3-minute read ---
October is the perfect month to capture customer excitement with festive and seasonal offers. With Halloween around the corner, restaurants can leverage themed promotions to drive traffic, increase ticket sizes, and grow customer engagement. Masa+, the digital ordering and payments platform powered by Aldelo Express, offers easy tools for creating and managing limited-time digital promotions that help restaurants stand out during spooky season.
Launch Halloween-Themed Digital Coupons
Masa+ makes it simple to launch custom digital coupons tailored to the season. Whether you're offering “Buy One, Get One Free” candy shakes, 10% off pumpkin spice lattes, or $5 off orders over $25, digital coupons grab attention and drive action. Operators can assign expiration dates, set usage limits, and target specific customer segments, such as loyalty members or first-time digital users, to maximize impact.
To build buzz, restaurants can share these coupons in-person or through the Masa+ app, making it easy for guests to claim and use them during online checkout.
Masa+ makes it simple to launch custom digital coupons tailored to the season. Whether you're offering “Buy One, Get One Free” candy shakes, 10% off pumpkin spice lattes, or $5 off orders over $25, digital coupons grab attention and drive action. Operators can assign expiration dates, set usage limits, and target specific customer segments, such as loyalty members or first-time digital users, to maximize impact.
To build buzz, restaurants can share these coupons in-person or through the Masa+ app, making it easy for guests to claim and use them during online checkout.
Add Limited-Time Menu Items with Custom Pricing
Seasonal menu items are an excellent way to generate buzz and increase average order values. With Masa+, you can create special “Spooky Specials” menus featuring limited-time food or drinks like ghost pepper wings, monster burgers, or caramel apple desserts. These items can have custom pricing and descriptions, and they automatically sync with your Aldelo Express POS, Masa+ Online Storefront, and kitchen display systems, keeping operations smooth.
Use Loyalty Rewards to Incentivize Repeat Visits
Encourage repeat business throughout the month by rewarding customers with loyalty points for purchasing seasonal items or using digital coupons. Masa+ integrates loyalty rewards directly into every transaction, so customers earn and redeem rewards effortlessly, whether they order in-store or online. Masa+ loyalty programs are used by single or multi-store operators.
Consider offering bonus points on Halloween weekend or double rewards for guests who refer a friend to your digital platform. It’s a great way to build your digital customer base!
Encourage repeat business throughout the month by rewarding customers with loyalty points for purchasing seasonal items or using digital coupons. Masa+ integrates loyalty rewards directly into every transaction, so customers earn and redeem rewards effortlessly, whether they order in-store or online. Masa+ loyalty programs are used by single or multi-store operators.
Consider offering bonus points on Halloween weekend or double rewards for guests who refer a friend to your digital platform. It’s a great way to build your digital customer base!
Promote Online Ordering for Trick-or-Treat Night
Halloween evening can be hectic for families. Promote the convenience of ordering online with Masa+ to help customers plan ahead. Create a “Halloween Pre-Order” campaign for October 31, where guests can schedule curbside pickup dinner before heading out with the kids. Tie in a small freebie, like a themed cookie or drink, to sweeten the deal. Alternatively, promote “Halloween bites” to trick-or-treaters on Halloween or during local events, “trunk or treats,” or farmer’s markets.
Make the Most of QR Code Fast Pay and Scan & Pay
Masa+ also supports QR Code Fast Pay and Scan & Pay features that make checkout faster and more secure, providing a huge benefit during busy nights. Guests can pay right from their table or receipt, minimizing wait times and keeping things flowing.
This October, let your promotions be as bold as your décor. With Masa+, restaurants can create eye-catching, limited-time digital offers that excite customers and boost sales.
Learn more by contacting an Aldelo representative today at [email protected] or 925-621-2410
Masa+ also supports QR Code Fast Pay and Scan & Pay features that make checkout faster and more secure, providing a huge benefit during busy nights. Guests can pay right from their table or receipt, minimizing wait times and keeping things flowing.
This October, let your promotions be as bold as your décor. With Masa+, restaurants can create eye-catching, limited-time digital offers that excite customers and boost sales.
Learn more by contacting an Aldelo representative today at [email protected] or 925-621-2410
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Restaurants that use ultra-competitive Aldelo Pay or Aldelo Partner Merchant Services obtain access to a Centralized Multi-Store Restaurant Technology Platform that includes Masa+ Online Ordering, Unlimited Software Releases, Unlimited Software Upgrades, and 24/7 Technical Support! *** Please contact an Aldelo representative today for more details, including a free Aldelo Express POS demo trial [email protected] | 877-639-8767 | [email protected] |
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