3-minute read ---
Restaurants not utilizing gift card programs are missing out on additional revenue. Gift cards have the ability to generate hundreds if not thousands of dollars of additional sales each year that acts as another revenue stream that helps restaurants sustain the business during slower periods.
Masa+ is a full-featured online ordering and digital payments platform that supports:
Here are the top 5 benefits of the Masa+ eGift Card Program:
Masa+ is a full-featured online ordering and digital payments platform that supports:
- Multi-Store QR Code-Based eGift Cards
- Text-Based eGift Card Sharing
- QR Code-Based Digital Menus
- Secure Personal Digital Wallets
- Loyalty, Rewards, and Coupon Programs
- And more
Here are the top 5 benefits of the Masa+ eGift Card Program:
5. Ease of Use
Implementing Masa+ Multi-Store eGift Cards is simple and fast. Merchants simply check a box in their restaurant’s cloud back-office to immediately begin accepting and processing traditional (plastic) and digital QR code-based gift cards through in-store Aldelo Express POS terminals and customer-facing Masa+ Online Storefronts. Aldelo Express merchants have the option of importing gift cards from other existing solutions into Masa+ in order to streamline operations.
4. Multi-Store Usage
All Masa+ eGift Card balances are kept in the cloud and instantly updated from the store after each eGift redemption. Through automatic data syncs across multiple store locations, restaurant owners successfully prevent customers from redeeming the same gift card multiple times at multiple stores. Merchants can elect to use one or several gift card campaigns and associate them with loyalty reward campaigns to create cyclical marketing initiatives.
3. Freedom of Choice
In addition to supporting both traditional (plastic) gift cards and QR code-based eGift Cards, Masa+ allows customers to purchase and redeem gift card balances both indoors and through the restaurant’s Masa+ Online Storefront. Merchants can utilize gift cards in lieu of refunds, giving their business another opportunity to provide guests with a positive customer experience.
2. Additional Marketing Tool
Nearly 50% of gift cards are sold in the month of December. By promoting Masa+ eGift Cards today, merchants help prepare their business and their customers for the upcoming holiday season. Merchants use gift cards to highlight new items, increase dessert sales, reward new customers with a $5 or $10 card to use towards a future visit, or offer discounts on gift card purchases as a perk when purchased along with a meal (5% off on gift card purchase with a $50 order, $10 off on gift card purchase with a $100 order, etc.).
1. Increase Store Sales
Customers that place orders with gift card balances almost always spend more than the card’s value. Restaurants using Masa+ eGift Cards can instantly increase sales revenue at one or multiple store locations.
Learn more by contacting an Aldelo representative today at [email protected] or 877-639-8767
Restaurants that use ultra-competitive Aldelo Pay or Aldelo Partner Merchant Services obtain access to a Centralized Multi-Store Restaurant Technology Platform that includes Masa+ Online Ordering, Unlimited Software Releases, Unlimited Software Upgrades, and 24/7 Technical Support! *** Please contact an Aldelo representative today for more details, including a free Aldelo Express POS demo trial [email protected] | 877-639-8767 | [email protected] |
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