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Father’s Day Campaigns for Local Restaurants

Family-Friendly Specials Boost Customer Traffic and Increase Revenue
5-minute read ---
This year, Father’s Day is on June 19th. Each year, businesses compete to be the go-to restaurant for a Father’s Day meal or dessert. For new or independent businesses, this often makes it difficult for their promotions to stand out from the crowd. But with extended or week-long Father’s Day campaigns, local restaurants improve customer traffic and earn additional revenue while increasing brand exposure to the community.

By promoting Father’s Day reservations, buffets, and specials one to two weeks in advance, restaurants provide a convenient way for customers to plan ahead or find them for last-minute gift decisions.

Loyalty, Gift Cards, and Coupons

What customer doesn’t love a good deal, especially at local restaurants? Running week-long Father’s Day-themed loyalty, gift card, and coupon campaigns at your restaurant not only attracts more customers, but promotes higher ticket averages since guests tend to purchase more when paying with gift cards and special offers. This Father’s Day, host loyalty, gift card, and coupon campaigns for more than just a weekend and watch your sales grow!
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This Father’s Day, host loyalty, gift card, and coupon campaigns for more than just a weekend and watch your sales grow

Family Game Nights and Events

Help customers anticipate Father’s Day with family game nights and events leading up to Father’s Day weekend. Businesses can provide their own activities – such as movie trivia, NBA Finals watch parties, or bingo – or enhance family game nights with exclusive promotions and menu items for customers who bring their favorite board/card games to play. Customers will love the family-oriented atmosphere, and your business will benefit from increased party sizes!

Restaurants can also package their food and drinks for families to enjoy at home in Father’s Day themed take-home meal kits. This allows customers to skip food prep and cleanup and enjoy their favorite food and drinks that they order online ahead of time.

Costumes and Competitions

What better way to attract fathers and families than with a bit of lively competition? If groups or leaders in your community are hosting Father’s Day weekend events, get involved by offering catering services or securing your own spot on the lot! Some family-friendly and food-related ideas include outdoor cook-offs, water balloon tosses, and themed family costume contests where guests have the chance to win restaurant gift cards, merchandise, or special menu items.
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Father’s Day themed meal kits allow customers to skip food prep and cleanup and enjoy their favorite food and drinks wherever they may be

​Also Happening in June…


National Basketball Association (NBA) Finals - begin June 2
  • Perfect for watch parties and basketball-themed promotions!
Graduation Parties and End-of-School Events - check with your local schools
  • Offer themed meal kits, catering, and venues for summer celebrations!
National Chocolate Ice Cream Day - June 7
  • Attract chocolate-lovers in your local community!
National Iced Tea Day - June 10
  • Get creative with iced tea flavors and mix-ins!
National Smoothie Day - June 21
  • Promote new or limited-time summer beverages!
National Coconut Day - June 26
  • Try a topical twist with coconut cream, shavings, and syrups!
Advertise with Scannable QR Codes

QR code-enabled Masa+ digital menus help restaurants promote Father’s Day events on their website, social media, window decals, stickers, and table tent cards. With a simple scan from their smartphone, customers easily view digital menus and can purchase food and drinks directly from the restaurant’s Masa+ online storefront, streamlining ordering and payment operations in loud or busy environments.

As a native solution, Masa+ online ordering, loyalty, gift cards, rewards, and coupons seamlessly integrate with Aldelo Express Cloud POS systems, enabling restaurant owners to run one or multiple campaigns at a time from a single cloud back-office. On average, restaurant owners that use Aldelo Express and Masa+ see a 8.3% sales increase as they attract guests, promote specialty items, and generate repeat visits.
Aldelo Express Masa+ Online Ordering, Gift and Loyalty users receive free QR code-based marketing items
​unique to their restaurant and menu, via the links below:

Free Masa+ Window Decal and Table/Counter Stickers: www.aldelo.com/marketing-qr-setup


All Aldelo Express users have 100% access to a Centralized Multi-Store 
Restaurant Technology Platform including Merchant- and Customer Facing Solutions

Aldelo Express Cloud POS, Masa+ Online Ordering, Gift and Loyalty Programs, Unlimited
Licenses, Software Releases, Software Upgrades and 24/7 Technical Support 
are always included!


Absolutely zero add-on modules or solutions to buy!

***

Please contact an Aldelo representative today for more details, 
including a free Aldelo Express Cloud POS demo trial

merchants@aldelo.com | 877-639-8767 | partners@aldelo.com
Contact Us Now

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