre-COVID pandemic levels, providing point of sale resellers valuable opportunities for growing their customer base. Though digitally-driven communication and sales has accelerated in the industry, attending in-person trade shows offers Aldelo resellers a unique and effective way to build new and existing customer relationships.

Here are the top three reasons POS resellers should attend a trade show in 2023:

3. Find New Customer Leads

Digital networking will never be as impactful as in-person introductions, conversations, and follow-ups with potential customers. Millions of people attend restaurant and hospitality trade shows each year. A great way to target customers in a specific region or city is by attending a location-specific industry trade show. The restaurant community is tight knit and communicates within an intricate network, so increase your business’s exposure to regional customers by attending an in-person trade show!

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1. Know Your Market

Getting to know customers in your area is essential to running a successful point-of-sale business. In addition to the restaurant owner’s name and contact information, some questions to ask include:

• What is your current POS system? (ECR, Cloud, or Windows-based?)
• Do you have a lease? How long is left in your lease term?

Maintaining a close relationship with restaurant owners in your market not only keeps your business top of mind when they decide to explore new POS solutions, but helps you better understand what features customers are looking for and areas of their operation they are looking to improve. Aldelo assists resellers with providing prospective merchants with a compelling TCO (total cost of ownership) and ROI (return on investment) analysis utilizing the restaurant's actual data.

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The best way to experience the powerful Aldelo Express POS platform is through a live demo. By simply reaching out to Aldelo, resellers and restaurant merchants alike can discover the cloud POS solutions and features accessible with Aldelo Pay and approved Aldelo Partner merchant services.

Aldelo merchants obtain access to hundreds of point-of-sale solutions for the modern restaurant:

• QR code-based online ordering and digital payments
• Self-Service Kiosks

• Smart kitchen display systems (KDS)
• Interactive multimedia customer display screens

 

• Native inventory and recipe module
• Digital labor scheduling and employee communications
• Automatic software updates
• Automatic cloud-based data syncs across all terminals

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• One-on-One merchant onboarding support
• 24/7 technical support
• And more!

By requesting a “live demo” of the Aldelo Express POS platform, restaurant owners see first-hand how simple, thorough, and intuitive Aldelo Express really is – and learn about the modules, applications, and features they can implement at any time, to support their unique business needs.

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As the year winds down and with restaurant owners managing holiday sales, many point-of-sale resellers find December to be a slow sales period. As resellers take time to reflect on their past successes, areas of improvement, and explore opportunities for growth, December provides the ideal time for resellers to review Aldelo Express POS as an ideal way to improve their sales portfolio and help increase their residuals in the new year.

Here are the top 4 reasons why now is the perfect time to become an Aldelo Express POS reseller:

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Aldelo resellers represent a robust cloud-based restaurant POS technology platform accessible through “freedom of choice” merchant processing services and non-proprietary POS hardware. The result is ensuring that restaurant owners avoid hidden fees and obtain access to Aldelo Express POS software and related modules, including native Masa+ online digital services.

Through Aldelo Pay and approved Aldelo Partner merchant services, resellers that offer Aldelo Express POS provide merchants access to industry-leading cloud-based solutions, as well as:

• The Masa+ Online Ordering and Digital Payments platform
• A variety of built-in POS modules and features
• Access to the Aldelo Express third-party integration network
• 24/7 technical support from Aldelo
• Unlimited software updates
• One-on-one merchant onboarding support

By offering modern POS solutions and services with no hidden fees or costs, Aldelo resellers establish long-lasting merchant relationships built on transparency, value and trust.

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Aldelo referral partners that offer Aldelo Express POS quickly gain more customers by providing an unparalleled cloud-based restaurant technology platform. Through a full-featured app marketplace that consists of powerful native POS solutions and several valuable third-party integrations, Aldelo referral partners equip their merchants to successfully monitor, manage, and customize an E2E restaurant operation in any market.

As customers rely on on-demand self-services, the growing number of restaurant owners are turning to native and third-party online ordering and digital payments solutions. To help referral partners strengthen their portfolio of customer-centric services, Aldelo has recently added Uber Eats to its network of approved third-party integrations for its cloud-based Aldelo Express POS platform.

The result is providing referral partners and their customers with more options for implementing online ordering and delivery solutions that compliment and enhance their existing Aldelo Express POS system.

