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Marketing Your Restaurant in April 2024
National Burrito Day, National Beer Day, National Garlic Day, and More
3-minute read ---
After winter holiday crowds and before summer vacation there is a bit of a lull in overall customer foot traffic, making effective restaurant marketing crucial for business owners looking to boost or maintain their springtime sales.
Here are a few opportunities to promote additional customer traffic during the month of April 2024:
After winter holiday crowds and before summer vacation there is a bit of a lull in overall customer foot traffic, making effective restaurant marketing crucial for business owners looking to boost or maintain their springtime sales.
Here are a few opportunities to promote additional customer traffic during the month of April 2024:
National Peanut Butter & Jelly Day - April 2 Peanut butter and jelly, or “PB&J,” is a classic combination most often found in sandwiches. As an easy, inexpensive, and well-loved kids choice, the average American consumes almost 2,000 PB&J sandwiches before graduating from high school. Nostalgia sells, so adding peanut butter and jelly offers a touch of nostalgia available to adults and familiarity and fun to young diners visiting your establishment. |
Tips for Mastering the Restaurant Space with
Aldelo Express Cloud Point-of-Sale
Contactless, Cloud-Based Solutions Help Position Restaurants for Success
3-minute read ---
Restaurant operators often look to point-of-sale technology to manage operations, enhance productivity, and stay ahead of their competition, responding to their customers and an ever-evolving restaurant landscape. One such technological solution that is gaining popularity among restaurant owners is the Aldelo Express Cloud Point-of-Sale platform.
In this blog post, we'll explore how restaurants can use Aldelo Express to elevate their restaurant business and leverage their sales strategies.
Offer Consistent Customer Services: Contactless Ordering & Payments
From ordering takeout on the way home from work, dining out with friends, or ordering delivery for a fun night in, customers are drawn to contactless ordering and payments that are convenient and fast. With Aldelo Express, restaurant owners offer consistent and speedy dining services from the comfort of their smartphone, computer, or tablet device. The Aldelo Express Masa+ Online Ordering platform supports QR code digital menus, online ordering, and digital payment options, allowing restaurants to cater to tech-savvy consumers inside the restaurant or off-premises. When used inside the dining environment, Masa+ helps restaurants serve a high number of customers, even when operating with fewer staff. The result is increased service efficiency, consistency, and satisfaction for customers ordering in-store and remotely.
Restaurant operators often look to point-of-sale technology to manage operations, enhance productivity, and stay ahead of their competition, responding to their customers and an ever-evolving restaurant landscape. One such technological solution that is gaining popularity among restaurant owners is the Aldelo Express Cloud Point-of-Sale platform.
In this blog post, we'll explore how restaurants can use Aldelo Express to elevate their restaurant business and leverage their sales strategies.
Offer Consistent Customer Services: Contactless Ordering & Payments
From ordering takeout on the way home from work, dining out with friends, or ordering delivery for a fun night in, customers are drawn to contactless ordering and payments that are convenient and fast. With Aldelo Express, restaurant owners offer consistent and speedy dining services from the comfort of their smartphone, computer, or tablet device. The Aldelo Express Masa+ Online Ordering platform supports QR code digital menus, online ordering, and digital payment options, allowing restaurants to cater to tech-savvy consumers inside the restaurant or off-premises. When used inside the dining environment, Masa+ helps restaurants serve a high number of customers, even when operating with fewer staff. The result is increased service efficiency, consistency, and satisfaction for customers ordering in-store and remotely.
Aldelo Express Helps Increase Restaurant and Bar Sales
Top Ways to Secure and Grow Your Business Today!
3-minute read ---
A complete point-of-sale system is essential to running a successful restaurant or bar operation. Not only do merchant-facing and customer-facing ordering and payment services enable these businesses to effectively meet the demands of their customers, but a modern point-of-sale solution will actually help you increase your sales and bottom-line profits by effectively controlling the three “P’s” of a business: People, Payments, and Products. Aldelo Express Cloud Point-of-Sale helps restaurant owners increase sales by stopping theft, enforcing proper pricing for each menu item, enhancing inventory visibility and management, and encouraging customers to return to the business with integrated Masa+ Gift Card and Loyalty programs.
Here are the top ways Aldelo Express Cloud Point-of-Sale can increase sales for your restaurant or bar:
A complete point-of-sale system is essential to running a successful restaurant or bar operation. Not only do merchant-facing and customer-facing ordering and payment services enable these businesses to effectively meet the demands of their customers, but a modern point-of-sale solution will actually help you increase your sales and bottom-line profits by effectively controlling the three “P’s” of a business: People, Payments, and Products. Aldelo Express Cloud Point-of-Sale helps restaurant owners increase sales by stopping theft, enforcing proper pricing for each menu item, enhancing inventory visibility and management, and encouraging customers to return to the business with integrated Masa+ Gift Card and Loyalty programs.
Here are the top ways Aldelo Express Cloud Point-of-Sale can increase sales for your restaurant or bar:
Takeout and Delivery “Score Big” During March Madness
Marketing Your Restaurant’s Takeout & Delivery Services During March Madness 2024
3-minute read ---
March Madness isn't just about basketball—it's also a prime opportunity for restaurants to score big with creative marketing strategies. With anticipation of the tournament in full swing, hungry fans are looking for convenient dining options to enjoy while cheering on their favorite teams. For restaurants offering takeout and delivery services, this presents a golden opportunity to engage with customers and boost sales.
