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Working in a busy restaurant requires a lot of mental and physical energy, especially when restaurants are short on staff. Servers are frequently required to manage multiple tables at once, which requires managing multiple credit cards, periodically checking in with guests, and accurately inputting orders into the restaurant’s point-of-sale system. Combined with increased demand for off-premises dining services, in today’s market a restaurant's best investment is adopting a cloud-based restaurant technology platform that simplifies everyday restaurant operations with seamlessly integrated in-store and remote point-of-sale solutions.

To help restaurant owners modernize and expand their restaurant operation, Aldelo Express POS offers its powerful software on mobile handheld devices. By adding mobile handheld point-of-sale devices to an existing restaurant operation, restaurants instantly enhance front-of-house capabilities with tableside ordering and payments.

​Using PAX A60 and PAX A920-Pro devices, users place orders with customized multi-level modifiers; combine checks and split payments by seat; and process payments via credit, gift, loyalty, and rewards, all from a compact mobile device. These devices also allow restaurants to expand their services to outdoor and roaming dining environments.

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In the last several years, technology in the restaurant and point-of-sale industries has rapidly developed, influencing many owners and operators to make the change to tablet-based cloud point-of-sale solutions. For many, transitioning to a cloud point-of-sale system is an easy choice, especially if they are already familiar with using cloud-based technology. But for many others, cloud technology is intimidating, unfamiliar, and seemingly weaker and more complicated.

​But as customers continually gravitate towards on-demand ordering and payment services, third-party delivery services, and contactless digital payments, restaurants are turning to point-of-sale solutions with powerful native and third-party integration services that help simplify operations by synchronizing in-person and remote services while promoting the restaurant through online ordering and digital menus, gift cards, and loyalty programs.

Here are the top 5 reasons why so many restaurant owners prefer cloud point-of-sale restaurant technology over Windows-based solutions.

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The point-of-sale industry is in a period of transition. As customers continually gravitate towards on-demand ordering and payment services, third-party delivery services, and contactless digital payments, restaurants are turning to point-of-sale solutions with powerful native and third-party integration services that help simplify operations by synchronizing in-person and remote services while promoting the restaurant through online ordering and digital menus, gift cards, and loyalty programs.

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Masa+ digital online storefronts are an essential tool for restaurants using the Aldelo Express POS system. With a Masa+ online storefront, restaurants support enhanced self-driven experiences for their customers in-store and online, allowing access to digital food and drink menus, selecting and customizing orders, easily re-ordering their favorite food and drinks, and settling transactions with minimal engagement by restaurant staff.

The recent release of Masa+ V2 features an updated user-friendly interface with consistent color schemes, styles, and workflows that provides a smoother, more enjoyable experience for customers as they view digital menus and place orders from personal smartphones. With so many third-party online ordering integrations available on the market today, Masa+ offers restaurants a sleek yet full-featured solution that seamlessly operates with Aldelo Express and is available at ZERO additional cost.

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Digital payments are everywhere, and yet less than 28% of the merchant population achieve compliance with the latest Purchase Card Industry Data Security Standards (PCI DSS). Requirements for meeting PCI DSS standards range anywhere from maintaining a secure network via firewall protections to properly managing payment transactions and sensitive cardholder information, such as through EMV-based digital payments.

By following the latest Purchase Card Industry Data Security Standards (PCI DSS), restaurant owners secure electronic payment transactions made in-store and online, protecting their customers’ personal payment data, reducing chargebacks, and avoiding other financial pitfalls for their business. Because while not legally enforced, ignoring PCI DSS guidelines has significant consequences: restaurants can face multiple financial penalties up to and including denial of credit card processing, as well as put themselves and their customers at risk of digital payment fraud.

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Five years ago, Steve DaPolito never would have guessed his pizza business would survive a 17-month road closure, global pandemic, and record inflation in just two years. Today, he attributes his business’s success to daily sales data available at his fingertips, thanks to a seamless accounting integration from MarginEdge and Aldelo.

“Some of my fellow restaurant owners are way behind on price adjustments because they didn’t have time to look at the data and left money on the table,” said DaPolito. “We didn’t do that.”

Even before a nation-wide lockdown in 2020, Bisonte Pizza Company was already using detailed sales data to navigate unusual circumstances. A nearby construction project forced the business to operate on a closed road for 17 months, forcing DaPolito to get creative with business services and navigate changes in customer demands.

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The restaurant industry is known for its unpredictability. But especially in today’s economy, every decision counts. With so many point-of-sale solutions available on the market, restaurant owners often struggle to make confident decisions. Typically, solutions and features beyond basic point-of-sale functionality are priced separately or are intertwined with varying credit card processing rates and additional fees. Restaurant owners that elect to start with basic point-of-sale packages quickly find that additional solutions and features needed to run the business unexpectedly increase their monthly point-of-sale cost.

Since the mid-2000’s, credit card processing companies have acquired point-of-sale solutions or developed native solutions to grow their network and increase their merchant processing base. This strategy has resulted in proprietary point-of-sale solutions that are not always best for restaurants. Such point-of-sale offerings often come as processing add-ons, with lesser point-of-sale capabilities and/or higher costs. This makes it difficult for restaurant owners to have access to industry-leading technologies and related insights that they need to run a modern operation.

