Super Bowl Promotions Help Restaurants Attract and Gain New Customers
4-minute read ---
Except for Thanksgiving Day, Americans eat more on Super Bowl Sunday than any other day of the year, spending an average of $74 per person on food and drinks.* For restaurants, this provides an ideal opportunity to attract new customers looking for quality appetizers, entrees, drinks, and desserts to pick up and serve at their own parties, or to enjoy in an energetic restaurant setting while they watch the big game with family and friends.
Traditionally, Super Bowl “Game Day” food includes pizza, chicken wings, chips, dip, and creative, casual appetizers. But with delivery and off-premises dining services now available at almost every restaurant, customer choices are endless, opening the door for restaurants of all types to engage in the American tradition.
Whether your restaurant offers Super Bowl promotions every year, or it’s your first time getting involved, here are a few Game Day marketing opportunities to attract and retain local customers.