Aldelo Express Supports Native and Third-Party Delivery Services Supporting Business Reach and Bottom Lines
5-minute read ---
Five years ago, typically only pizza places and a few full-service restaurants offered delivery of their food and drinks. Today, restaurants of all types and sizes are engaging with native and third-party delivery services to reach existing customers and expand their customer base.
Determining the best combination of native and third-party delivery platforms can be a difficult and confusing process for business owners. Do they hire additional staff to deliver items purchased through their online ordering platform, or partner with popular ordering and delivery services to increase their brand exposure?
Because each business and local market is different, there is no right or wrong answer. However, owners and operators must conduct a serious cost-benefit analysis to determine the best investment for their business. This depends on (1) what will bring the most value to the business; (2) the flexibility of the online ordering and delivery platform; (3) the cost of the program; and (4) the ease of managing the program for a single or multi-store restaurant operations.