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Compared to the market twenty years ago, digitally-driven communication and sales have rapidly changed the point of sale sales industry. Having an appealing, easy-to-use, and well-publicized POS reseller website helps Aldelo partners build new and existing customer relationships in their local markets, and expand their business into new sales territories.
Here are the top three benefits of maintaining your POS reseller website: |
3. Great First Impressions
Whether you like it or not, typically the first thing modern customers do when hearing about a new business is looking up the business’ website. Studies show that a business’s website makes a significant first impression on new potential customers. That is, customers are more likely to do business with a company that has an updated, easy-to-use, and informative website. By investing time into building and maintaining a good online presence, POS resellers help create a great first impression that will contribute to generating new business leads.
Whether you like it or not, typically the first thing modern customers do when hearing about a new business is looking up the business’ website. Studies show that a business’s website makes a significant first impression on new potential customers. That is, customers are more likely to do business with a company that has an updated, easy-to-use, and informative website. By investing time into building and maintaining a good online presence, POS resellers help create a great first impression that will contribute to generating new business leads.
2. New Customer Leads
In the last few years, more customers are choosing web searches instead of attending in-person trade shows. However, trade show attendance rates are moving back towards pre-pandemic levels and remain an invaluable part of the POS industry. So maintaining a presence on both the web and at trade show events is highly recommended.
For Aldelo partners, having a POS reseller website means effectively generating new customer leads. By providing a way for online visitors to request more information via phone, email, PDF brochures, etc., POS resellers make it easy for new customer leads to begin working with their business.
1. Increased Business Visibility
The best way to generate new customers is, and always will be, “pulling doors” in target markets. However, in a digital age, having a POS reseller website with SEO keywords geared toward your target market instantly increases your visibility in those areas.
In the last few years, more customers are choosing web searches instead of attending in-person trade shows. However, trade show attendance rates are moving back towards pre-pandemic levels and remain an invaluable part of the POS industry. So maintaining a presence on both the web and at trade show events is highly recommended.
For Aldelo partners, having a POS reseller website means effectively generating new customer leads. By providing a way for online visitors to request more information via phone, email, PDF brochures, etc., POS resellers make it easy for new customer leads to begin working with their business.
1. Increased Business Visibility
The best way to generate new customers is, and always will be, “pulling doors” in target markets. However, in a digital age, having a POS reseller website with SEO keywords geared toward your target market instantly increases your visibility in those areas.
Learn how to implement an effective web strategy from this video from Aldelo University:
Aldelo Express POS resellers succeed by offering an unparalleled cloud POS platform that runs on “available and affordable” non-proprietary hardware. Learn more about the Aldelo Express POS platform and the Aldelo reseller network by contacting a representative today at [email protected] or 877-639-8767
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Restaurants that use ultra-competitive Aldelo Pay or Aldelo Partner Merchant Services obtain access to a Centralized Multi-Store Restaurant Technology Platform that includes Masa+ Online Ordering, Unlimited Software Releases, Unlimited Software Upgrades, and 24/7 Technical Support! *** Please contact an Aldelo representative today for more details, including a free Aldelo Express POS demo trial [email protected] | 877-639-8767 | [email protected] |
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