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The school year is back in swing, which means restaurants are engaging schools, students, and school groups in their local communities. For many customers, their daily schedules are prioritized around their childrens’ school, extracurricular activities, and their local social network. By supporting students’ success while encouraging new and existing customers to return the favor through support of their business, restaurants successfully increase customer traffic this fall and throughout the school year with back-to-school themed campaigns.
Here are three ways to engage your local customer base with back-to-school themed campaigns and events:
Homecoming Catering and Promotions
Homecoming is an exciting time of year for students, families, and their communities. With homecoming float-building, dances, and football games occurring throughout the fall season, restaurants have a unique opportunity to support local schools with homecoming-themed catering and promotions. Examples include:
Here are three ways to engage your local customer base with back-to-school themed campaigns and events:
Homecoming Catering and Promotions
Homecoming is an exciting time of year for students, families, and their communities. With homecoming float-building, dances, and football games occurring throughout the fall season, restaurants have a unique opportunity to support local schools with homecoming-themed catering and promotions. Examples include:
- Offering fundraising partnerships for clubs, classes, or sports teams
- Provide catering and/or bulk-order rates to schools hosting homecoming events
- Incentivize online orders with buy-one-get-one QR code-based gift cards
Restaurants successfully increase customer traffic this fall and throughout the school year with back-to-school themed campaigns
Football Food Service
Going to the Friday night football game is a back-to-school staple for students and families alike. This fall, advertise your restaurant’s online ordering, takeout, and/or delivery services to local high school football fans. Aldelo Express and Masa+ QR code-based solutions support:
- Online orders and digital payments auto-integrated into the POS
- Location-specific QR code-based order delivery stations on the school premises
- Shorter wait times for restaurants and/or food trucks servicing football game nights
Combined with native Loyalty, Rewards, and Coupon programs, restaurants can also motivate guests to regularly place orders from their restaurant before, during, or after heading to the game.
Sports Practices and Team Fundraisers
For businesses in close proximity to school or athletic facilities, complementing team tryouts, training events, competitions, school picnics, and academic fairs with their food and drinks generates a loyal customer base that makes the restaurant a go-to spot during lunch hours, after practices, or before rival competitions. In return, school groups engaging the restaurant for meals, snacks, or refreshments often receive restaurant services and bulk-order purchases at discounted rates.
Complementing team tryouts, competitions, and academic fairs with food and drinks generates a loyal customer base that makes the restaurant a go-to spot
Aldelo Express Does More
As restaurants continue to partake in traditional sponsorships such as purchasing advertisements in school gyms and high-traffic athletic facilities to put their brand in front of local and visiting audiences, Aldelo Express POS and Masa+ helps them provide easy-to-use customer-facing solutions. Through QR code-enabled online ordering and native loyalty programs, restaurants encourage first-time customers to return to the business and easily collect/redeem rewards from the comfort of their smartphones.
Learn more about Aldelo Express POS and Masa+ by contacting an Aldelo representative today at [email protected] or 877-639-8767
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Restaurants that use ultra-competitive Aldelo Pay or Aldelo Partner Merchant Services obtain access to a Centralized Multi-Store Restaurant Technology Platform that includes Masa+ Online Ordering, Unlimited Software Releases, Unlimited Software Upgrades, and 24/7 Technical Support! *** Please contact an Aldelo representative today for more details, including a free Aldelo Express POS demo trial [email protected] | 877-639-8767 | [email protected] |
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