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Top 5 Reasons Your Food Truck Needs Aldelo Express2-minute read ---
The best thing about food trucks is their mobility. Many food trucks are a brand in and of themselves, and like their favorite music groups, customers will follow food trucks from one location to the next. Some restaurants are closing brick-and-mortar spaces and moving solely to food trucks for promoting and selling their food and drinks. Conversely, other brick-and-mortar restaurants are purchasing food trucks as an extension of their business into local and neighboring communities. Perfect for farmers markets, fairs, parades, fundraisers, and other outdoor events, food trucks contribute to a vibrant and festive atmosphere that customers easily recognize and gravitate towards. Unlike brick-and-mortar businesses who must market to the masses in order to gain new customers, food truck marketing often means going to where customers are. Some food trucks may focus solely on one community, others follow customers to events and gatherings, and still others do a bit of both to solidify their brand’s success. Comments are closed.
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