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Great Restaurant Marketing Tips
​for November 2023

National Donut Day, National Nachos Day, and Black Friday 2023
3-minute read ---
In the United States, the month of November is most known for Thanksgiving Day. While it’s true that food-based Thanksgiving Day gatherings offer restaurants plenty of opportunity to promote their takeout, delivery, and menu options, November hosts multiple other “national days” ideal for restaurant marketing campaigns.

​Here are 7 ways, other than Thanksgiving Day, to market your restaurant in November 2023:
Dí​a de Los Muertos (“Day of the Dead”) - November 1-2
From ofrenda (offering) altars and sugar skulls to bright marigolds and colorful papel picado (perforated paper), Día de Los Muertos is a great way for local restaurant owners to engage their communities this November with festive promotions. Restaurants can add some limited-time menu items and even put their own twist on easy-to-make items, such as tostadas, margaritas, and quesadillas, to commemorate this widely-celebrated holiday.
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Add limited-time menu items and even put your own twist on easy-to-make items
National Housewife’s Day - November 3
National Housewife’s Day celebrates home-based workers who are always “on the clock.” Housewife tasks can include serving as home auditor, inventory manager, cleaner, cooker, educator, and primary care person for needy dependents and/or sick residents. In other words, National Housewife’s Day honors the homemakers who truly make the world go round.
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For restaurants, National Housewife’s Day is a great day to promote their dine-in, takeout, and even delivery services that eliminate meal prep, cooking, and cleaning duties for busy families. Attract even more customers with discounted drinks and/or desserts!
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Promote your services to eliminate meal prep and cleaning duties for busy families
National Donut Day - November 5
Donuts have been recorded as a classic coffee “sidekick” since the 1800s. Whether baked or deep-fried, glazed, frosted, or sprinkled, donuts are an iconic breakfast-time treat. National Donut Day offers restaurants an ideal opportunity to increase sales by partnering with a local donut shop. Through cross-pollination advertising, restaurant owners can engage new local customers, promote their restaurant’s QR code-based menus, and enhance their food and drink offerings.
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National Donut Day offers restaurants an ideal opportunity to increase sales by partnering with a local donut shop
National Nachos Day - November 6
National Nachos Day celebrates a savory snack made of tortilla chips, cheese, and toppings that originated in Piedras Negras, Mexico in the 20th century. Since then, nachos are a popular dish enjoyed at sporting events, restaurants, and festivals. Spice up your restaurant’s menu on National Nachos Day with:
  • Classic cheese and jalapeño nachos
  • Chipotle chicken nachos
  • Loaded vegetarian nachos
  • S’mores dessert nachos (use graham crackers and marshmallow in place of chips and cheese!)
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Spice up your restaurant’s menu on National Nachos Day
National Pickle Day - November 14
Kosher Dill or Gherkin, Bread and Butter or Cornichon, Brined or Spiced, pickles are enjoyed around the world. But National Pickle Day is not limited to pickled cucumbers alone. This National Pickle Day, spruce up your menu item modifiers with pickled delicacies:
  • Pickled red onions
  • Baked pickle chips
  • Kimchi (pickled and fermented vegetables)
  • Pickled jalapeños
  • Pickled eggs
  • Pickled beets
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This National Pickle Day, spruce up your modifiers with pickled delicacies
National Butter Day - November 17
“Everything's better with butter!” So the saying goes that drives Americans to consume about 6.5 pounds of butter each year. Help customers celebrate National Butter Day with:
  • Baked goods such as bread and pastries
  • Collaboration with local creameries
  • Sauteed vegetables, shrimp, or noodles
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Help customers celebrate National Butter Day!
Black Friday 2023 / Cyber Monday 2023 - November 24 & 27
On “Black Friday” and “Cyber Monday,” businesses everywhere engage new and existing customers by offering high-value discounts only available after the U.S. Thanksgiving holiday. As weary and hungry shoppers hunt for in-store deals, they also tend to make dining out part of their “Black Friday” outing with family and friends. Conversely, on “Cyber Monday” – the online version of Black Friday – virtual shoppers can have meals delivered to their home.​

For restaurants, Black Friday and Cyber Monday provides the perfect opportunity to promote online ordering and digital payment services, such as eGift Cards and digital Loyalty/Rewards programs. Restaurant owners using Aldelo Express POS easily grow their customer network by using Aldelo Express’s native Masa+ Online Ordering and Digital Payments platform. Merchants quickly deploy a unique Online Storefront, QR code-based Digital Menus, eGift Cards, and digital Loyalty/Rewards programs based off of their existing Aldelo Express cloud database, increasing sales by an average of 8.3%.
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Black Friday and Cyber Monday provides the perfect opportunity to promote online ordering and digital payment services
Learn more by contacting an Aldelo representative today at [email protected] or 925-621-2410​


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