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Promoting Takeout Orders Increases​ Restaurant Revenue

2/10/2022

 

Promoting Takeout Orders Increases ​Restaurant Revenue

3-minute read ---
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​In the first months of the coronavirus pandemic, restaurants survived solely on serving food and drinks via takeout and delivery. Though traditional dining experiences were on hiatus, customers who wanted to support local businesses and access easy meals did not hesitate to continue frequenting their favorite local restaurants. Most ordered online or over the phone, making purchases to try new flavors, take a break from cooking, and preserve some of familiarity by continuing pre-pandemic routines until businesses opened up for indoor dining again.
 
Nearly two years later, in a new era of restaurant dining, customers still rely on takeout, pick up, and delivery orders. By promoting off-premises digital ordering services, restaurants quickly expand their customer base within their local community, while customers continue to enjoy the convenience of remote ordering and pickup services.
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