3-minute read ---
The holiday season offers restaurant owners the perfect time to promote their brand. In this season of giving, in addition to festive loyalty promotions and seasonal offerings, restaurants looking to expand their customer base can promote eGift Cards with multi-store usage and management that make gift cards easy to purchase and even easier to share with customers’ family and friends.
Gift card sales increase by 100% during the holiday season. As consumers across demographics become more accustomed to contactless dining technology and digital self-services, restaurants can take advantage of the growing contactless payment market by complimenting their legacy Gift Card programs with digital eGift cards from Masa+.
In addition to purchasing physical gift cards, customers can conveniently purchase an eGift Card anywhere, anytime through the restaurant’s online storefront and send to recipients via SMS messaging. Digital gift cards enable customers to redeem restaurant eGift cards from any in-store Kiosk, their personal smart device, or directly with restaurant staff. As customers look to restaurants for easy gift ideas, restaurants simply enable the Masa+ Gift Card program and offer customers flexible, easy-to-purchase, and easy-to-use physical and digital gift card solutions that increase customer satisfaction and guarantee additional revenue for the business.
eGift Card recipients store their online credit in a Masa+ Secure Digital Wallet and access it from any web-enabled device. The wallets provide a device-agnostic online vault that protects users personal credit card information with token-based data encryption. Users are never required to download, pay for, or update an app on their mobile device, ensuring easy access and redemption in-store or online. For restaurants, offering a digital wallet helps customers never forget or lose a credit card, eGift card, Loyalty, Coupon, or Reward, thereby helping monetize the business and keep customers coming back.
Gift card sales increase by 100% during the holiday season. As consumers across demographics become more accustomed to contactless dining technology and digital self-services, restaurants can take advantage of the growing contactless payment market by complimenting their legacy Gift Card programs with digital eGift cards from Masa+.
In addition to purchasing physical gift cards, customers can conveniently purchase an eGift Card anywhere, anytime through the restaurant’s online storefront and send to recipients via SMS messaging. Digital gift cards enable customers to redeem restaurant eGift cards from any in-store Kiosk, their personal smart device, or directly with restaurant staff. As customers look to restaurants for easy gift ideas, restaurants simply enable the Masa+ Gift Card program and offer customers flexible, easy-to-purchase, and easy-to-use physical and digital gift card solutions that increase customer satisfaction and guarantee additional revenue for the business.
eGift Card recipients store their online credit in a Masa+ Secure Digital Wallet and access it from any web-enabled device. The wallets provide a device-agnostic online vault that protects users personal credit card information with token-based data encryption. Users are never required to download, pay for, or update an app on their mobile device, ensuring easy access and redemption in-store or online. For restaurants, offering a digital wallet helps customers never forget or lose a credit card, eGift card, Loyalty, Coupon, or Reward, thereby helping monetize the business and keep customers coming back.
In addition to physical and digital Gift Card programs, Masa+ supports native physical and digital Payments, Loyalty, Coupons, Rewards, and Online Ordering with multi-store management from the cloud-based back-office. Used alongside physical gift cards, eGift Cards offer restaurants, bars, pizza places, and food trucks enhanced awareness of their online storefront, increased online revenue, and broader exposure for their business.
Make the most of this holiday season and learn more by contacting an Aldelo representative today at [email protected] and 877-639-8767.
Restaurants that use ultra-competitive Aldelo Pay or Aldelo Partner Merchant Services obtain access to a Centralized Multi-Store Restaurant Technology Platform that includes Masa+ Online Ordering, Unlimited Software Releases, Unlimited Software Upgrades, and 24/7 Technical Support! *** Please contact an Aldelo representative today for more details, including a free Aldelo Express POS demo trial [email protected] | 877-639-8767 | [email protected] |
|
More Like This...
Holiday Loyalty and Rewards Program
Strategies Increase Business 3-minute read ---
Loyalty programs have become a top priority for restaurant owners in the last year. Half of restaurant owners say loyalty solutions are driving their POS purchases, and 86% of restaurants are leveraging their restaurant data to fine-tune their existing loyalty programs. * As services have gravitated to online platforms and digital solutions, more customers prioritize digital loyalty and rewards programs when selecting where to eat and drink. |
Digital Wallets Provide Customer Convenience and Security
3-minute read ---
With eight out of ten people carrying a personal mobile device in their pockets, consumer demand for contactless experiences is skyrocketing. Customers are utilizing personal devices to self-manage a wide variety of engagements and services that lead directly to payments. The overall contactless payment market is expected to surpass $4.6 trillion by 2027, with North America poised to be the leading market. |
¹ Restaurant.com. Research: Off-Premises 2019 Report. 2019. https://restaurant.org/getmedia/dcc5cb1b-a4da-4140-9658-939b07f792b5/research_offpremises_201910.pdf
² National Restaurant Association. State of the Industry Report, Mid-Year Report, August 2021.
² National Restaurant Association. State of the Industry Report, Mid-Year Report, August 2021.