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Holiday Loyalty and Rewards Program Strategies Increase Business 3-minute read -- Loyalty programs have become a top priority for restaurant owners in the last year. Half of restaurant owners say loyalty solutions are driving their POS purchases, and 86% of restaurants are leveraging their restaurant data to fine-tune their existing loyalty programs. * As services have gravitated to online platforms and digital solutions, more customers prioritize digital loyalty and rewards programs when selecting where to eat and drink.
Gift-giving and festivity during the winter holiday season prompt customers to patronize favorite restaurants in their area. In pre-pandemic times, 50% of customers ordered delivery and takeout from restaurants to enhance their holiday meals with family and friends. Now, with a heavy emphasis on contactless dining, customers are even more likely to order holiday appetizers, desserts, meal kits, and entrées using takeout, curbside, and delivery methods. Comments are closed.
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