​​Aldelo Express POS is different …

*** FOR IMMEDIATE RELEASE *** ​

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Most employers are familiar with the term “buddy punching.” Buddy punching is when one employee will cover for another employee that arrives late for his/her shift or skips out early. With many clock-in solutions, staff can easily clock another employee in or out, such as by entering the employee’s PIN, resulting in unnecessary payroll and inaccurate timecards. Buddy punching can easily be prevented, however, by facial recognition technology and employee-specific QR code badges. Each one of these solutions prevents employees from stealing time and motivates them to arrive promptly to work.

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​Restaurant owners that choose Aldelo Express receive complete access to the innovative Aldelo Express Cloud POS restaurant technology platform. This includes software for iPad- and Android-based in-store terminals, Android Mobile handheld devices, Masa+ online ordering, and digital egift, loyalty, coupon, and rewards programs for their bar, pizza place, or food truck. Merchants view real-time cloud back office reporting and analytics from any web-enabled device anytime anywhere.

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Aldelo Express supports restaurants with automated menus and pricing solutions, supporting managers and staff as they offer unique menus for specific meal periods and special events.

By automatically turning menus on and off, restaurants effortlessly adjust menus by time of day, enabling them to offer unique items and prices for breakfast, brunch, lunch, dinner, and special events such as happy hours, ladies nights, and more. Users can also automatically adjust their restaurant menu by order types, so they can charge different prices for to-go, delivery, and dine-in services.

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Aldelo has served the restaurant point of sale industry for over 20 years. Since its original Windows POS solution, Aldelo’s merchant-centric services have continually grown and developed. Today, Aldelo supports restaurant owners and its valuable referral partner network with feature-rich cloud point of sale solutions and unparalleled POS value through a variety of ultra-competitive merchant processing service options.

Aldelo knows just how hard many of its referral partners have worked to build and support their own customer network. Some customers have remained for generations and are like family, while others are new to the industry and appreciate trusted guidance as they are learning the ropes. Your team at Aldelo also knows what it is like to have loyal customers leave after being pulled away by third-party POS vendors, often lured by “free” hardware, seemingly better solutions, or lower costs.

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Every customer is familiar with the infamous “check grab” when dining out with friends. Unless groups are satisfied with one credit card covering the bill, customers will race to grab the check or be the first to request the check from their server. Aside from providing tableside kiosks or QR codes to support individual guest checks, Aldelo Express offers a built-in Split Physical Check feature to help restaurants accommodate large groups with ease.

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Many restaurants rely on menu item modifiers to satisfy their customers and/or to make their food and drinks more profitable. Traditionally wait staff would note item modifiers and special requests with a pad and pen, but as the restaurant industry moves into its own digital era, restaurant owners are looking for a simple, speedy, and clear way of communicating customer orders using a digital point of sale system.

In addition to supporting simple, complex, and priced menu item modifiers, Aldelo Express offers restaurant owners a matrix module that simplifies ordering processes and staff communication through an easy-to-use POS interface. With the matrix module, restaurants quickly create multiple menu options under a single item that allows users to view multiple item choices and modifiers for each menu item with a single tap. By incorporating dozens, hundreds, and even thousands of menu options into staff- and customer-facing point of sale devices, restaurants improve order accuracy for all orders made in-store and remotely. The result is greater efficiency and satisfaction for customers and staff as they create unique orders to enjoy via dine in, takeout, pickup, and delivery.

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In 2022, more customers are digitally ordering and paying for food and drinks than ever before. Nearly every restaurant has a digital online storefront and/or access to their menu through native and third-party ordering and payment platforms. With immediacy and convenience driving nearly every transaction, restaurants must provide a secure way of protecting credit cards, gift cards, loyalty credits, and other digital tenders to confidently provide customers with these modern services.

For restaurant owners using Aldelo Express cloud POS to run their restaurant, bar, or food truck, integrating Masa+ secure digital wallets is a no-brainer. The native integration is browser-based, enabling customers to access their secure digital wallet from any device through a single login. Each Masa+ digital payment tender works seamlessly with the Aldelo Express cloud POS software and back office reports, allowing owners and operators to monitor and track Masa+ sales and determine the most lucrative digital payment programs for their business. Regardless of whether an order was placed off-premises or in-store, Masa+ digital wallets enable streamlined POS operations in any environment, and improve experiences for both customers and restaurant staff.

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Many businesses selling point of sale solutions will tout great value through “free” hardware. However, the true costs for “free” POS hardware are often hidden, bundled in higher costs that accumulate over the life of the system. Restaurant owners often believe they are simply amortizing the cost of the hardware over a period of time at a fair rate. However, the actual cost of “free” hardware often ends up costing the merchant much more, since they are really paying for their hardware through higher credit card rates, monthly POS payments, or feature and service fees. As a result, eventually many merchants conclude that there really is no such thing as “free” POS hardware.

