3-minute read ---
Opening a restaurant is challenging enough. Having a solid plan and mastering that plan as quickly as possible has a direct impact on revenue and the success of your business.
Every restaurant provides a unique contribution to a city. Restaurant operators that network with other small business owners in their community accelerate their learning experiences by gleaning tips from those familiar with the area and customer market. Experienced business owners, especially those native to your area, offer other owners/operators invaluable lessons from their years of running a restaurant, engaging the community, serving customers, and working with third-party suppliers.
Some may think that small business owners are not supportive of other restaurants or open to sharing ideas, but that’s not the case. The fact is, independent restaurant owners are part of a community of entrepreneurs that are only as healthy and successful as their counterparts. Diversity among restaurants brings and attracts a diverse customer base, and collectively the community helps each other succeed in their local market.
Because each business suits a different customer need, communicating with other restaurant owners gives new owners a good idea of how to meet the different interests of their customers. Especially in times of economic uncertainty, learning from and sharing tips with other business owners helps support local businesses and builds up the community.
Every restaurant provides a unique contribution to a city. Restaurant operators that network with other small business owners in their community accelerate their learning experiences by gleaning tips from those familiar with the area and customer market. Experienced business owners, especially those native to your area, offer other owners/operators invaluable lessons from their years of running a restaurant, engaging the community, serving customers, and working with third-party suppliers.
Some may think that small business owners are not supportive of other restaurants or open to sharing ideas, but that’s not the case. The fact is, independent restaurant owners are part of a community of entrepreneurs that are only as healthy and successful as their counterparts. Diversity among restaurants brings and attracts a diverse customer base, and collectively the community helps each other succeed in their local market.
Because each business suits a different customer need, communicating with other restaurant owners gives new owners a good idea of how to meet the different interests of their customers. Especially in times of economic uncertainty, learning from and sharing tips with other business owners helps support local businesses and builds up the community.
Learning Your Market
Getting to know your community is essential to running a successful business. By getting to know customer preferences, likes, and dislikes from members of their community, new restaurants can identify trends and better tailor their services, food, drinks, event types, loyalty programs, and marketing campaigns to suit the needs and preferences of local customers.
Gaining Insights
Owners initiating these kinds of conversations can also propose unique engagements and collaborations with other businesses, including cross-pollination advertising campaigns such as a burger restaurant working alongside a local ice cream shop to share their customer base and promote the other business.
From a vendor perspective, gaining local insights can lead to restaurants banding together to combine similar supply and food orders to achieve better services and lower pricing. At the very least, new restaurant owners having these conversations learn about local suppliers and service providers to work with who can meet the needs of their operation.
Improving Results
Like in any mentor-mentee relationship, getting to know other business owners helps restaurant managers avoid costly and potentially detrimental mistakes, especially relevant in times of economic uncertainty. By connecting with experienced restaurant owners, both in the local community and in other areas, new restaurant owners can glean from the experience of several businesses before embarking on new marketing campaigns or making menu changes, resulting in faster and better results. Restaurant owners learn to understand specific food interests and what offerings have previously been successful, and those that have not. Obtaining this important information also allows operators to implement new and creative approaches that have not been tried in the past. This allows new restaurants in the area to share their experiences with existing restaurants, establishing a camaraderie amongst restaurant owners.
Manage Your Business from Anywhere
Aldelo Express Cloud POS supports cloud-based multi-store restaurant management, including its native Masa+ online ordering and digital payments solutions. Aldelo Express users easily make adjustments to existing restaurant menus, loyalty campaigns, and employee management settings through the restaurant’s cloud back-office environment. Owners and operators also view detailed and surface-level reports indicating menu item sales, inventories, related food costs, and much more.
Aldelo Express is a full-featured platform providing restaurants with flexibility for managing their operations, a dynamic graphic-based menu, and digital services that meet any restaurant application and cater to every customer need.
Learn more by contacting an Aldelo representative today at [email protected] or 925-621-2410
Restaurants that use ultra-competitive Aldelo Pay or Aldelo Partner Merchant Services obtain access to a Centralized Multi-Store Restaurant Technology Platform that includes Masa+ Online Ordering, Unlimited Software Releases, Unlimited Software Upgrades, and 24/7 Technical Support! *** Please contact an Aldelo representative today for more details, including a free Aldelo Express POS demo trial [email protected] | 877-639-8767 | [email protected] |
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