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Whether you’re opening up a food service business for the first time or are a seasoned restaurant owner, selecting the right point-of-sale system for your restaurant can be a time-consuming and confusing task. With so many solutions available on the market, it seems like the options are endless, especially when considering how companies charge for services, processing providers, and POS hardware.

​Here are the top 5 things to consider when purchasing a new point-of-sale solution:

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Aldelo referral partners offer one of the most valuable restaurant point-of-sale solutions in the industry. In addition to offering basic point-of-sale needs with integrated digital payments and back-office reports, referral partners who offer the cloud-based Aldelo Express POS restaurant technology platform provide their customers with:
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• Automatic cloud-based data syncs across all POS terminals
• QR code-based ordering and digital payments
• Native inventory module
• Digital labor scheduling and employee communications
• Masa+ online orders and digital payments

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An essential role of any successful referral partner is maintaining contact through every step of the customer relationship. This includes following up on initial meetings, providing clear communications, and providing customer guidance during the purchasing and onboarding processes. Post installation visits allow referral partners to fine tune certain aspects of the point-of-sale, observe how the operation flows, and determine additional hardware and features that merchants may benefit from. Successful referral partners make periodic site visits and achieve a lifetime customer relationship that results in additional referrals and new business.

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Aldelo referral partners grow their customer base by offering affordable point-of-sale solutions that help merchants succeed in every type of market. This includes offering a variety of flexible restaurant management solutions via native and third-party integrations. The recent release of the Aldelo Express Inventory Module provides Aldelo referral partners with yet another powerful restaurant management solution created by Aldelo’s in-house development team based on business best-practices, innovative restaurant technologies, and merchant feedback.

With the Aldelo Express Inventory Module, rather than recording shipments with a pen and paper and transferring that data into a computer, merchants utilize Aldelo Express iPad devices to log, monitor, and manage inventory purchases and individual item usage. Regular item counts provide owners and operators with clear visibility of their usage cycles and anticipated revenues. The enhanced accuracy is essential to effectively cutting costs, validating purchases, maximizing inventory yields, and identifying profit leakage occurring at one or multiple restaurant locations. By utilizing the native inventory module, operators save hundreds if not thousands of dollars a year by effectively preventing inventory spoilage, waste, and profit leakage.

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Aldelo Referral Partners represent a modern cloud point-of-sale software solution with clear value for merchants. Restaurant owners simply select from a variety of competitive Aldelo Pay merchant services and in return obtain access to the Aldelo Express POS platform that includes merchant- and customer-facing cloud point-of-sale solutions. These include Masa+ Online Ordering and Digital Payments, order and pay at the table capabilities, Kitchen Display Systems, multimedia Customer Displays, self-service Kiosks, and more. Restaurant owners save hundreds of dollars a month for their restaurant, bar, pizza place, or food truck operation.

Aldelo recently announced the availability of two new Android POS terminals that seamlessly integrate with current Aldelo Express POS hardware offerings and cloud-based solutions. Sunmi 15” T2 Lite and PAX e700 POS stations provide restaurants even greater flexibility by increasing the number of non-proprietary hardware options available to Aldelo Express merchants. With the same cloud-based device interoperability as Aldelo Express iPad and Android Tablet-based terminals, customers maintain a consistent yet diverse set of point-of-sale devices to meet the needs of their business. Users also manage every Aldelo Express device using a single cloud back-office environment, providing a bird’s-eye view of the business even when managers cannot be physically present.

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Aldelo has served the restaurant point of sale industry for over 20 years. Since its original Windows POS solution, Aldelo’s merchant-centric services have continually grown and developed. Today, Aldelo supports restaurant owners and its valuable referral partner network with feature-rich cloud point of sale solutions and unparalleled POS value through a variety of ultra-competitive merchant processing service options.

Aldelo knows just how hard many of its referral partners have worked to build and support their own customer network. Some customers have remained for generations and are like family, while others are new to the industry and appreciate trusted guidance as they are learning the ropes. Your team at Aldelo also knows what it is like to have loyal customers leave after being pulled away by third-party POS vendors, often lured by seemingly better solutions or lower costs.