The Aldelo Express cloud POS solution, on the other hand, operates on affordable and readily available POS hardware solutions easily purchased from multiple vendors, and typically priced below $500 per device. Combined with ultra-competitive credit card processing costs, ZERO per-terminal usage fees, and all-inclusive POS solutions for qualifying merchants, Aldelo merchants easily save thousands of dollars over the life of their cloud point of sale system.

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Aldelo Express is a powerful restaurant technology platform that enables restaurant owners to run a complete in-store and off-premises operation with merchant- and customer-facing point of sale solutions.

​As an iPad- and Android-based solution, Aldelo Express is capable of supporting a complete restaurant operation with full-featured cloud POS solutions using one or multiple POS devices. This means restaurant owners can easily implement any combination of iPad, Android Tablet, and Android Mobile devices to run their restaurant, bar, pizza place, food truck, stadium, or other restaurant operation. With scalable solutions that start with the most basic POS functionality, Aldelo Express can grow with the business as owners and operators add additional POS features at any time, at zero additional cost. This includes customizable digital menus, native digital payments for in-store and remote ordering, self-service tableside kiosks, QR code-based online ordering, multi-store gift and loyalty programs, and much more.

5-minute read ---
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Ice cream is one of the most popular desserts in the United States, especially during the notoriously hot month of July. For small business owners using Aldelo Express and Masa+, promoting loyalty programs with ice cream and ice cream-based frozen desserts helps draw customers into their store during the hot summer season. With Aldelo Express and Masa+, owners of single and multi-store restaurants launch campaigns that influence customers’ dining choices, generate repeat visits, and motivate guests to purchase additional items.

Aldelo Express and Masa+ users customize their restaurant’s unique loyalty program using digital and physical loyalty credits, or a combination of each. Customers can earn loyalty credits by purchasing specific menu items, ordering food and drinks using specific delivery methods (such as dine in, takeout, curbside pickup, and off-premises delivery), or by placing orders within specified time frames. Each one of these loyalty program strategies helps restaurant owners leverage sales of particular menu items to avoid wasted inventory, increase business during slower periods, promote new products and services, or increase overall business revenue.

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The recent release of Aldelo Express for Android Tablets marks a new chapter for Aldelo referral partners. With the new addition, now Aldelo referral partners can provide more “available and affordable” non-proprietary hardware options to their merchant network. By offering the full-featured Aldelo Express Cloud POS solution on a variety of device types, Aldelo referral partners grow their business by reaching new customers who prefer Android-based technology and/or are looking for innovative cloud-based restaurant technology without the commitment or hidden costs of “free” proprietary hardware.

Availability of Android Tablet-based POS hardware means Aldelo merchants gain added flexibility as they select from a wide variety of hardware tablet options priced under $500. Both Android and iPad tablets can be purchased by merchants from a variety of local or online vendors outright or via two- and three-year affordable payment plans, with zero interest. For merchants that utilize approved merchant services, the Aldelo Express POS software and support services are included at zero additional cost.

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With so many POS resellers working in the restaurant industry, it can be a challenge for POS referral partners to stay relevant to their current customers and increase their customer base. That’s why Aldelo continually invests in its referral partner program with weekly product/sales training and personal support. Combined with a product development team that works year round to provide innovative cloud POS solutions and features, ultra-competitive payment processing options, software solutions, upgrades, and support for qualifying merchants, Aldelo Express merchants save thousands of dollars over the life of their POS system through a lower total cost of ownership. In short, Aldelo offers its referral partners the tools they need to be successful in today’s market.

4-minute read ---
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The U.S. coffee market is a multi-billion dollar industry, serving thousands of coffee-based drink variations. Today, about 40,000 of U.S. small businesses are coffee shops and serve millions of customers each year.* With frequent introductions of new coffee syrups, roasts, sweeteners, and milk variations, the coffee market continues to expand, attracting new customers with made-to-order flavors and specialty add-ons each year.

For new and existing coffee shop owners, offering a diverse coffee shop menu means utilizing a point of sale solution that can meet the needs of an ever-changing industry. Because coffee shop customers are always eager to try a new twist on ordinary coffee drink options, or create their own flavor concoction, owners and operators that use Aldelo Express effortlessly serve guests with simple, fast, and easy to manage POS solutions, complete with menu item modifiers.

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The national coffee market accounts for about 40,000 U.S. small businesses and nearly $90 billion dollars each year.* This is, in part, due to the seemingly limitless options for coffee-based drinks that cater to nearly every customer. Today, with even more options for syrups, milks, and sweeteners, the coffee market continues to grow and evolve, attracting new customers with unique drink flavors and add-ons every year.

For new and existing coffee shop owners, offering a diverse coffee shop menu means utilizing a point of sale solution that can meet the needs of an ever-changing twist on coffee drink options and customizing favorite customer concoctions. By accommodating simple and complex modifiers for food and drinks, Aldelo Express makes custom orders simple, fast, and easy to manage.

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July is just around the corner, which means patriotic Fourth of July stars, stripes, and celebration suppliers are in full swing… including local restaurants! In addition to providing food and drinks for Fourth of July barbeques, picnics, parades, and festivals, restaurants are engaging customers with other exciting celebratory days.