3-minute read ---
As food prices rise and shortages continue, customers are challenged to manage their at-home food costs, often patronizing multiple grocery stores to find the most affordable prices to comprise a single meal. But as of December 2021, the Department of Labor recorded that the average price for groceries has risen faster than the cost of ordering food and drinks from local restaurants.* As a result, more customers will likely turn to their favorite local restaurants to buy consistent, convenient, and cost-effective meals, supporting their families and their community especially when ordering pre-made meal kits.
For restaurants, navigating price changes and food shortages requires actively managing inventory and engineering their menus in order to offer customers food and drink items that provide their business with the highest possible profit. With native inventory and digital menu solutions from Aldelo Express and Masa+, restaurants can do just that. Restaurant owners can make changes to digital menu configurations based on item inventory, accessing secure dashboard and in-depth reporting in a cloud back-office environment, enabling them to manage their entire restaurant operation efficiently and effectively anytime, anywhere.
For restaurants, navigating price changes and food shortages requires actively managing inventory and engineering their menus in order to offer customers food and drink items that provide their business with the highest possible profit. With native inventory and digital menu solutions from Aldelo Express and Masa+, restaurants can do just that. Restaurant owners can make changes to digital menu configurations based on item inventory, accessing secure dashboard and in-depth reporting in a cloud back-office environment, enabling them to manage their entire restaurant operation efficiently and effectively anytime, anywhere.
In addition to offering popular items that attract hungry customers, owners and operators can use item sales reports and inventory logs from Aldelo Express to determine their highest profit items by comparing sale performances to food costs. Once owners determine their most profitable food and drink items, they quickly configure the restaurant’s Masa+ digital menus, updating items and pricing in real-time or with scheduled changes.
By turning excess ingredients into new menu items, restaurants can also save potentially hundreds of dollars a month from otherwise unused inventory and recurring menu printing costs. Restaurants can use extra ingredients to sell to customers individually, or package ingredients with recipes in take-home meal kits. As a natively developed software integration from Aldelo Express, all Masa+ digital solutions are offered at no additional cost, saving restaurant owners hundreds or even thousands of dollars over the life of their system.
Aldelo Express Cloud POS offers business owners and operators complete visibility of their business from a single inventory item to the performance of every menu item sold, enabling the restaurant to optimize their menu based on customer demand.
Aldelo Express Cloud POS offers everything restaurant owners need to manage their operation, including a cost-effective, QR code based Web-based Restaurant Storefront, Mobile Online Ordering, and Secure Digital Wallet with Gift, Loyalty and Reward programs, eliminating dependency of disparate third-party solutions that add cost, complexity, and additional training. Customers that use Aldelo Express Masa+ digital services can also request free QR code marketing items specific to their restaurant and menu, promoting their business and extending their reach in the local community.
Window Counter Stickers: www.aldelo.com/marketing-qr-setup
To complement a Masa+ online storefront, restaurants can implement physical, digital, and hybrid Masa+ Gift, Loyalty, and Rewards programs based on store credit or dollar values. Customers can purchase digital gift cards that are stored in their Masa+ Secure Wallet or shared with anyone via secure SMS message. When customers use gift cards and loyalty as a form of payment, their Masa+ accounts are updated in real-time, providing them visibility of remaining balances and earned rewards.
To learn more about Aldelo Express and Masa+, contact an Aldelo representative today at merchants@aldelo.com and 877-639-8767.
To learn more about Aldelo Express and Masa+, contact an Aldelo representative today at merchants@aldelo.com and 877-639-8767.
Restaurants that use “ultra-competitive” Aldelo Pay or
Aldelo Partner Merchant services receive a
Centralized Multi-Store Restaurant Technology Platform at
ZERO ADDITIONAL COST
including Aldelo Express Cloud POS, Masa+ Online Ordering,
Unlimited Licenses, Software Releases,
Software Upgrades and 24/7 Technical Support
Do not forget to ask us about the Aldelo Express Cloud POS free demo trial offer!
Learn more at www.aldelo.com and www.masa.plus
Customers that use Aldelo Express Masa+ Online Ordering and digital services can receive free QR code-based marketing items specific to their restaurant and menu by completing request forms found at the links below:
Window Counter Stickers: www.aldelo.com/marketing-qr-setup
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Benefits of Digital Menus
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From self-service kiosks to online ordering, customer-facing ordering and payment solutions are now a widespread part of the food service experience. In the last year, 80% of restaurant customers have placed an order using an online ordering service. ¹ Customers seek restaurants that offer ordering and payment options, and 60% of customers look up a restaurant’s menu online when deciding where to eat. ² This means online menus and ordering platforms are no longer an “added” feature limited to a few independent restaurants and major chains. To stay competitive in their market restaurants provide menus on their website and social media, or risk being left behind in the digitizing industry. |
* https://www.cnbc.com/2022/01/12/rapidly-rising-food-prices-may-give-restaurants-an-edgeheres-why.html?&qsearchterm=restaurant