3-minute read ---
With the summer season fast approaching, restaurants are gearing up to make the most of the bustling dining scene. Amidst the sizzle of the summer heat, one strategy stands out as a surefire way to retain customers and keep them coming back for more: loyalty and rewards programs. These programs not only incentivize repeat visits but also foster a sense of connection and appreciation among patrons.
Here are seven ingenious ways to leverage loyalty and rewards to enhance customer retention this summer season:
Here are seven ingenious ways to leverage loyalty and rewards to enhance customer retention this summer season:
1. Exclusive Summer Promotions
Spice up your loyalty program with special summer promotions tailored to the season. Offer discounts on refreshing beverages, seasonal dishes, or outdoor dining experiences exclusive to loyalty members. By providing unique incentives that align with the spirit of summer, you'll entice customers to return for more summertime fun.
Spice up your loyalty program with special summer promotions tailored to the season. Offer discounts on refreshing beverages, seasonal dishes, or outdoor dining experiences exclusive to loyalty members. By providing unique incentives that align with the spirit of summer, you'll entice customers to return for more summertime fun.
2. Points for Patio Dining
Embrace the sunny weather by rewarding customers who choose to dine al fresco. Offer bonus points or rewards for patrons who opt for outdoor seating, encouraging them to soak up the sun while enjoying their favorite meals. This not only enhances the dining experience but also reinforces the connection between summer vibes and your restaurant.
Embrace the sunny weather by rewarding customers who choose to dine al fresco. Offer bonus points or rewards for patrons who opt for outdoor seating, encouraging them to soak up the sun while enjoying their favorite meals. This not only enhances the dining experience but also reinforces the connection between summer vibes and your restaurant.
3. Summer-themed Rewards
Inject a dose of summer flair into your rewards program by offering seasonal rewards that capture the essence of the season. Whether it's complimentary ice cream sundaes, beach-themed cocktails, or BBQ-themed platters, these summer-centric rewards will add excitement and anticipation for customers eager to indulge in the flavors of the season.
4. Double Points on Weekdays
Amp up the excitement on weekdays by offering double points or rewards for loyalty members. This incentivizes customers to choose your restaurant for their weekday dining adventures, driving traffic during peak times and ensuring a steady stream of loyal patrons throughout the summer season.
Amp up the excitement on weekdays by offering double points or rewards for loyalty members. This incentivizes customers to choose your restaurant for their weekday dining adventures, driving traffic during peak times and ensuring a steady stream of loyal patrons throughout the summer season.
5. Refer-a-Friend Rewards
Harness the power of word-of-mouth marketing by rewarding customers who refer their friends and family to your restaurant. Offer incentives such as bonus points, discounts, or freebies for both the referrer and the new customer. Not only does this attract new business, but it also strengthens existing customer relationships by acknowledging and rewarding loyalty.
Harness the power of word-of-mouth marketing by rewarding customers who refer their friends and family to your restaurant. Offer incentives such as bonus points, discounts, or freebies for both the referrer and the new customer. Not only does this attract new business, but it also strengthens existing customer relationships by acknowledging and rewarding loyalty.
6. VIP Summer Events
Roll out the red carpet for your most loyal customers with exclusive VIP summer events. Whether it's a rooftop soirée, a sunset cocktail party, or a beachside barbecue, these special events offer a unique opportunity to pamper your top patrons and show appreciation for their continued support.
Roll out the red carpet for your most loyal customers with exclusive VIP summer events. Whether it's a rooftop soirée, a sunset cocktail party, or a beachside barbecue, these special events offer a unique opportunity to pamper your top patrons and show appreciation for their continued support.
7. Social Media Challenges
Engage your customers and generate buzz on social media with summer-themed challenges and contests. Encourage patrons to share their favorite summer dining moments, photos, or recipes using a branded hashtag for a chance to win exciting rewards. This not only increases brand visibility but also fosters a sense of community among your loyal fan base.
Engage your customers and generate buzz on social media with summer-themed challenges and contests. Encourage patrons to share their favorite summer dining moments, photos, or recipes using a branded hashtag for a chance to win exciting rewards. This not only increases brand visibility but also fosters a sense of community among your loyal fan base.
In conclusion, the summer season presents a prime opportunity for restaurants to elevate the customer experience and strengthen relationships through innovative loyalty and rewards programs. By shifting standard discounts and specials towards exclusive promotions, seasonal rewards, and unique incentives, establishments will keep patrons engaged, satisfied, and coming back for more all summer long. So, gear up, get creative, and make this summer season one to remember for both your customers and your restaurant.
Try Masa+ Digital Loyalty Today!
All restaurant owners using Aldelo Express Cloud Point-of-Sale solutions can access the platform’s native Masa+ multi-store digital Loyalty and Rewards Program available on the Aldelo Marketplace.
Any restaurant can utilize the flexible loyalty and rewards solution for one or more stores that allows operators to cater to the needs of their business and directly influence customer behaviors.
Masa+ Loyalty supports:
Learn more by contacting an Aldelo representative today at [email protected] or 925-621-2410
Try Masa+ Digital Loyalty Today!
All restaurant owners using Aldelo Express Cloud Point-of-Sale solutions can access the platform’s native Masa+ multi-store digital Loyalty and Rewards Program available on the Aldelo Marketplace.
Any restaurant can utilize the flexible loyalty and rewards solution for one or more stores that allows operators to cater to the needs of their business and directly influence customer behaviors.
Masa+ Loyalty supports:
- Physical Loyalty credit earning and redemption
- Digital Loyalty credit earning and redemption
- Tiered Loyalty programs, including VIP-level earning and rewards
- QR code-based Loyalty redemption
Learn more by contacting an Aldelo representative today at [email protected] or 925-621-2410
|
Restaurants that use ultra-competitive Aldelo Pay or Aldelo Partner Merchant Services obtain access to a Centralized Multi-Store Restaurant Technology Platform that includes Masa+ Online Ordering, Unlimited Software Releases, Unlimited Software Upgrades, and 24/7 Technical Support! *** Please contact an Aldelo representative today for more details, including a free Aldelo Express POS demo trial [email protected] | 877-639-8767 | [email protected] |
|
Learn More About Aldelo Express and Masa+ ...
9 Creative Strategies to Attract and Retain Restaurant Employees
How to Foster a Positive and Coveted Work Culture in Your Restaurant 3-minute read ---
Attracting and retaining talented restaurant employees is crucial for success. With turnover rates often higher than other industries, restaurateurs must employ innovative strategies to not only draw in top talent but also to keep them engaged and motivated. Here are several creative strategies to attract and retain restaurant employees, helping you build a strong and dedicated restaurant employee team. |
Android Tablet and Android Mobile POS Terminals
Enhance Restaurant Efficiency Aldelo Express Android Solutions Satisfy Modern Restaurants 3-minute read ---
In the realm of restaurant management, every second counts. From taking orders to processing payments and managing inventory, efficiency is paramount to ensuring smooth operations and providing exceptional customer service. Enter the Aldelo Express Cloud Point-of-Sale platform, supporting modern restaurants with a suite of customer-facing and merchant-facing tools. |