March Madness 2025:​ Marketing Tips for Restaurants

March Madness 2025: ​Marketing Tips for Restaurants
How to Garner Additional Traffic During a Nation-Wide College Basketball Tournament

3-minute read ---
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March Madness is around the corner, bringing opportunities for restaurants to engage with basketball fans and boost sales. Whether your venue is a go-to sports bar or a casual eatery, here are some creative tips to make the most of the NCAA tournament season.

​1. Create Themed Menus and Specials
Offer limited-time menu items or combos named after popular basketball terms. For example:

• “Slam Dunk Wings” with extra spicy sauces
• “Three-Point Combo” featuring a drink, appetizer, and entree
• Team-specific discounts when local or regional favorites are playing

Use your Aldelo Express POS system to set up these specials quickly and adjust in-store and online digital menus as needed throughout the tournament.

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