3-minute read ---
The month of October is famous for Fall Harvest Festivals, pumpkin patch trips, the Major League Baseball Post-Season Playoffs, and Halloween. Each one of these October activities provides restaurant owners an opportunity to encourage new and existing customers to visit their restaurant by incentivizing menu purchases via gift card, loyalty, and rewards-based promotions.
Here are a few ways restaurants can engage their customers this October:
MLB Post-Season Playoffs - Begins October 7
Millions of baseball fans will tune in to watch the top National League and American League teams compete for the Major League Baseball World Series title. For restaurants, the baseball post-season provides an ideal opportunity for hosting limited-time discounts at “watch parties,” offering baseball-themed take-home meal kits, promoting in-house delivery services, and utilizing QR code-based digital menus.
Here are a few ways restaurants can engage their customers this October:
MLB Post-Season Playoffs - Begins October 7
Millions of baseball fans will tune in to watch the top National League and American League teams compete for the Major League Baseball World Series title. For restaurants, the baseball post-season provides an ideal opportunity for hosting limited-time discounts at “watch parties,” offering baseball-themed take-home meal kits, promoting in-house delivery services, and utilizing QR code-based digital menus.
National Dessert Day - October 14
There’s almost no way you can go wrong on National Dessert Day. Whether you’re serving a classic pumpkin pie, apple strudel, baklava, churros, ice cream, or cookies, there’s a delicious dessert to satisfy every sweet tooth out there. This National Dessert Day, restaurants can encourage their customers to try new and existing desserts with buy-one-get-one deals and loyalty-based incentives. With Aldelo Express custom menu item modifiers built into the point-of-sale and Masa+ Digital Menus, guests can customize their desserts with add-ons such as toppings, flavors, and mix-ins.
National Chocolate Day - October 28
Cacao seeds have been consumed for thousands of years. But chocolate candy as we know it first began being perfected in the last few hundred years. Today, Americans collectively produce and consume trillions of pounds of chocolate every year. With seemingly limitless chocolate varieties and uses, National Chocolate Day provides the perfect stage for chocolate to shine. Here are some creative ways to use chocolate on your restaurant menu:
- Chocolate peanut butter banana smoothie (or ice cream sundae!)
- Pork legs with chili and chocolate
- Flourless chocolate cake with raspberry sauce
- Classic chocolate cupcakes
- Chicken with chocolate-based “mole” sauce
- Mini chocolate mousse cups
Restaurants can customize Masa+ Loyalty and Rewards programs to meet their business needs, whether it is providing a free item based on a qualifying number of purchases, discounts based on dollars spent, an earned reward on a subsequent visit within a specified period, or immediately earned rewards based on a particular purchase.
All Aldelo Express POS restaurant owners obtain access to the platform’s native Masa+ multi-store digital Loyalty, Rewards, and eGift Card programs available on the Aldelo Marketplace. Any restaurant can utilize the flexible loyalty and rewards solution for one or more stores that allows operators to cater to the needs of their business and directly influence customer behaviors.
Learn more by contacting an Aldelo representative today at [email protected] and 877-639-8767
Restaurants that use ultra-competitive Aldelo Pay or Aldelo Partner Merchant Services obtain access to a Centralized Multi-Store Restaurant Technology Platform that includes Masa+ Online Ordering, Unlimited Software Releases, Unlimited Software Upgrades, and 24/7 Technical Support! *** Please contact an Aldelo representative today for more details, including a free Aldelo Express POS demo trial [email protected] | 877-639-8767 | [email protected] |
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5 Ways to Retain Summer Customers
Using Integrated Loyalty, Rewards, and eGift Card Programs 5-minute read ---
For millions of Americans, September marks the end of summer. By the end of August, summer tourists, campers, and out-of-towners are going back to their school year routines, making September a challenging period for many restaurant owners who are at risk of losing new summer customers. As a result, one of the best things a restaurant can do is target their customers with integrated loyalty and rewards incentives so they will be reminded of their favorite “summer stop” throughout the school year. When successful, these restaurants not only maintain a growing customer base, but present their restaurant as an ideal vendor for fundraisers, sports team gatherings, homecoming catering, and more. |