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In today’s fast-paced world, businesses constantly seek innovative ways to engage customers and streamline operations. Masa+, a native online ordering and digital payments platform from Aldelo Express Cloud POS, has emerged as a game-changer for merchants aiming to enhance storefront exposure, improve online ordering systems, launch loyalty campaigns, offer gift card options, and facilitate convenient payments both onsite and off-premises.

​Let’s explore the key benefits of Masa+ QR codes and how they empower businesses to thrive in a competitive restaurant marketplace by exposing them within the restaurant and throughout the community.

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​In an era where efficiency and innovation drive success, restaurant owners are increasingly seeking tools that can streamline operations without compromising on quality. Aldelo, a leader in point-of-sale (POS) technology for the food service industry, has once again set the standard by incorporating artificial intelligence into its Aldelo Express Cloud Point-of-Sale system. One of multiple AI Automation Services available through Aldelo Express, the Aldelo Express AI Menu Item Prediction solution enhances the way operators build and update their restaurant menus.

A New Era of Menu Management
Aldelo’s AI Menu Item Prediction solution is a game-changer for restaurant operators who grapple with the time-consuming process of menu management. Traditionally, entering menu items into a point-of-sale database requires meticulous manual input, which can lead to errors or inconsistencies across different locations, digital menus, or point-of-sale devices. But with the introduction of AI-powered menu technology, Aldelo Express helps speed up the menu creation and updating process.

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Efficiently and securely managing operations is crucial in any business, but especially in the food service industry, where employees and guests frequently come and go. Theft, both internal and external, can truly make or break a restaurant’s profitability and overall success. To combat this inevitable and persistent threat, Aldelo Express offers an innovative AI Facial Recognition Login solution. Since its debut in December 2021, this industry-leading AI Automation Service has not only enhanced security for modern restaurants, but also streamlined operations for managers and employees, offering a robust defense against theft and unauthorized access to the Aldelo Express Cloud Point-of-Sale system.

​Let’s explore how Aldelo Express's AI Facial Recognition technology empowers restaurant operators to better secure their operation:

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In today's fast-paced and technologically advanced world, the success of a restaurant often hinges on the power of its point-of-sale system. For many restaurants, as they navigate an ever-growing industry, the value of their point-of-sale system goes beyond its built-in solutions and features. Having the ability to integrate seamlessly with various third-party applications can be the difference between maintaining a good operation, and scaling into a great one.
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For Aldelo resellers, offering Aldelo Express Cloud Point-of-Sale means providing merchants an exceptional opportunity to grow their business through an extensive range of third-party integrations. From inventory management and accounting solutions to customer relationship management (CRM) and liquor control software, the Aldelo Express marketplace of third-party integrations provides numerous solutions that can enhance a restaurant’s day-to-day customer services, streamline back-of-house operations, and ultimately drive sales.

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​In the competitive world of the restaurant industry, staying ahead of the curve is essential for success. One key aspect that can significantly impact a restaurant’s bottom line is pricing. Enter the Aldelo Express Advanced Pricing Module – a powerful tool designed to give restaurant owners enhanced control over their pricing strategies. Whether running a cozy café, a bustling diner, or an upscale restaurant, the Aldelo Express Advanced Pricing Module offers a suite of features that can transform the way operators manage their businesses.

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As restaurant owners searching for scalable point-of-sale solutions continually gravitate towards affordable mobile, handheld, and/or cloud-based technology solutions, Aldelo Express Cloud Point-of-Sale stands out as a full-featured, industry-leading, iPad- and Android-based technology platform. Users find that Aldelo Express’s ever-growing arsenal of software developments help streamline and simplify their food service operations by synchronizing in-person, back-office, and off-premises services into a seamless operation, managing every Aldelo Express solution from a single web-based cloud back-office environment.

​The best part is, restaurant owners can gain access to the Aldelo Express Cloud Point-of-Sale platform by using ultra-competitive Aldelo Pay or Aldelo Partner merchant services, according to the unique needs of their business.

Here is why Aldelo Express is a restaurant owner’s most valuable investment:

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Menu costing is a critical process of evaluating the profitability of each menu item and making informed business decisions that enhance revenue and operational efficiency. In particularly dense or competitive restaurant markets, costing a restaurant menu every 3-6 months can make the difference between a surviving business and a thriving one. Aldelo Express offers comprehensive menu costing solutions with advanced menu management and back-office reporting features.

