Restaurant Marketing Opportunities for the Month of January 2024

Restaurant Marketing Opportunities for
the Month of January 2024

​NCAA Post-Season Playoffs, International Hot & Spicy Food Day,
National Peanut Butter Day, and More

​2-minute read ---
After New Year’s crowds fade, winter months risk slower customer traffic for many restaurant owners. Unfavorable weather causes many customers to stay indoors. But merchants can engage new and existing customers by encouraging remote online orders for takeout and delivery as well as traditional dine-in. Draw customers to your restaurant this January with these intriguing restaurant marketing opportunities:

NCAA Football Post-Season Playoffs - Begin January 1
The National Collegiate Athletic Association (NCAA) will host football post-season playoff games beginning January 1. Millions will attend or watch leading college football teams compete, hosting watch parties or gathering at local sports bars to root for their favorite team. Restaurants can draw new customers by posting participating college logos/colors and dedicating TVs to specific games for creating cheering sections. Whether hosting parties or not, all Aldelo Express restaurants can promote their Masa+ Online Ordering and in-house Aldelo Express Delivery services with football themed discounts and food and drink specials.

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