Here are some winning marketing ideas to help your restaurant takeout and delivery services stand out during March Madness 2024.
March Madness isn't just about basketball—it's also a prime opportunity for restaurants to score big with creative marketing strategies. With anticipation of the tournament in full swing, hungry fans are looking for convenient dining options to enjoy while cheering on their favorite teams. For restaurants offering takeout and delivery services, this presents a golden opportunity to engage with customers and boost sales.
Here are some winning marketing ideas to help your restaurant takeout and delivery services stand out during March Madness 2024.
Bracket-themed Specials: Get your customers into the competitive spirit by offering bracket-themed specials. While minding March Madness-related copyrights and trademarks, create a unique takeout and delivery menu featuring dishes named using general basketball terms. For example, "Slam Dunk Sliders," "Three-Point Pizza,” or “Victory Wings.” You can even run a promotion where customers vote for their favorite dish, with the winning item earning a spot as a permanent menu offering. |
How to Use Masa+ Promo Cards to Grow Your Business
Support Purchases with Open-Ended, Single-Use, or Limited-Time Offers
2-minute read ---
Promo Cards are a powerful alternative to traditional gift cards and coupons. Unlike gift cards that must be purchased in advance, Masa+ Promo Cards are store credit given to customers to encourage first-time or future visits. Like a flexible digital coupon, restaurant owners can set unique activation/expiration dates, limit redemption to specific customers, specific days of the week, and inform users when non-qualified items are selected, making Masa+ Promo Cards an effective tool for growing your business.
Merchants simply provide a unique QR code or URL link to direct guests to their Promo Card. The free store credit is then directly added to their Masa+ Digital Wallet, where guests can view and redeem Promo Card values in-store or in the Masa+ Online Ordering solution.
Promo Cards are a powerful alternative to traditional gift cards and coupons. Unlike gift cards that must be purchased in advance, Masa+ Promo Cards are store credit given to customers to encourage first-time or future visits. Like a flexible digital coupon, restaurant owners can set unique activation/expiration dates, limit redemption to specific customers, specific days of the week, and inform users when non-qualified items are selected, making Masa+ Promo Cards an effective tool for growing your business.
Merchants simply provide a unique QR code or URL link to direct guests to their Promo Card. The free store credit is then directly added to their Masa+ Digital Wallet, where guests can view and redeem Promo Card values in-store or in the Masa+ Online Ordering solution.
Promote Your Menu and Attract New Customers During March Madness 2024 with Masa+ Promo Cards
2/16/2024
Promote Your Menu and Attract New Customers During March Madness 2024 with Masa+ Promo Cards
Promo Cards Help Initiate First-Time Purchases
3-minute read ---
The NCAA men’s college basketball season will end this year with the nation-wide NCAA Division I tournament known as “March Madness.” After 3 weeks of competitions, only 2 of the original top 68 teams will compete for the championship title. March Madness 2024 begins March 17, with the final championship game scheduled for Monday, April 8 in Glendale, Arizona. Millions will gather to watch the final game on television, via online live streams, or in person.
For small businesses, local customers from other parts of the country or those who went away to college are excited to watch March Madness 2024. This means another opportunity to engage new and existing local customers with specialty menus, themed menu items, and loyalty campaigns to drive customer traffic and provide increased revenue in otherwise slower periods.
Here are a few campaign ideas to get your restaurant involved in this year’s March Madness:
The NCAA men’s college basketball season will end this year with the nation-wide NCAA Division I tournament known as “March Madness.” After 3 weeks of competitions, only 2 of the original top 68 teams will compete for the championship title. March Madness 2024 begins March 17, with the final championship game scheduled for Monday, April 8 in Glendale, Arizona. Millions will gather to watch the final game on television, via online live streams, or in person.
For small businesses, local customers from other parts of the country or those who went away to college are excited to watch March Madness 2024. This means another opportunity to engage new and existing local customers with specialty menus, themed menu items, and loyalty campaigns to drive customer traffic and provide increased revenue in otherwise slower periods.
Here are a few campaign ideas to get your restaurant involved in this year’s March Madness:
- Host “game-time” happy hour watch parties with special food and drink menu/pricing
- Highlight popular or high-profit menu items with a specialty menu
- Limited-time specials for takeout and delivery services that support at-home festivities
- Use Promo Cards to help initiate first-time purchases and enrollment in Loyalty programs
The Power of Masa+ Promo Cards in Restaurant Marketing
Attract New Customers and Incentivize Purchase of High-Profit Menu Items
3-minute read --- Masa+ Promo Cards help a restaurant expand its customer baseIn the highly competitive world of the restaurant industry, attracting and retaining customers is a constant challenge. While the quality of food and service is undoubtedly crucial, innovative marketing strategies make a significant impact on a restaurant's success. One effective and often overlooked method is the distribution of Masa+ Promo Cards. In this blog post, we will explore how Masa+ Promo Cards help a restaurant expand its customer base, incentivize purchase of high-profit menu items, and foster long-term loyalty. Unlike Gift cards, Masa+ Promo Cards are not sold! Instead, they are complimentary store credit given by the restaurant that influence potential customers to make an initial purchase. Restaurants also use Masa+ Promo Cards to thank customers for coming into the restaurant, encourage guests to return, and influence increased enrollment in their business’s Masa+ Loyalty program. With multiple customization options such as limiting redemption to certain days of the week, setting unique activation/expiration dates, and informing users when non-qualified items are selected, Masa+ Promo Cards provide a powerful yet flexible solution to support a restaurant’s unique business needs. |
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