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As the holiday season ramps up, restaurants across the country are preparing for higher foot traffic, larger group orders, and customers ready to celebrate. It’s a perfect time for operators to fine-tune their upselling strategies, and one of the simplest tools to help is easily available with the popular Aldelo Express Cloud Point of Sale system’s Customer Displays.
What Are Customer Displays?
Customer Displays are secondary screens that face the guest at the point of sale. With Aldelo Express Cloud POS, these screens show vibrant images, real-time order details, itemized pricing, and promotional content. The solution is designed to dynamically enhance transparency, engagement, and marketing efforts during the checkout experience.
Why They Matter for Holiday Upselling
During the holiday season, every guest touchpoint is an opportunity to boost check averages. Customer Displays do more than just show what’s being ordered, they subtly suggest what else could be ordered. Here’s how:
Customer Displays are secondary screens that face the guest at the point of sale. With Aldelo Express Cloud POS, these screens show vibrant images, real-time order details, itemized pricing, and promotional content. The solution is designed to dynamically enhance transparency, engagement, and marketing efforts during the checkout experience.
Why They Matter for Holiday Upselling
During the holiday season, every guest touchpoint is an opportunity to boost check averages. Customer Displays do more than just show what’s being ordered, they subtly suggest what else could be ordered. Here’s how:
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1. Promote “Eye Catching” Seasonal Items in Real Time
Customer Displays give you a dynamic space to highlight holiday specials, limited-time desserts, or festive drinks. With eye-catching graphics and a live view of the current order, guests can see exactly how adding a slice of pumpkin pie or a peppermint mocha will change their total. 2. Encourage Last-Minute Add-Ons
When a customer sees their order displayed in full, it creates a moment of reflection: Is that everything I want? A defining feature of Aldelo Express Customer Displays is the ability to promote events and items through colorful image and video content, displayed alongside the live ticket and between sales. Strategic placement of upsell messages like “Add garlic bread for $2.99” or “Upgrade from a regular to a large drink for just $1 more” can turn a regular order into a more profitable one. 3. Reinforce Gift Card and Loyalty Promotions
November is the perfect time to push digital gift cards and loyalty programs. Use the Customer Display to remind customers they can buy a gift card with their meal, or to sign up for your loyalty program to earn rewards on their holiday dining. A simple message on the screen can be all it takes to prompt action. 4. Enhance Customer Trust and Experience
Clear order visibility helps avoid miscommunication and builds trust. Guests appreciate seeing their orders tallied accurately, especially during the busy holiday rush. A smooth checkout builds goodwill and encourages return visits. 5. Consistent Upselling Without Extra Staff Training
Best of all, Aldelo Express Customer Displays do the heavy lifting without requiring extra training for your staff. The screen provides attractive visual upselling while your team focuses on speed, service, and holiday cheer. |
A Simple Way to Drive Holiday Sales
With so many moving parts in November, from staffing challenges to seasonal menus, it’s important to use every available tool to your advantage. Aldelo Express Customer Displays offer a low-effort, high-impact way to increase average ticket size, spotlight seasonal offerings, and enhance customer experience.
Learn more by contacting an Aldelo representative today at [email protected] or 925-621-2410
With so many moving parts in November, from staffing challenges to seasonal menus, it’s important to use every available tool to your advantage. Aldelo Express Customer Displays offer a low-effort, high-impact way to increase average ticket size, spotlight seasonal offerings, and enhance customer experience.
Learn more by contacting an Aldelo representative today at [email protected] or 925-621-2410
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Restaurants that use ultra-competitive Aldelo Pay or Aldelo Partner Merchant Services obtain access to a Centralized Multi-Store Restaurant Technology Platform that includes Masa+ Online Ordering, Unlimited Software Releases, Unlimited Software Upgrades, and 24/7 Technical Support! *** Please contact an Aldelo representative today for more details, including a free Aldelo Express POS demo trial [email protected] | 877-639-8767 | [email protected] |
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