​Let’s take a look at how Aldelo Express menu management and back-office reports make menu costing a breeze:

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Working with digital menus is unavoidable in the modern era. Even if a restaurant uses physical printed menus for their customers, maintaining a digital point-of-sale system requires managing a digital menu! But making changes to restaurant menus is time-consuming and costly. This becomes especially relevant when restaurants are adjusting to changing supply costs, labor costs, state or federal legislation, or creating specialty menus tailored to happy hours, special events, and seasonal or limited-time specials. Therefore, having a way to update digital menus in minutes or hours instead of days or weeks can bring critical enhancements to a restaurant’s efficiency and long-term success.

Fortunately, Aldelo Express offers multiple menu management tools that allow restaurants to easily make menu adjustments in advance or on-the-fly. Whether creating a new menu, updating prices, adding new items, or scheduling automatic changes for happy hour or special event pricing, Aldelo Express offers powerful menu management tools to ensure that every digital menu in the restaurant or on the restaurant’s Masa+ online platform is consistent and up-to-date.

Let’s dive into how Aldelo Express makes complex menu management simple – super simple:

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Running a food truck demands an efficient, reliable, and versatile point-of-sale (POS) system. Aldelo Express Food Truck POS stands out in the market by offering a suite of features designed to meet the unique needs of modern food truck operators.

​Here are the top features and solutions that make Aldelo Express an exceptional choice for any modern food truck:

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Restaurant owners know that the point-of-sale system is the backbone of a business. It handles everything from taking orders and payments to inventory management, and from customer data collection to financial reporting. That’s why it’s so important to choose a point-of-sale system that is proven, efficient, and effective.

​Aldelo Express is a cloud point-of-sale system that has gained popularity among restaurant owners due to its comprehensive features and user-friendly interface. Plus, Aldelo Express supports dozens of natively developed point-of-sale features and modules, and provides access to valuable third-party integrations.

Here are some of the reasons why Aldelo Express is a superior point-of-sale solution for restaurants:

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The integration of technology in the restaurant industry is crucial for staying competitive. Among these advancements, image-based kiosks have emerged as a significant driver of increased sales by transforming how customers interact with menus, place orders, and enjoy their dining experiences.
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Enhanced Customer Experience
Image-based kiosks significantly enhance the customer experience by offering a visually appealing and user-friendly interface. Instead of navigating through text-heavy menus, customers can easily view high-quality images of each dish. This visual “sample” helps promote a more enjoyable ordering process. Plus, when customers can see what their meal looks like, it helps set clear expectations and can increase their appetite, leading to larger orders.

​Increased Order Accuracy
One of the major pain points in traditional ordering systems is the miscommunication between customers and staff, especially in noisy or fast-paced environments, which often results in incorrect orders, dissatisfaction, and wasted food. Image-based kiosks mitigate this issue by allowing customers to select their desired items directly. This reduces communication errors and helps ensure that orders are accurate. Satisfied customers who receive exactly what they ordered are more likely to return and recommend the restaurant to others, thus boosting sales through repeat business and word-of-mouth marketing.

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In August, summer plans find their peak before winding down to settle into autumn. Customers trying to soak up their final days of vacation head out before the beginning of the school year, autumn athletics, and harvest festivals.

​To match the fun and whimsy of summer, restaurants can promote their business as a central gathering place, marketing their food and drinks on amusing and festive “national days.” August is host to multiple national days centered on sweet and summery flavors that are ideal opportunities to promote a last summer surge of foot traffic to cool indoor restaurant venues and vibrant outdoor dining areas, helping customers embrace the final days of summer with family and friends at their favorite local restaurants.

Consider these sweet-centric national days to market your restaurant in August 2024:

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Every August, International Beer Day, National Whiskey Sour Day, and National Red Wine Day provide restaurants and bars a unique opportunity to promote their bar menu with limited-time discounts, item promotions, and rewards. Combined with Masa+ QR Code Ordering from Aldelo Express Point-of-Sale, restaurants and bars make it easy for guests to quickly order another round from the comfort of their smartphone.

​Here are several summertime marketing opportunities for restaurants and bars:

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Operating a food truck is an exciting but challenging adventure. Unlike brick-and-mortar operations, owning a food truck means going to where your customers are and building a customer base across multiple physical locations.

​Fortunately, Aldelo Express Food Truck Point-of-Sale is designed to support mobile food truck operations with as few as one device on an internet or cellular data connection. But users can also expand their food truck point-of-sale to include non-proprietary tablets, customer-facing Masa+ QR code online ordering, and even tablet-supported Aldelo Express Kiosk stations.

Here are the top 5 benefits of Aldelo Express Food Truck Point-of-Sale (POS):

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Two of the most fundamental threats to a restaurant’s business are power and internet outages. In service disruptions brought on by hurricanes, storms, wildfires, heatwaves, and other natural threats, restaurants reliant on an internet and electrical connection can lose business for days or weeks at a time, or as long as it takes for local infrastructure to be up and running again.

