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In today’s fast-paced world, businesses constantly seek innovative ways to engage customers and streamline operations. Masa+, a native online ordering and digital payments platform from Aldelo Express Cloud POS, has emerged as a game-changer for merchants aiming to enhance storefront exposure, improve online ordering systems, launch loyalty campaigns, offer gift card options, and facilitate convenient payments both onsite and off-premises.
Let’s explore the key benefits of Masa+ QR codes and how they empower businesses to thrive in a competitive restaurant marketplace by exposing them within the restaurant and throughout the community.
Let’s explore the key benefits of Masa+ QR codes and how they empower businesses to thrive in a competitive restaurant marketplace by exposing them within the restaurant and throughout the community.
With the ease and convenience of QR codes, casual interest can very quickly turn into a profitable sale
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Convenient Storefront Exposure
For any business, visibility is crucial. Masa+ QR codes offer a simple yet effective way to enhance exposure of their online storefront. By placing QR codes on physical store windows, business cards, public-facing signage, and even to-go order packaging, merchants allow potential customers to quickly access business information such as store hours, available food and drinks, current promotions, and accessible services (takeout, dine-in, delivery, and more). This level of convenience is especially valuable for customers who are on-the-go, enabling them to learn more about the business with a scan from their smartphone that takes just a few seconds. Imagine a passerby scanning a QR code hanging from a public banner or at a farmer’s market who instantly and directly accesses a restaurant menu, browses food and drinks, and places an order for pickup. With the ease and convenience of QR codes, casual interest can very quickly turn into a profitable sale. Moreover, QR codes reduce the need for bulky physical marketing materials, saving both space and cost for the merchant. |
Affordability in Online Ordering
Masa+ QR codes also revolutionize online ordering systems by making the process more accessible and affordable for businesses of all sizes. Third-party QR code or online ordering solutions typically come at additional costs. Masa+ QR codes, on the other hand, provide a more budget-friendly alternative, allowing businesses to quickly set up and print or publish an unlimited number of QR codes to extend their Aldelo Express Point-of-Sale system to anywhere with a Wi-Fi or cellular data connection.
Customers simply scan a Masa+ QR code to access a restaurant’s online menu, place orders, and make payments—all from the comfort of their smartphones. This seamless experience available with Aldelo Express POS not only boosts customer satisfaction but also reduces dependence on an expansive and costly point-of-sale (POS) system alternative, making it an attractive option for small businesses looking to offer in-store and remote self-service online ordering services without breaking the bank.
Masa+ QR codes also revolutionize online ordering systems by making the process more accessible and affordable for businesses of all sizes. Third-party QR code or online ordering solutions typically come at additional costs. Masa+ QR codes, on the other hand, provide a more budget-friendly alternative, allowing businesses to quickly set up and print or publish an unlimited number of QR codes to extend their Aldelo Express Point-of-Sale system to anywhere with a Wi-Fi or cellular data connection.
Customers simply scan a Masa+ QR code to access a restaurant’s online menu, place orders, and make payments—all from the comfort of their smartphones. This seamless experience available with Aldelo Express POS not only boosts customer satisfaction but also reduces dependence on an expansive and costly point-of-sale (POS) system alternative, making it an attractive option for small businesses looking to offer in-store and remote self-service online ordering services without breaking the bank.
Flexibility in Loyalty Campaigns
Loyalty campaigns are essential for retaining customers and encouraging repeat business. Masa+ QR codes provide merchants with the flexibility to design and implement loyalty programs that suit their unique needs. Whether it’s a digital punch card system or a points-based reward program, QR codes simplify the process of tracking customer activity and earning and redeeming rewards.
Loyalty campaigns are essential for retaining customers and encouraging repeat business. Masa+ QR codes provide merchants with the flexibility to design and implement loyalty programs that suit their unique needs. Whether it’s a digital punch card system or a points-based reward program, QR codes simplify the process of tracking customer activity and earning and redeeming rewards.
Customers can easily scan a Masa+ QR code to earn points, check their progress, and redeem rewards
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Customers can easily scan a QR code to earn points, check their progress, and redeem rewards, eliminating the need for physical cards that are easily lost or forgotten. This not only streamlines the loyalty campaign but also makes it impossible for customers to ever lose or forget a loyalty/rewards card when visiting a restaurant.
Gift Card Options Made Easy
Gift cards have long been a popular choice for customers seeking convenient gifting options. With Masa+ QR codes, merchants can now offer digital gift cards that customers can purchase, reload, and redeem with just a few clicks. This eliminates dependence on physical cards, reducing costs and waste associated with purchasing, distributing, and replacing physical gift cards. Digital gift cards are not only easier to manage but also provide a more flexible experience for customers. They can purchase and send gift cards directly from their smartphones, making them ideal for last-minute gifts or remote gifting. Since restaurants can elect for customers to pay for delivery or other off-premises orders with Masa+ gift cards, these open up new revenue streams and attract customers who may not have visited the store otherwise. |
Convenient Onsite and Off-Premises Payments
Finally, Masa+ QR codes simplify the payment process, whether customers are paying in-store or off-premises. With the increasing demand for contactless payments, QR codes provide a secure and convenient solution. Masa+ supports QR code payments from customer receipts, or fast payments by presenting a QR code from their personal Masa+ Digital Wallet inside the restaurant to complete a transaction without exchanging cash or physical cards.
This is particularly beneficial for businesses that offer delivery or curbside pickup services, as it enables customers to pay remotely without any hassle. By offering multiple payment options, merchants can cater to a broader audience and enhance the overall customer experience.
Finally, Masa+ QR codes simplify the payment process, whether customers are paying in-store or off-premises. With the increasing demand for contactless payments, QR codes provide a secure and convenient solution. Masa+ supports QR code payments from customer receipts, or fast payments by presenting a QR code from their personal Masa+ Digital Wallet inside the restaurant to complete a transaction without exchanging cash or physical cards.
This is particularly beneficial for businesses that offer delivery or curbside pickup services, as it enables customers to pay remotely without any hassle. By offering multiple payment options, merchants can cater to a broader audience and enhance the overall customer experience.
QR Codes are a Restaurant’s Most Effective COO “Chief Outreach Officer”
Masa+ QR codes offer a powerful combination of convenience, affordability, and flexibility for merchants. From enhancing storefront exposure and streamlining online ordering to launching effective loyalty campaigns and providing easy gift card options, these QR codes are a restaurant’s most effective Chief Outreach Officer. By adopting Masa+ QR codes, merchants can simplify operations, engage customers, and ultimately drive growth and success in their local market.
Learn more by contacting an Aldelo representative today at [email protected] or 925-621-2410
Masa+ QR codes offer a powerful combination of convenience, affordability, and flexibility for merchants. From enhancing storefront exposure and streamlining online ordering to launching effective loyalty campaigns and providing easy gift card options, these QR codes are a restaurant’s most effective Chief Outreach Officer. By adopting Masa+ QR codes, merchants can simplify operations, engage customers, and ultimately drive growth and success in their local market.
Learn more by contacting an Aldelo representative today at [email protected] or 925-621-2410
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Restaurants that use ultra-competitive Aldelo Pay or Aldelo Partner Merchant Services obtain access to a Centralized Multi-Store Restaurant Technology Platform that includes Masa+ Online Ordering, Unlimited Software Releases, Unlimited Software Upgrades, and 24/7 Technical Support! *** Please contact an Aldelo representative today for more details, including a free Aldelo Express POS demo trial [email protected] | 877-639-8767 | [email protected] |
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