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The recent release of Aldelo Express for Android Tablets marks a new chapter for Aldelo referral partners. With the new addition, now Aldelo referral partners can provide more “available and affordable” non-proprietary hardware options to their merchant network. By offering the full-featured Aldelo Express Cloud POS solution on a variety of device types, Aldelo referral partners grow their business by reaching new customers who prefer Android-based technology.
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Availability of Android Tablet-based POS hardware means Aldelo merchants gain added flexibility as they select from a wide variety of hardware tablet options priced under $500. Both Android and iPad tablets can be purchased by merchants from a variety of local or online vendors outright or via two- and three-year affordable payment plans, with zero interest.

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With so many POS resellers working in the restaurant industry, it can be a challenge for POS referral partners to stay relevant to their current customers and increase their customer base. That’s why Aldelo continually invests in its referral partner program with weekly product/sales training and personal support. Combined with ultra-competitive payment processing options, software upgrades, and support for qualifying merchants, Aldelo Express merchants save thousands of dollars over the life of their POS system through a lower total cost of ownership. In short, Aldelo offers its referral partners the tools they need to be successful in today’s market.

The best part is Aldelo referral partners gain more residuals by avoiding buy rates or additional fees, enabling them to earn more from both short-term and lifelong merchant relationships.

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Aldelo has spent over 20 years in the restaurant point of sale industry developing world-class POS and payment solutions built for businesses of all sizes. In that time, Aldelo has also worked alongside a valuable referral partner network, providing them leading cloud POS merchant offerings and customer-centric services.

Today, in addition to offering full-featured iPad and Android tablet-based POS solutions to referral partners operating in a competitive POS market, Aldelo supports its referral partner network through weekly sales and product training and personal support. As a result, referral partners are well-equipped to support their merchants and grow their customer base.

​For many business owners, switching to a new point of sale system is an expensive investment that takes time and commitment. Owners/operators that make the switch to Aldelo Express Cloud POS receive unparalleled value and deploy a complete restaurant technology solution in minutes.

​The cloud-based POS system is the result of over 20 years of point of sale software development for restaurants of all types and sizes. With secure data encryptions and automatic data syncs on both iPad and Android devices, owners confidently manage single- and multi-store operations from a single back-office environment. This includes settings for kitchen display systems, remote handheld devices, online ordering, and digital payments.

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While the coronavirus pandemic accelerated the adoption of digital restaurant solutions, customer-facing point of sale technology had already been making its way into the industry, beginning with online ordering for in-store pickup and delivery services. To accommodate today’s digital market, 91% of restaurants want online ordering solutions, 66% want table side QR code-based ordering, and 74% want curbside pickup capabilities. Aldelo referral partners exceed these merchant expectations with natively integrated remote POS solutions, providing essential customer digital services that can save merchants hundreds of dollars per month in add-on module fees.*

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​Aldelo has spent over 20 years developing restaurant technology solutions fit for any operation. With each innovation, the company’s mission has remained the same: to provide restaurants with unparalleled access to the most economic and ​state-of-the-art cloud POS platform.

To help meet this mission, Aldelo establishes strategic relationships with selected resellers across the US that are passionate about providing local restaurant owners with a robust POS solution that supports everything required to successfully operate a restaurant today and tomorrow. Merchants can retain their current payment processing service or select from a variety of supported ultra-competitive payment processing options. Aldelo employs a simple and straightforward POS sales model that eliminates complexity and confusion making it extremely easy for merchants to make a confident and quick POS decision that is in the best interest of their business.

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​​Restaurant owners seeking to acquire a new point-of-sale solution tend to struggle to make confident decisions. This is because solutions and features beyond basic POS functionality are often priced separately or intertwined with varying (and confusing) credit card processing rates and fees. And if this isn’t confusing enough, many POS providers tout “free” POS hardware that is often bundled with the entire solution, making it difficult for merchants to quickly and accurately compare one POS solution to another.

Merchants purchasing a new software solution may believe they are getting a better deal up front when they choose a POS system with “free” POS hardware. But, in the long-run, they tend to pay much more than the fair market value.

​Restaurant owners that reconcile their “free” hardware with increased costs often believe they are simply amortizing the cost of the hardware over a period of time at a fair rate. However, the actual cost of “free” hardware often ends up costing the merchant much more, since they are really paying for their hardware through higher credit card rates, monthly POS payments, or feature and service fees. Eventually merchants conclude that there really is no such thing as “free” POS hardware.