​Fortunately, by taking proper preventative measures, restaurant owners and operators that choose Aldelo Express Cloud Point-of-Sale for their business can continue running a complete food service operation in the midst of seemingly crippling circumstances.

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With bar point-of-sale devices that support traditional countertop and roaming bar environments, Aldelo Express offers modern solutions and features that keep bars, pubs, and clubs running smoothly. Aldelo also helps bar owners take their business a step further with seamlessly integrated online ordering and delivery solutions and valuable third-party integration options that give business owners added control of their bar, pub, and club operation.

​Here are 5 reasons why bars, pubs, and clubs need Aldelo Express Bar POS solutions:

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Digital menus have revolutionized the dining experience in modern restaurants, offering a multitude of benefits that enhance operational efficiency, improve customer satisfaction, and bolster operational management. Let’s explore the key advantages that digital menus bring to modern restaurants.

Improved Customer Experience
One of the most significant benefits of digital menus is the improved customer experience. Digital menus are visually appealing, featuring high-quality images and detailed descriptions of each dish. This helps customers make more informed choices and often increases their satisfaction with their orders when their food and drinks look like menu item images. Additionally, digital menus can be updated in real-time to reflect current offerings, ensuring that customers are always aware of the latest additions and specials.

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​Running a restaurant involves juggling various responsibilities, from customer service to menu planning. One of the most critical yet often overlooked aspects is inventory management. Effective inventory control ensures that ingredients are fresh, waste is minimized, and profitability is protected. The Aldelo Express Inventory Module offers restaurant owners a comprehensive solution to streamline and enhance their inventory management processes, seamlessly communicating data across point-of-sale terminals, kitchen operations, and back-office reports. Here are a few key benefits of using the Aldelo Express Inventory Module in your restaurant:

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In the current state of the restaurant industry, closely monitoring and managing profit margins is essential to running an essential business, and using thorough, powerful, and flexible restaurant technology can truly make or break a business’s success. With Aldelo Express and Masa+, restaurant owners have access to dozens of powerful tools to increase revenue streams, streamline operations, and elevate their overall profitability.

Let’s dive deeper into how Aldelo Express and Masa+ make profit growth simple:

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The market for specialty beverages has grown tremendously in the last several years. From demand for non-alcoholic mocktails for the health-conscious drinker, milk teas and boba shop mix-ins for teens and young adults, margaritas, dirty sodas, and more, the segment continues to expand through creativity. As a result, more restaurants are beginning to expand their specialty beverage options, especially operations in the quick service space, to compliment finger food appetizers such as chicken wings, garlic fries, dumplings, rice/grain bowls, and salads.

​Here are 5 reasons to consider adopting specialty beverages in your operation:

​1. Generate Traffic with Happy Hours (Alcoholic and Non-Alcoholic)
Happy hours are a profitable strategy to attract both new and returning customers to a restaurant or bar environment. By offering discounted specialty beverages during specific times, operators create a lively and appealing atmosphere that can become the social center during a particular night of the week.

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In the rapidly evolving landscape of the restaurant industry, delivery services have become an essential sales solution. Customers on the hunt for a quick and easy meal will easily turn to their favorite local restaurants, ordering their food and drinks directly or through a third-party delivery platform. In addition to providing access to valuable third-party delivery integrations, Aldelo Express offers seamless in-house delivery services. This robust platform is transforming how restaurants manage their delivery operations, bringing a plethora of benefits that cater to the demands of both the business and its customers.

Streamlined Operations
One of the most significant advantages of Aldelo Express Delivery Module is the seamless integration it offers with Aldelo Express Cloud Point-of-Sale terminals and the Masa+ Online Ordering platform from Aldelo Express. Together, Aldelo Express Point-of-Sale, the Aldelo Express Delivery Module, and Masa+ dramatically reduce the complexity and cost associated with managing delivery orders, processing payments, and monitoring back-office reports. The result is an organic and efficient workflow that allows staff to focus on delivering high-quality food and service, and provides operators a single back-office view to monitor, analyze, and manage their sales and business services.

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​Aldelo Express Self-Service Kiosks provide an efficient and convenient solution to restaurant customers who are short on time, and restaurant owners navigating rising labor costs and summer foot traffic. This technology offers numerous benefits to restaurant customers, transforming the dining experience into something more streamlined and enjoyable.

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July is just around the corner, which means patriotic Fourth of July stars, stripes, and celebration suppliers are in full swing… including around local restaurants! In addition to expanding your customer base by promoting takeout and delivery items for Fourth of July barbeques, picnics, parades, and festivals, restaurants are engaging customers with other exciting celebratory days.

​Here are some restaurant marketing ideas to help restaurants stand out from competitors and boost customer traffic in July 2024!